This document provides background information on Indonesia's economy, diet, regulations, target markets, and marketing plan for introducing Carbon's Golden Malted waffle mix products. It recommends entering the Indonesian market by targeting 4-5 star hotels in Bali and Jakarta through trade shows, establishing partnerships with major distributors, and offering waffle iron loans. Initial sales projections estimate $3 million annually could be generated from Bali hotels alone. The conclusion is that Carbon's should enter Indonesia by first targeting the hotel industry in key tourism areas.
The document provides an analysis of the Indonesian market for Carbon, an Indiana-based company that produces waffle mixes. It finds that Bali and Jakarta are prime target locations due to their large tourism industries and number of 4-5 star hotels catering to foreign visitors. The analysis recommends partnering with freight and distribution companies to transport Carbon's premium waffle mixes to hotels in these areas, with an initial focus on Bali. It estimates annual sales potential of $3 million in Bali and $1.3 million in Jakarta if the product is successfully introduced.
Provisioning the Cloud within XLcloud, OW2Con'13, Nov. 2013, Parisxlcloud
Xlcloud Presentation by Sylvain Bauza, Bull.
Abstract: XLcloud is a three-year long collaborative project funded by the French FSN (Fonds national pour la Société Numérique) programme, call Cloud n° 1, that was initially submitted under the name "Magellan". XLcloud strives to establish the demonstration of a High Performance Cloud Computing (HPCC) platform based on OpenStack that is designed to run a representative set of compute intensive workloads including more specifically interactive games, interactive simulations and 3D graphic applications. In this context, provisioning a full stack from baremetal nodes to running PaaS (Platform-as-a-Service) implies many challenges that XLCloud team has to deal with day-to-day. The goal of this talk is to discuss about the current state-of-art on how to deploy and configure Openstack, how these tools can help XLCloud to match its needs and the current status of the project by itself.
OW3con'14 - Xlcloud, 3D rendering in the cloudxlcloud
The document discusses provisioning the XLcloud, a collaborative project to establish a demonstration of a High Performance Cloud Computing (HPCC) platform based on OpenStack. It describes common HPCC issues like virtualization overhead and solutions provided by XLcloud like GPU support. It provides an overview of how stacks are created in XLcloud using tools like Foreman, Puppet, Heat and Chef. Specific contributions of XLcloud to OpenStack projects like Nova, Neutron and Ceilometer are also mentioned. The document encourages contributing to the open source OpenStack community.
This document provides information on proper table manners and etiquette in Islam. It discusses the following key points in 3 sentences or less:
Eating should always begin with saying "Bismillah" and end with thanking Allah by saying "Alhamdulillah". One should eat in moderation, using the right hand and chewing food thoroughly. The document also outlines proper manners like washing hands before eating, taking salt beforehand for health benefits, being mindful of Allah while eating, and not talking with one's mouth full.
The document provides tips for making an amateur horror film, including developing a scary plot idea, finding a filming location and cast, adding an atmospheric musical score and sound effects, including a plot twist, using realistic special effects for blood and gore, editing the completed film, and setting a release date while promoting to friends. The advice emphasizes generating suspense through unexpected noises and ordinary objects rather than graphic violence, using permission and safety precautions, and maintaining a simple killer/monster motivation like revenge or insanity.
Stu likes to chew shoes and the question is whether he should choose which shoes he chews. The document then provides different color backgrounds and repeats the phrase "very well" three times without further context.
This document discusses research and planning stages needed to make a horror film. It recommends getting a scary idea and plot, finding a filming location with permission, casting actors, adding atmospheric music and scary monsters/killers, using ordinary objects to increase drama, including plot twists, using good special effects like blood substitutes, and editing the completed film with a release date in mind. Digital technologies needed include CGI for visual effects, sound effects to set tense atmospheres, and film editing software to assemble scenes from multiple shots.
The document provides an analysis of the Indonesian market for Carbon, an Indiana-based company that produces waffle mixes. It finds that Bali and Jakarta are prime target locations due to their large tourism industries and number of 4-5 star hotels catering to foreign visitors. The analysis recommends partnering with freight and distribution companies to transport Carbon's premium waffle mixes to hotels in these areas, with an initial focus on Bali. It estimates annual sales potential of $3 million in Bali and $1.3 million in Jakarta if the product is successfully introduced.
Provisioning the Cloud within XLcloud, OW2Con'13, Nov. 2013, Parisxlcloud
Xlcloud Presentation by Sylvain Bauza, Bull.
Abstract: XLcloud is a three-year long collaborative project funded by the French FSN (Fonds national pour la Société Numérique) programme, call Cloud n° 1, that was initially submitted under the name "Magellan". XLcloud strives to establish the demonstration of a High Performance Cloud Computing (HPCC) platform based on OpenStack that is designed to run a representative set of compute intensive workloads including more specifically interactive games, interactive simulations and 3D graphic applications. In this context, provisioning a full stack from baremetal nodes to running PaaS (Platform-as-a-Service) implies many challenges that XLCloud team has to deal with day-to-day. The goal of this talk is to discuss about the current state-of-art on how to deploy and configure Openstack, how these tools can help XLCloud to match its needs and the current status of the project by itself.
OW3con'14 - Xlcloud, 3D rendering in the cloudxlcloud
The document discusses provisioning the XLcloud, a collaborative project to establish a demonstration of a High Performance Cloud Computing (HPCC) platform based on OpenStack. It describes common HPCC issues like virtualization overhead and solutions provided by XLcloud like GPU support. It provides an overview of how stacks are created in XLcloud using tools like Foreman, Puppet, Heat and Chef. Specific contributions of XLcloud to OpenStack projects like Nova, Neutron and Ceilometer are also mentioned. The document encourages contributing to the open source OpenStack community.
This document provides information on proper table manners and etiquette in Islam. It discusses the following key points in 3 sentences or less:
Eating should always begin with saying "Bismillah" and end with thanking Allah by saying "Alhamdulillah". One should eat in moderation, using the right hand and chewing food thoroughly. The document also outlines proper manners like washing hands before eating, taking salt beforehand for health benefits, being mindful of Allah while eating, and not talking with one's mouth full.
The document provides tips for making an amateur horror film, including developing a scary plot idea, finding a filming location and cast, adding an atmospheric musical score and sound effects, including a plot twist, using realistic special effects for blood and gore, editing the completed film, and setting a release date while promoting to friends. The advice emphasizes generating suspense through unexpected noises and ordinary objects rather than graphic violence, using permission and safety precautions, and maintaining a simple killer/monster motivation like revenge or insanity.
Stu likes to chew shoes and the question is whether he should choose which shoes he chews. The document then provides different color backgrounds and repeats the phrase "very well" three times without further context.
This document discusses research and planning stages needed to make a horror film. It recommends getting a scary idea and plot, finding a filming location with permission, casting actors, adding atmospheric music and scary monsters/killers, using ordinary objects to increase drama, including plot twists, using good special effects like blood substitutes, and editing the completed film with a release date in mind. Digital technologies needed include CGI for visual effects, sound effects to set tense atmospheres, and film editing software to assemble scenes from multiple shots.
The document provides tips for making an amateur horror film, including developing a scary plot idea, finding a filming location and cast, adding an eerie soundtrack and special effects, including a plot twist, and editing and promoting the finished film locally among friends. Proper planning, storytelling, atmosphere, and suspense are emphasized over graphic violence to create an effectively frightening movie.
The document instructs students to discuss five topics in a group - the economy and jobs, taxes, education, healthcare, and defense. For each topic, they should discuss their opinions, what each person thinks, and who they agree with the most and why. They are told to record their discussions on Soundcloud and share them with their teacher.
1. The document discusses Christopher Columbus arriving in the Americas in 1492 thinking he had arrived in India, the naming of the continent as America rather than Columbus, the changing terminology from Indians to Native Americans, and the disastrous effects of European arrival for native populations, including disease and loss of lands leading to many living on reservations.
El documento ofrece consejos para crear un anime, incluyendo desarrollar una idea relevante y controversial para mantener el interés del espectador, incorporar elementos de fantasía o tradiciones culturales de manera respetuosa, y asegurar que los poderes y características de los personajes tengan un origen creíble que afecte la trama de la historia.
This document discusses representation in media. It summarizes key thinkers on how media represents gender, including Laura Mulvey's argument that cinema positions the audience as male by gazing at female objects on screen. It also discusses McRobbie's analysis of gender in youth culture and the need to examine masculinity. Finally, it outlines Branston and Stafford's characteristics of representation, such as categorizing and evaluating groups through both positive and negative stereotyping.
The document discusses Nikita's day as a model and asks questions about the advantages and disadvantages of being a model, why many dream of becoming a model, why there are more fashion shows and magazines for women, and whether the reader would like to work as a model and their reasons.
This document analyzes and summarizes three film trailers from different genres: horror, sci-fi/horror, and comedy. For the horror trailer "The Woman in Black," it notes the use of dark imagery, scary music, and supernatural elements that are typical of the genre. The sci-fi/horror trailer for "Alien" combines elements of both genres by setting it in space but also creating isolation and tension. Finally, the comedy trailer for "Ted" uses upbeat music, comical scenes and conversations, and light atmosphere rather than the darkness of horror trailers.
XLcloud: Remote rendering for games and 3D graphics applications in the cloud...xlcloud
The document summarizes a presentation about a project to enable remote rendering of 3D graphics and games applications in the cloud.
The project is coordinated by Bull and involves several partners. It aims to provide on-demand virtual clusters with low application latency below 200ms. The design is layered and modular to support different applications, with policy-based service management and a multi-tenant secure environment. It also aims for energy efficiency and fine-grained resource metering.
The remote rendering works by analyzing user input and scene data locally, sending this over the network to a remote server which handles the graphics processing and encoding a compressed stream back to the client for display.
This document outlines plans for a new pop music magazine targeted at young adults ages 16-21. Key details include focusing on pop music interviews, releases, and events; using attractive male celebrities on the cover; and having a similar layout to other magazines with a monthly release schedule and price of £3.80 per issue or subscription plans starting at £24.99 for 6 months.
The document discusses factors that contribute to a band's longevity and popularity such as U2, including musical style, connecting with audiences, and maintaining relevance over time. It also questions what motivates people to start bands and examines the pros and cons of fame from an artist's perspective.
Practical Guide to Managing Paid, Owned, and Earned MarketingMichael Thomas
This is a presentation from BrightEdge's Share 15 Conference. A practical understanding of how to get a paid owned and earned media program off the ground. Those with established programs can also benchmark their efforts against the blueprint to see opportunity for improvement.
The document discusses potential masthead ideas for a new pop music magazine, including "Replay", "Repeat", "Shuffle", and "Play". It notes that most people voted for the masthead idea "Retune" in a poll on the author's website. The author chose "Retune" as the masthead since the typography is suitable for a music magazine and is easily readable. The document then discusses choosing a font face to pair with the "Retune" masthead, settling on the "Nouvelle Vague" font as it is original and gives a classy, professional look.
This document discusses the market segment of survivalists and opportunities for a new child-sized neoprene life jacket reinforced with Kevlar. Key points include:
- The target market of survivalists values safety, self-sufficiency, and outdoor activities.
- A new life jacket for children is proposed that is made of neoprene with a Kevlar reinforcement layer for durability. It will allow for customization of colors and designs.
- The product will be priced at $90 and marketed towards survivalists through sporting goods stores, magazines, and TV commercials that appeal to their sense of humor.
Indonesia is the third largest producer of cocoa in the world. Ferrero Rocher is a chocolate product made of whole hazelnuts coated in milk chocolate and surrounded by Nutella filling, encased in walnut. While Ferrero Rocher is a unique product, it faces challenges in Indonesia as a less popular brand that is quite expensive compared to local competitors. However, Indonesia represents a large potential market for the product given the country's growing economy and consumption.
Ecotourism Australia promotes sustainable nature-based tourism in Australia. It has nearly 500 certified tour operator members and works to develop ecotourism through certification programs, conferences, marketing, and advocacy. Ecotourism involves tourism focused on nature that is conducted sustainably and benefits local environments and communities. Customers and destinations increasingly demand sustainable tourism as it protects natural areas and experiences over the long term. Ecotourism Australia assists tour operators in meeting certification standards and engaging with programs like National Landscapes to enhance sustainable tourism offerings in Australia.
What franchises are potential to be acquire from Indonesia? What essential makes Indonesia franchises are potential to be brought to other country? This was presented on seminar series at World SME Expo Hong Kong, 7th December 2012.
The document provides tips for making an amateur horror film, including developing a scary plot idea, finding a filming location and cast, adding an eerie soundtrack and special effects, including a plot twist, and editing and promoting the finished film locally among friends. Proper planning, storytelling, atmosphere, and suspense are emphasized over graphic violence to create an effectively frightening movie.
The document instructs students to discuss five topics in a group - the economy and jobs, taxes, education, healthcare, and defense. For each topic, they should discuss their opinions, what each person thinks, and who they agree with the most and why. They are told to record their discussions on Soundcloud and share them with their teacher.
1. The document discusses Christopher Columbus arriving in the Americas in 1492 thinking he had arrived in India, the naming of the continent as America rather than Columbus, the changing terminology from Indians to Native Americans, and the disastrous effects of European arrival for native populations, including disease and loss of lands leading to many living on reservations.
El documento ofrece consejos para crear un anime, incluyendo desarrollar una idea relevante y controversial para mantener el interés del espectador, incorporar elementos de fantasía o tradiciones culturales de manera respetuosa, y asegurar que los poderes y características de los personajes tengan un origen creíble que afecte la trama de la historia.
This document discusses representation in media. It summarizes key thinkers on how media represents gender, including Laura Mulvey's argument that cinema positions the audience as male by gazing at female objects on screen. It also discusses McRobbie's analysis of gender in youth culture and the need to examine masculinity. Finally, it outlines Branston and Stafford's characteristics of representation, such as categorizing and evaluating groups through both positive and negative stereotyping.
The document discusses Nikita's day as a model and asks questions about the advantages and disadvantages of being a model, why many dream of becoming a model, why there are more fashion shows and magazines for women, and whether the reader would like to work as a model and their reasons.
This document analyzes and summarizes three film trailers from different genres: horror, sci-fi/horror, and comedy. For the horror trailer "The Woman in Black," it notes the use of dark imagery, scary music, and supernatural elements that are typical of the genre. The sci-fi/horror trailer for "Alien" combines elements of both genres by setting it in space but also creating isolation and tension. Finally, the comedy trailer for "Ted" uses upbeat music, comical scenes and conversations, and light atmosphere rather than the darkness of horror trailers.
XLcloud: Remote rendering for games and 3D graphics applications in the cloud...xlcloud
The document summarizes a presentation about a project to enable remote rendering of 3D graphics and games applications in the cloud.
The project is coordinated by Bull and involves several partners. It aims to provide on-demand virtual clusters with low application latency below 200ms. The design is layered and modular to support different applications, with policy-based service management and a multi-tenant secure environment. It also aims for energy efficiency and fine-grained resource metering.
The remote rendering works by analyzing user input and scene data locally, sending this over the network to a remote server which handles the graphics processing and encoding a compressed stream back to the client for display.
This document outlines plans for a new pop music magazine targeted at young adults ages 16-21. Key details include focusing on pop music interviews, releases, and events; using attractive male celebrities on the cover; and having a similar layout to other magazines with a monthly release schedule and price of £3.80 per issue or subscription plans starting at £24.99 for 6 months.
The document discusses factors that contribute to a band's longevity and popularity such as U2, including musical style, connecting with audiences, and maintaining relevance over time. It also questions what motivates people to start bands and examines the pros and cons of fame from an artist's perspective.
Practical Guide to Managing Paid, Owned, and Earned MarketingMichael Thomas
This is a presentation from BrightEdge's Share 15 Conference. A practical understanding of how to get a paid owned and earned media program off the ground. Those with established programs can also benchmark their efforts against the blueprint to see opportunity for improvement.
The document discusses potential masthead ideas for a new pop music magazine, including "Replay", "Repeat", "Shuffle", and "Play". It notes that most people voted for the masthead idea "Retune" in a poll on the author's website. The author chose "Retune" as the masthead since the typography is suitable for a music magazine and is easily readable. The document then discusses choosing a font face to pair with the "Retune" masthead, settling on the "Nouvelle Vague" font as it is original and gives a classy, professional look.
This document discusses the market segment of survivalists and opportunities for a new child-sized neoprene life jacket reinforced with Kevlar. Key points include:
- The target market of survivalists values safety, self-sufficiency, and outdoor activities.
- A new life jacket for children is proposed that is made of neoprene with a Kevlar reinforcement layer for durability. It will allow for customization of colors and designs.
- The product will be priced at $90 and marketed towards survivalists through sporting goods stores, magazines, and TV commercials that appeal to their sense of humor.
Indonesia is the third largest producer of cocoa in the world. Ferrero Rocher is a chocolate product made of whole hazelnuts coated in milk chocolate and surrounded by Nutella filling, encased in walnut. While Ferrero Rocher is a unique product, it faces challenges in Indonesia as a less popular brand that is quite expensive compared to local competitors. However, Indonesia represents a large potential market for the product given the country's growing economy and consumption.
Ecotourism Australia promotes sustainable nature-based tourism in Australia. It has nearly 500 certified tour operator members and works to develop ecotourism through certification programs, conferences, marketing, and advocacy. Ecotourism involves tourism focused on nature that is conducted sustainably and benefits local environments and communities. Customers and destinations increasingly demand sustainable tourism as it protects natural areas and experiences over the long term. Ecotourism Australia assists tour operators in meeting certification standards and engaging with programs like National Landscapes to enhance sustainable tourism offerings in Australia.
What franchises are potential to be acquire from Indonesia? What essential makes Indonesia franchises are potential to be brought to other country? This was presented on seminar series at World SME Expo Hong Kong, 7th December 2012.
Dikka kartika bus245 final presentationDikka Kartika
Indonesia is a culturally diverse country located in Southeast Asia with over 17,000 islands. It has a population of over 237 million people and is the largest economy in Southeast Asia. Indonesia has a diverse population with over 300 ethnic groups and 700 local languages, though Bahasa is the national language. The economy is growing at over 6% annually and major exports include textiles, palm oil, rubber products, and coffee. When doing business in Indonesia, it is important to understand the cultural context and communication styles.
Tourism is an important industry for economic and social development that generates foreign exchange earnings, creates employment opportunities, and promotes development across India. While tourism currently contributes 2% to India's GDP and the country welcomes millions of tourists annually, there remains significant potential to further develop the industry and alleviate poverty. Realizing this potential requires addressing issues like terrorism and infrastructure weaknesses, while preserving cultural heritage, protecting the environment, and encouraging domestic tourism.
Research Paper based on SME - Tourism and hotel industry
Research focus on:
1/ services offered in the industry
2/ market value of the industry
3/ competitors and what they do and their clients
4/ swot analysis (base it on a new entrant to market)
5/ barriers to entry
International business in asia workshop - lecture 2Mohd Faizol Musa
Indonesia has the largest economy in Southeast Asia and a population of over 248 million people. It has a diverse culture with over 300 ethnic groups and 700 languages, though Bahasa Indonesia is the official language. The economy has grown steadily in recent years with GDP growth around 5-6% annually. Key opportunities for foreign investment and trade include infrastructure, consumer goods, agriculture, automotive, and ICT, as Indonesia's large and growing middle class increases domestic consumption. While corruption and strained political relations sometimes challenge foreign businesses, Indonesia overall remains an attractive emerging market.
Ben White New Rural Industry Austrlia- Resources & Energy Symposium 2012Symposium
1) The document outlines a strategy for the National Rural Industries Association (NRIA) to grow new and emerging rural industries in Australia.
2) Key goals include leveraging research, growing membership, diversifying revenue streams, and advocating for members.
3) NRIA will focus on membership value, major projects, value chain management, investment, communications, enterprise development, and collaboration.
4) The strategy aims to create profitable and sustainable new rural industries that are well-connected to markets and regional economies.
FNA 2012 Red River College - Ecotourism ClassJohn Gunter
Discussion with Red River College - Hospitality, Ecotourism students re: tenets of ecotourism (containing natural, educational and sustainable elements of tourism) versus business approach of Corporate Social Responsibility ( encompassing considerations for Environment, Community, Education, Employees and Corporate Giving).
- Flipkart is an Indian e-commerce company headquartered in Bangalore, founded in 2007 by Sachin and Binny Bansal. It has over 10,000 employees and $1 billion in annual revenue.
- Flipkart started as an online bookstore and has since expanded to sell products across various categories. It has over 22 million registered users and handles 5 million shipments per month.
- Flipkart faces competition from other Indian e-commerce companies but has strengths like its own logistics arm and offering competitive prices through discounts. It is pursuing strategies like partnerships and exclusive product launches to continue growing its market share.
Rising Africa: 10 Lucrative Businesses in NigeriaMara Mentor
The document provides information on various business opportunities in Nigeria, including poultry farming, building material supply, rice farming, oil and gas, hotels, property investment, internet companies, water purification, furniture, restaurants, and more. It notes the market potential and considerations for each industry. For example, poultry farming has a large market and chickens are ready for sale in 28-30 weeks, allowing for quick returns. The document also provides references for further research.
Rising africa 10 lucrative businesses in nigeriaAbiodun A
Poultry farming, rice farming, and furniture business are among the most promising small business opportunities in Nigeria. Poultry and rice have short harvest times of 28-30 weeks and less than 4 months respectively, allowing for quick returns on investment. Furniture manufacturing taps into Nigeria's growing middle class and their need for home and office furnishings. Other opportunities discussed include construction materials supply, oil and gas, hotels, property investment, internet companies, water purification, and local restaurants.
Minii Delguur is a supermarket chain established in 1992 with 40 locations in Ulaanbaatar and 100 in rural areas of Mongolia. A SWOT analysis found strengths in its 24-hour operations and supply chain management but weaknesses in outdated technology, busy customer service, and negative publicity. An STP analysis identified its target segments as families, housewives, children, and Mongolian and Chinese ethnic groups living urban lifestyles, and its positioning focuses on offering the cheapest prices, a large variety of products, and satisfying all customer needs.
Inspired by Indonesia's wealth on food biodiversity, indigenous wisdom and spiritualism, Javara was founded in 2008. Javara works across agricultural value chain from production to distribution in order to keep alive such heritage and bring community-based organic products to broader market.
Javara' products are biodiversity oriented, signified and differentiated as being origin-specific, artisanal, traceable, ethically traded, incorporate values behind the products, and organically produced.
As Indonesia's leading purveyor of biodiversity-based, to date Javara works with over 52,000 farmers across Indonesia from Aceh to Papua. Javara currently holds portfolio of over 240 organic products that are certified under the EU, US NOP, and JAS standards. Javara has been exporting to over 19 countries in 4 continents.
Its unique positioning in championing fine biodiversity-based food product from rural Indonesia builds the strong branding of Javara presence both nationally and internationally. Javara has been recognised as the pride of nation and often referred as one of the brand ambassadors of Indonesia. In 2014, Javara named by Forbes Magazine as one of Indonesia's 20 Global Rising Stars, the only social enterprise in the class. In the same year, the Government of Indonesia also awarded Javara with Anugerah HKI (Intellectual Property Award) for the category of Brand Owner for its dedication in building the brand of rural/community-based products. In 2016, Javara received Government's Primaniyarta Award for the category of Pioneer of the new market.
During the event, our team provided a series of short, sharp presentations which aimed at bringing our partners up to speed with our national and international work - from major events to inward investment - and highlighting opportunities for them and their businesses.
Partners also heard from VisitEngland chief executive James Berresford, about the national tourism landscape, the growth strategy for tourism and major new funding programmes which are underway and set to benefit our region this year.
This document discusses opportunities for tourism and recreation development in rural areas like Ballyhoura up to the year 2031. It outlines key demographic trends in Ireland that will impact tourism, including an aging population and growth in younger age groups. Rural tourism products will need to cater to these changing demographics by offering experiences focused on stimulation, serenity, and affiliation. The document also examines tourism trends and the need to develop high quality, distinctive products and services to attract both domestic and international visitors. Stakeholder partnerships will be important to support sustainable rural tourism growth in communities over the coming years.
This document summarizes information about Dairy Ice Creams & Frozen Foods (P) Ltd (DIFF), an Indian ice cream manufacturer. It outlines that ice cream is a popular product enjoyed worldwide. The Indian ice cream market is rapidly growing at 20% annually and is worth Rs. 3500 crores, though per capita consumption is low compared to global averages. DIFF operates multiple ice cream brands across retail, institutional, and catering segments. It aims to expand regionally and nationally through brand growth, acquisitions, and new product lines. Financial projections show increasing revenues and profits through 2018 as DIFF pursues its expansion strategy.
The document provides an overview of a proposed online grocery store business called "onlinegrocery.com". It discusses the company's mission to provide high quality and diverse grocery products along with excellent service. The business will focus on both common grocery items and exotic specialty foods. It will operate primarily in Bangalore, India, delivering orders in morning and evening shifts. The document outlines the company's marketing mix including products/services, pricing, placement, and promotion strategies. It analyzes strengths, weaknesses, opportunities and threats. Key target customer segments are identified as IT professionals, working women, students, foreigners, and credit/debit card holders in Bangalore.
The document discusses the future of Tasmania's shellfish industry. It notes that the industry's future development will be shaped by demand and regulations around food safety and sustainability. The industry will need to invest in advancing technologies like stock management systems and automation, but individual growers must become profitable first to fund these investments. The industry as a whole will also need to work together by sharing ideas and getting involved in planning to ensure its sustainable and profitable future.
The document discusses opportunities for Scottish companies in Dubai. It provides an overview of Dubai's economy and trade relationship with the UK. Major projects in Dubai like Expo 2020 are highlighted as opportunities. The document then discusses various options for doing business in Dubai, including using agents/distributors, establishing a representative office, forming a limited liability company or joint venture, and operating within a free trade zone. Key issues like having a Middle East strategy and taking legal advice are also emphasized. Overall, the document aims to outline the business landscape in Dubai and options for Scottish companies to engage in the lucrative market.
2. • Background of Indonesia
• Diet and Nutrition
• SWOT Analysis
• Target Market
• Marketing Plan
• Final Recommendations
3.
4. • Indonesia’s GDP is facing a period of exponential
growth
• The annual growth rate for GDP was 6.1% in 2010
$1,000
$800
GDP in $Billions
$823 2009 GDP
$600
$707
$400 2010 GDP
$539
$200 2011 GDP
(Estimated)
$0
GDP 2009-2011
5. • Bahasa is Indonesia’s primary
national language
• Bahasa is the language most
used in
communication, business, media,
government, and education
• Local languages, most commonly
Javanese, are very important in
many areas
• English is the most widely
spoken foreign language in
Indonesia
6. • Indonesia has an electrical requirement of 110/220V
which is the same electrical requirement as the United
States
• Electrical outlets in Indonesia are different from the
United States
• To use an appliance such as a waffle iron in Indonesia
you will need an international voltage converter
7. • Value added tax (VAT) is issued on a majority of goods including
imports at a rate of 10%
• Tariff rates on imported food items are no higher than 5%
• Required registration of the items can take up to six months
• An income tax of 2.5% is issued on CIF value imports
• Documentation requirements include:
o Import declaration o Performance invoice
o Commercial invoice o Certificate of origin
o Bill of Lading o Insurance certificate
o Packing list
8. • Typical breakfasts include:
fried
rice, eggs, fruit, porridges of
vegetables, fried
bananas, and chicken soup
Typical Breakfast: Nasi Goreng “fried rice”
• Meals in Indonesia revolve the Indonesian national dish
around rice as a staple
ingredient
• The typical diet in Indonesia
consists of:
rice, fish, meat, eggs, dairy, fr Typical Meal: rice with vegetables
uit, and vegetables with spices
9. Strengths Weaknesses
• Brand name • Non-diverse product
• Strong presence in U.S. offerings
market INTERNAL
• Financial stability
• Product is simple to
prepare
Opportunity Threats
• Tourism • Culture and religion
• Penetration of Indonesian • Climate
market EXTERNAL • Geography
• First-mover advantage • Shipping issues and risk
• Tango Waffles
10. Bali and Jakarta Four and Five star Hotels
• International Tourism
• Major driver of demand for food imports
• 60% of imported food – Hotels and High-end western
restaurants
• Hotels use twice that of restaurants
• Top hotels import 15%
11. Bali: Primary Target Market Jakarta: Secondary Target Market
• 25-30% tourists arrive in • 27,685 star hotel rooms
Bali • 22,376 customers per day
• Equal amount visit during • 30% foreign
their stay
• Nearly 30% of 4 and 5 star
hotels
• 78% of customers are
foreign tourists
12. Grand Hyatt and Hyatt Hilton and Conrad Starwood Hotels
Regency Hotels
• Sheraton, Westin, St.
• Bali and Jakarta • Bali and Jakarta Regis, W Hotels
Locations Locations • Bali and Jakarta
• 400 – 500 rooms per • 350 rooms per hotel locations
hotel • 250-350 rooms per
hotel
13. Ritz Carlton Jakarta JW Marriott Hotels Crowne Plaza
Jakarta
• Jakarta and Bali • Jakarta and Bali
Locations locations • 350 + Rooms per
• 367 Rooms • 300 rooms per Hotel hotel
14. Supply Chain in Indonesia
“Archaic triangle of restrictive arrangements”
• Many middlemen between producer and consumer
• Strong relationship with a reliable distributor is
crucial
Strategy
Carbon’s Freight
Golden Distributor
Malted Forwarder
15. • Established in 1904
• Worlds largest ocean
carrier firm
“Best Global Shipping Line” 18th
consecutive year
“Best Green Service Provider –
Shipping Line”
16.
17.
18. • Indonesia’s largest and premier food product distributor
• 17 distribution points in Indonesia
• Largest refrigerated truck fleet
• Clients: Hunts, Laughing Cow, Yoplait, Pillsbury, Ocean Spray and
many more…
PT Sukanda Djaya Phone: + 62 21 640 5678
Jl. Pasir Putih Raya kav. 1 Fax: +62 21 640 2861
Ancol Timur
Jakarta 14430 Web: www.sukandadjaya.com
Indonesia
19. PT Continental Duta International Phone: +62 21 6660 1425
Grand Pluit Mall Block B-6 Fax: +62 21 6660 1426
Jl. Pluit Raya Selatan No. 1 Email cdi@continental.co.id
Jakarta Utara 14440 – Indonesia Web: www.continental.co.id
PT Wire Logitama Saksama Phone: + 62 21 690 9244
Jl. Ancol Barat VII Blok Fax: + 62 21 690 9436
A 5D No. 2 Web: http://wiralogistics.com/index.shtml
Jakarta 14430,
Indonesia
20. "In 2 Minutes or Less, Simply the Best"
• Carbon’s Golden Malted products are set apart
by the company’s dedication to quality and
performance with value pricing
• The product is unique in that the waffle irons to
prepare the mixes are loaned to the customers in
exchange for the monthly minimum purchase of
two cases per waffle iron
• Most importantly, this is a new product in
Indonesia. It will be differentiated by its
originality in the market
21. The labels of our product will need to be changed to
meet the following requirements in Indonesia. All food
packaged for sale must be labeled using:
• The Indonesian Language (Bahasa)
• Roman text
• Arabic Numerals
The minimum requirements for the information on the
packaging label include:
• The name of the product
• Net weight or volume using metric units
• Name and address of the manufacturer or importer
• Registration number
• List of ingredients
• Date of expiration
• Production date or code
22. • Takes place in Bali, and is the
important tradeshow for us
to showcase our product
• An international exhibition
for
equipment, food, beverages,
and services to support
Indonesia’s tourism and
hospitability industries
• Reaches our primary target
market directly
Bali International Convention Center Phone: +62 361 771906
Kawasan BTDC Fax: +62 361 772047
Nusa Dua Web: http://www.baliconvention.com/
Bali, 80363 Email: bicc@baliconvention.com/
Indonesia Date: March 01 – 03, 2012
23. • This trade show will offer
maximum exposure and
create brand awareness for
our product in Indonesia
• Had record attendance of
17,811 trade visitors in 2010
• This trade show involves
international food processing
and packaging machinery, as
well as a materials exhibition
Jakarta International Expo Phone: +62 (21) 266 45 000/131
Gedung Pusat Niaga Lt. Fax: +62 (21) 657 000 10
1 Arena PRJ Kemoyoran Web: http://www.jiexpo.co.id/
Jakarta, 10620 Email: marketing@jiexpo.co.id/
Indonesia Date: TBA (December 2012)
24. Cases Cases
• 6,357 cases monthly • 2,038 cases monthly
• 76,285 cases annually • 32,850 cases annually
Dollars Dollars
• $254,283 in sales per • $190,500 in sales per
month month
• $3,051,400 in sales • $1,314,000 in sales
annually annually
(Figures based off 222 waffles per case X $40USD per case assuming each potential consumer eats 3 waffles per day)
25. “Should Carbon’s Golden Malted enter Indonesia?”
YES!
• Based on the economic environments and tourism
industry, we recommend that you enter
Indonesia, taking interest specifically in the hotel and
tourism industries located in Bali and Jakarta
• We recommend you penetrate this market and exercise
the opportunity to have the first-mover advantage in
this market
26. • While the retail segment of Indonesia could possibly be
profitable in the future, the costs of assimilating the
culture to a new breakfast food would be expensive
• Penetrating the market first through hotels in the
tourist industry is more plausible and would allow the
product to gain market acceptance and distributor
confidence and loyalty before branching to potential
retail markets in Indonesia
Editor's Notes
IntroductionsCaitlynWe are here to present to you the possibility of Carbon’s Golden Malted entering the Indonesian market
CaitlynThecontents include: (read/know list)
CaitlynIndonesia is located with close proximity to the equator and maintains a constant tropical climateIndonesia consists of approximately 17,000 islands, but only about 6,000 of them are inhabitedIf you notice the areas circled in red, Jakarta - the capital of Indonesia - on left and Bali on right: These areas have the most economic activity as well as the highest populations
CaitlynIndonesia'sGDP in 2009 was $539 billionIndonesia’s GDP in 2010 was $707 billionIndonesia’s GDP is estimated to be $823 billion in 2011
Caitlyn1st, 3rd, and 4th bullets only
CaitlynKnow bullets and explain the picture is an example of what a international voltage converter looks to use
Caitlyn(CIF is the landing cost in any Indonesian port including freight and insurance).
CaitlynKnow bullets, and explain the pictures. Top is typical breakfast in Indonesia, and the bottom one is a typical lunch or dinner meal in IndonesiaIndonesian’s do not currently eat waffles or pancakes in the traditional western style, and this influenced our decisions on our target markets
GarrettBrand nameStrong U.S market presence – 70% of hotelsSimple to prepare - "In 2 Minutes or Less, Simply the Best“ which is a strong and accurate marketing sloganWeakness – Non-diverse product offering – sweets, desserts, and breakfast.Opportunity
Garrett
Garrett
Garrett
Garrett
GarretBecause of the complex nature of the supply chain in indonesia – full of middlemen.The supply chain in Indonesian is “archaic tangle of restrictive arrangements employing sub-wholesalers, wholesalers and distributions in between the manufacturer and importer and retail outlet and restaurant. The chain is difficult to understand and expensive to use: large distributors not only transport goods, assume risk, get involved in promotions and negotiate retail margins charging up to 30% of the retail price.”
Ray
Ray32 days from the United States to MalaysiaFromApm Terminal-Berth 88 in New Jersey to Malaysia at PalebuhanTanjungPelepas Terminal - takes 32 days with stops in Norfolk, Va and Savannah, GA
RayA Maersk feeder vessel assumes responsibility of the shipment and transits to TanjungPriok (Jakarta port). 35 day total transit timeThe product destination is Jakarta because Jakarta has ports that are able effectively handle container shipments.
RayCredibility with known clientsMAKE HYPERLINK RAY RAY
RayThese are both viable options that also feature cold storage.
Taylor on to 26
Taylor
This is the market potential in Bali and Jakarta.Explain figures.Explain how you found figures
“Could possibly be a profitable venture in the future”