Can a Virtual Pet Break Your Heart? | Wendelin Reich

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Delivered at Casual Connect Europe 2016 There are more than 400 million dogs and cats in this world, and yet virtual pet games have never seen much love from mobile game developers. A Dog's Heart, the first mobile game from Virtualbeings.co, approaches the virtual pet game genre from a new angle. We are people who have grown up with dogs, and we asked ourselves: How can we re-create the emotional bond between owner and pet in a virtual world? The answers I will offer in this talk touch not only on game design but also on AI, cognitive science and social psychology.

February 16, 2016 1AI-driven virtual pets | wendelin reich
Can a virtual pet
break your heart ?
Wendelin Reich, PHD
Founder & CEO
Virtualbeings.co

Real pets staggering numbers–
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Real pets staggering numbers–
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+400 million dogs + cats worldwide

Real pets staggering numbers–
February 16, 2016 4AI-driven virtual pets | wendelin reich
+400 million dogs + cats worldwide
1 in 3 Americans growing up with pets

Real pets staggering numbers–
February 16, 2016 5AI-driven virtual pets | wendelin reich
+400 million dogs + cats worldwide
1 in 3 Americans growing up with pets
Americans spent $60.5 billion on pets in 2015

Real pets staggering numbers–
February 16, 2016 6AI-driven virtual pets | wendelin reich
+400 million dogs + cats worldwide
1 in 3 Americans growing up with pets
Americans spent $60.5 billion on pets in 2015
4-5 % annual growth

Real pet ownership not for everyone–
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Real pet ownership not for everyone–
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"Pet ownership in its current
form is likely unsustainable in
a growing, urbanized
population."
(Rault 2015)

Virtual pet games a history–
February 16, 2016 9AI-driven virtual pets | wendelin reich

Virtual pet games a history–
February 16, 2016 10AI-driven virtual pets | wendelin reich
Tamagotchi (1996)

Virtual pet games a history–
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Neopets (1999)

Virtual pet games a history–
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• Nintendogs (2005)

Virtual pet games a history–
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Dog Hotel (2015)

Virtual pet games just toys ?–
February 16, 2016 14AI-driven virtual pets | wendelin reich

Virtual pet games just toys ?–
February 16, 2016 15AI-driven virtual pets | wendelin reich
"Another study showed that
children associated a stuffed
dog with friendship, but a
virtual dog with
entertainment."
(Rault 2015)

February 16, 2016 16AI-driven virtual pets | wendelin reich

The core of "A Dog's Heart"
February 16, 2016 17AI-driven virtual pets | wendelin reich

The core of "A Dog's Heart" 1/3–
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Free movement in
an open world

The core of "A Dog's Heart" 2/3–
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Behavioral
believability,
less focus on
gamification

The core of "A Dog's Heart" 3/3–
February 16, 2016 20AI-driven virtual pets | wendelin reich
Backstory,
emotional arch

Walt Disney as inspiration
February 16, 2016 21AI-driven virtual pets | wendelin reich

Walt Disney as inspiration
February 16, 2016 22AI-driven virtual pets | wendelin reich
Bambi
(1942)

Walt Disney as inspiration
February 16, 2016 23AI-driven virtual pets | wendelin reich
Dumbo
(1941)
Bambi
(1942)

Disney broke my heart once...
February 16, 2016 24AI-driven virtual pets | wendelin reich

Disney broke my heart once...
February 16, 2016 25AI-driven virtual pets | wendelin reich
The Fox and the Hound (1981)

What breaks our hearts ?
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What breaks our hearts ?
February 16, 2016 27AI-driven virtual pets | wendelin reich
Attachment

What breaks our hearts ?
February 16, 2016 28AI-driven virtual pets | wendelin reich
Attachment
+
Suffering

What breaks our hearts ?
February 16, 2016 29AI-driven virtual pets | wendelin reich
Attachment
+
Suffering
=>
Empathy

But… should we break our players hearts ?
February 16, 2016 30AI-driven virtual pets | wendelin reich
?

But… should we break our players hearts ?
February 16, 2016 31AI-driven virtual pets | wendelin reich
(I actually never
made that choice)

Avoiding the uncanny valley
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Avoiding the uncanny valley
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The Polar Express (2005)

Avoiding the uncanny valley
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The Polar Express (2005)
A Christmas Carol (2009)

Avoiding the uncanny valley
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Dog Hotel (2015)

"Good" AI doesn't overpromise
February 16, 2016 36AI-driven virtual pets | wendelin reich

"Good" AI doesn't overpromise
February 16, 2016 37AI-driven virtual pets | wendelin reich

"Good" AI doesn't overpromise
February 16, 2016 38AI-driven virtual pets | wendelin reich

"Good" AI doesn't overpromise
February 16, 2016 39AI-driven virtual pets | wendelin reich

THANK YOU!
February 16, 2016 40
Wendelin Reich, PHD
Founder & CEO
Virtualbeings.co
@wendelinreich
@virtualbeings
Wendelin.reich@gmail.com
AI-driven virtual pets | wendelin reich

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