Cafe Bazaar is an app store launched in 2010 by Babak Hamidpour in Iran. It allows users to download free Persian apps and games. By 2013, Cafe Bazaar had over 20 million users and generated $20 million in revenue. It employs a freemium model where apps are free to download but can include in-app purchases or premium upgrades. Developers earn 61% of revenue while Cafe Bazaar earns 30% and the remaining 9% is tax. Over time, Cafe Bazaar expanded to include banner ads, selling gift cards from Irancell, and launching classifieds site Divar.

1. Cafe Bazaar
By Babak Hamidpour
@BHamidpour

2. FarsiTell
?
1389 / Dey

3. Cafe
Bazaar
1390 / Esfand

4. 1390 / Esfand-Tir
Banner
Advertising
Free
Persian
Apps
Google
Play Limits

5. 1390 / Esfand-Tir

6. Users
1390 / Tir
+ 100,000

7. Premium
Payment
1390 / Shahrivar

8. 1390
Business
model
Irancell
Online
Charge
Selling
Gift
Card

9. 1390 - 1391
Apps
Games
$

10. IN-APP
Purchase
1391 / Shahrivar

11. $
9% Tax
30%
CafeBazaar
61%
Developer
1391 / Shahrivar

12. 1391 - 1393
Contract
with
Foreign
Companies
Develop
Devs Panel
and Apis
Divar
Release

13. 20,000,000
$
1393

14. 1393

15. Now
FarsiTell
Cafe
Bazaar
App and
Game
Free
Premium
IN-App
Purchase
Banner
Advertising
Adad.ir
Charge and
Gift Card
Divar.ir

16. FAQ
Thank You !
And
Any Question ?
Or
Be connected with me in Social networks @BHamidpour

17. Sources
https://fa.wikipedia.org/wiki/%DA%A9%D8%A7%D9%81%D9%87_%D8%A8%D8%A7%D8%B2%D8%A7%D8%B1
http://digiato.com/article/2015/01/04/%D8%A7%D8%B2-%DA%A9%D9%81-%D8%A8%D8%A7%D8%B2%D8%A7%D8%B1-
%D8%AA%D8%A7-%DA%A9%D8%A7%D9%81%D9%87-%D8%A8%D8%A7%D8%B2%D8%A7%D8%B1/
http://www.businessofsoftware.ir/511/cafebazaar-iranian-startup/
http://alldigi.ir/%DA%A9%D8%A7%D9%81%D9%87-%D8%A8%D8%A7%D8%B2%D8%A7%D8%B1-%D8%A7%D8%B2-
%D8%A7%D8%A8%D8%AA%D8%AF%D8%A7-%D8%AA%D8%A7-%DA%A9%D9%86%D9%88%D9%86/
http://www.npr.org/sections/parallels/2014/10/25/356646970/iranian-entrepreneurs-make-pitches-that-are-just-practice-
for-now