Cadbury is a British confectionery company that is now owned by Mondelez International. It has its headquarters in Uxbridge, London and operates in over 50 countries worldwide. Cadbury produces well-known brands such as Dairy Milk chocolate, Crème Eggs, and Roses. The company has over 70,000 employees and has historically been one of the largest confectionery manufacturers in Britain and globally. Cadbury follows a hierarchical organizational structure with clear roles and decision-making that flows down from the top levels of management.

1. CADBURY
Working together to create brands people love
Name: Sukanya U. Karmalkar
MBA-IT
Div.-A
PRN: 16030141029

2. PARENT COMPANY:Mondelez International.
HEAD QUARTERS: UXBRIDGE, LONDON,United Kingdom.
CHILD COMPANIES ACROSS THE WORLD:
 UNITED KINGDOM
 IRELAND
 UNITED STATES
 AUSTRALIA AND NEW ZEALAND
 CANADA
 INDIA
 MALTA

3. INFORMATION ABOUT CADBURY
Cadbury is a British multinational confectionery company
wholly owned by American company Mondelez International (originally
Kraft Foods) since 2010. It is the second largest confectionery brand in
the world after Wrigley's.Cadbury is headquartered in Uxbridge, Greater
London and operates in more than fifty countries worldwide. It is famous
for its Dairy Milk chocolate, the Crème Egg and Roses selection box,
and many other confectionery products.One of the best known British
brands, in 2013 the Telegraph named Cadbury among Britain's most
successful exports.
Cadbury is a confectionary industry. It was founded in Birmingham,
United Kingdom 1824 (192 years ago). The founder of Cadbury
Company is John Cadbury and the CEO and Chairman is Irene
Rosenfeld.Cadbury developed the business with his brother Benjamin,
followed by his sons Richard and George.George developed the
Bournville estate, a model village designed to give the company's
workers improved living conditions.Dairy Milk chocolate, introduced in
1905, used a higher proportion of milk within the recipe compared with
rival products.
By 1914, the chocolate was the company's best-selling product.
Cadbury, alongside Rowntree's and Fry, were the big three British
confectionery manufacturers throughout much of the nineteenth and
twentieth centuries.Cadbury was granted its first Royal Warrant from
Queen Victoria in 1854.It has been a holder of a Royal Warrant from
Elizabeth II since 1955.
Cadbury merged with J. S. Fry & Sons in 1919, and Schweppes in
1969. Cadbury was a constant constituent of the FTSE 100 on the
London Stock Exchange from the index's 1984 inception until the
company was bought by Kraft Foods in 2010
The revenue in 2011 was £1134600200, the operating income was
£559432200 and the net income was £447545760. The number of
employees was 71657 in 2008.

4. STRUCTURE OF CADBURY
Cadbury’s follows a downward flow of communication. So,
their organizational structure can be said is hierarchical structure.
Hierarchical structure is based on distinct chain of commands from
Managing director to Clerical Support assistants. Decisions are made at
the top and pass down. Cadbury’s employee’s roles are usually based
on clearly defined procedures and roles. Cadburyorganization is based
on a Democratic Management style, decisions are made as a result of a
consultation process involving various members of the organization.
Ideas should be discussed and thought through collectively.
Within Cadbury organization we can find a Democratic structure
because Cadbury tends to be found in situation where it is felt to be
important for all members of the organization to understand what they
are doing, were decisions require individual initiative, and where
member of staff need to work as a team. In Cadbury’s organizational
structure there is less complexity, less formalization and they are almost
decentralized.

5. An 1885 advertisement for Cadbury’s Cocoa :
Cadbury Factory, Bournville- It is located in south side of
Birmingham, England.

6. The packing room at Bournville, circa 1903
Cadbury’s Somerdale Factory : It is located in Keynsham near
Bristol, south west England (1921-2010)

7. CURRENT HEADS OF BUSINESS FUNCTION
PARENT COUNTRY HEAD :
Irene Rosenfeld (CEO)
HUMAN RESOURCE
 UNITED KINGDOM :
Beth Gratton (FOOD & BEVERAGES)
Current Head: Cadbury plc.
Previous: Cadbury Trebor Bassett, Rolls Royce.
 India :
Rashmi Kamath (Consumer Goods)
Current Head: Mondelez International, HSBC, Tata Consultancy
Services.
FINANCE
 UNITED KINGDOM:
David Harding-Smith (Kingston upon Thames, United Kingdom
(Food & Beverages))
 INDIA:
Sandeep Solanki (Food & Beverages).

8. MARKETING
 UNITED KINGDOM:
Mathew Williams (Food & Beverages)
 INDIA:
Parul Sharma (Food & Beverages)
RESEARCH & DEVELOPMENT
 UNITED KINGDOM:
Gavin Bown (R&D Director – Food & Beverages)
 INDIA:
Anindya Munshi (Section Manager- R&D Packaging)

9. BUSINESS RELATIONSHIP
The Cadburys Inc. has provided us a broader view of the
chocolate category. The Cadbury chocolate is able to share with their
market insights based on the unparalleled breadth of chocolate
experience. Cadbury has grown from strength to strength with new
technologies being introduced to make the Cadbury confectionary
business one of the most efficient in the world.
The merge in 1969 with the Schweppes and the subsequent
development of the business have led to the Cadbury Schweppes to
take the lead in the both confectionary and the soft drink market in
United Kingdom and becoming a major force in the international market.
Today Cadbury Schweppes manufactures its products in 60 countries.
The Cadbury story is a fascinating story of a family business that grew in
one the biggest, most lowed chocolate brand in the world. A story that
you will remember as the story of –
‘The Real Taste of Life’.