This document outlines a business plan presentation for small and medium enterprises. It begins by defining a business plan as a roadmap that outlines goals and how to achieve them. It notes that startup businesses need plans to project sales, expenses, milestones to convince investors. Existing businesses use plans to strategically manage changes and opportunities. The document describes three types of plans: summary, full, and operational. It lists advantages as seeing the whole business, setting priorities, attracting investors and employees. Finally, it provides an outline of the typical content included in a business plan such as the executive summary, company introduction, market analysis, financial plan, and appendices.