Bulk SMS services provide an efficient way for fast moving consumer goods (FMCG) industries to communicate with customers, dealers, vendors, and employees. FMCG industries need to maintain balance between all stakeholders in the competitive market. Bulk SMS allows FMCG companies to share promotions, updates, new offers, and conduct surveys quickly and easily with many people at once through a single click, saving time. It helps FMCG industries build brand awareness, smoothly manage operations between manufacturers and end users, and receive customer feedback.