Building an
Effective Marketing
Funnel
What is Digital
Marketing
Funnel? A digital marketing funnel guides
customers from brand awareness
to conversion. Understanding this
journey helps create targeted
campaigns to nurture and convert
prospects into loyal customers.
TOFU(Top Of the Funnel
Right now, the aim is to grab attention
and get people to notice your brand.
Things like social media and ads are
great for spreading the word.
01
MOFU(Middle Of the
Funnel
Customers are exploring their
choices. Keep their attention by
sharing case studies, reviews, or
demos that highlight your unique
features.
03
BOFU(Bottom Of the
Funnel)
This is when buyers are ready to
make a choice. Easy steps and
good deals can seal the deal.
04
To know more in detail, visit the
site:
How to Build an Effective Digital M
arketing Funnel
Thank You
So Much

Building a Digital Marketing Funnel.pptx