Brian Solis Presentation
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Brian Solis is a digital analyst, sociologist, and futurist who studies the effects of social media and technology on business. He founded the advisory firm Altimeter Group in 2008, which has over 100 clients. Solis is considered an expert on using social media for business and is known for his book "Engage" and blog. He maintains a strong personal brand on social media platforms like Facebook, Twitter, YouTube, and Flickr.
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Brian Solis Presentation
- 1. Who is the Giant of Social Media?
- 2. Brian Solis is Our Giant
- 4. Brian Solis - Who Is He? Digital Analyst – studied and influenced the effects of social media & technology on business, entertainment & culture. Sociologist – his book “Engage” is regarded as the industry reference guide for businesses to build and measure success on the social web. Futurist – specializes in change management and organizational transformation to help businesses introduce new media into their marketing plans.
- 5. Solis’ Blog
- 6. The 6 Pillars of Social Commerce: Understanding the Psychology of Engagement
- 9. His Company Brian is the principal at Altimeter Group, a research- based advisory firm that conducts independent research on new technologies for companies. Formed in 2008 23 employees Located in Silicon Valley Named on of “The Five Most Creative Small Business in 2010” by Fast Company Over 100 active clients
- 10. His Brand Facebook: http://www.facebook.com/thebriansolis Twitter: http://twitter.com/#!/briansolis YouTube: http://www.youtube.com/user/BrianSolisTV?feature=s ub_widget_1 Flickr: http://www.flickr.com/photos/briansolis/7054298969/ App: http://mobileroadie.com/apps/brian-solis
- 11. Notable Quotes “We are wildly public with what we are doing online. But at the end of the day, there is a real world.” “Social media gives you the ability to check perception. You‟re not speaking at people anymore, you are speaking with them.” “There isn‟t just one social network that we need to focus on.” “Be the „we‟ in social web instead of the „me‟ in social media.”