BrandPoint is a full events management agency based in Arusha, Tanzania. [1] It was established in 2006 and provides innovative marketing solutions and creative design services. [2] Its services include events planning and management, creative advertising, design, and print production. [3] BrandPoint aims to be the preferred events management agency in East Africa by 2020.

1. COMPANY PROFILE
Small fish ….. Make big splash

2. LEGAL STATUS
BRANDPOINT TANZANIA LIMITED is a limited liability company incorporated under the
companies’ ordinance as repealed and replaced by the companies Act No.12 of 2002, whose
postal address is 14906, Arusha.
OUR HISTORY
Established in 2006 a premier an Advertising agency in Northern Zone, BrandPoint has
developed a fine-tuned and successful synergy between innovative marketing solutions and solid
creative design, resulting in new dimensions in detailed printing and events production.
COMPANY LEVEL
Headquarters: Arusha, Tanzania
SPECIALITY GROUP
All Industries
COMPANY BANKER
Exim Bank
Account Number: 0785332007
AUDITORS
Taxplan Limited
COMPANY LEGAL ADVISOR
J.J. LUNDU AND COMPANY ADVOCATES,
WHO WE ARE
BrandPoint is a full events Management agency serving the Northern zone of Tanzania and
beyond.
OUR VISION
"To be the preferred events management agency in East Africa by 2020"
OUR MISSION
"To grow our existing business whilst building the platform to be the preferred events
management agency in East Africa by 2020"

3. COMPANY PHILOSOPHY & COMPETITIVE ADVANTAGES
Our philosophy is based on understanding, as specialists in our chosen operating sectors, we
understand your customer base, the market and the influences affecting those sectors, therefore
our primary goal is to understand your business objectives and deliver a creative marketing
communication strategy that brings results. Only then will it start to deliver tangible benefits to
your company/organization.
HOW WE THINK
A successful creative marketing communication strategy is a “balance of understanding” between
the customers, the market, the influences and the business objectives of any business.
AWARDS
Retaining a wealth of experience of over 5 years, BrandPoint has developed fine-tuned and
successful synergy between innovative marketing solutions and solid creative design, printing and
events production, resulting in new dimensions in detailed creative marketing communication
campaigns.
The organization has successfully established a good business relationship with various industries
that need products development services (brand name development, logo, business cards,
brochures, flyers, and folders, letterheads designing and printing),printing of marketing
communication materials (wheelcovers,calendars,umbrella, T-shirts,caps,stickers,vehicle
branding), special events (products launch, sales promotions,exhibition,corporate party),and
advertising (radio commercials, TV commercials, Newspapers adverts, sign boards - illuminated
and reflective signs,billboards,wheelcovers,banners, and posters) to create the right message for
the right audience at the right time. With such inspired and innovative team, you can only expect
the best quality on time from us this business year.
OUR SERVICES
• EVENTS: We can create, plan, produce and manage an event of any magnitude anywhere
in Tanzania to enable you to market your brand & your services in the most effective way
to your targeted audience. The following are types of events in our capability:-
• Social marketing events (Behaviour change communication, Media partnership
campaigns for Health promotion, Dynamic and innovative multi-media health
promotion and social change projects through drama and entertainment).
• Corporate Communication events (product launches, sales promotions, mobile
marketing, roadshows, conferences, conventions, seminars, cocktails, parties,
galas, networking dinners, sales meetings,entertainment,mobile
exhibitions,fashionshow,beautity pageant, Awards, festivals, tradeshows, and
sports events)

4. • Cultural Public Relations events (Sponsorship management, product launches,
family days, fundraising, and press conference)
• CREATIVE ADVERTISING: From street poster, newspaper advert, radio commercial, TV
commercial to outdoor advertising on billboards; we handle them all. We know how great
adverts are made. After all, we’ve been doing them from day one. Our high standard of
advertising means that yours will stand out. Each ad will emphasise your company’s
benefits in a different and relevant way.
• DESIGN: From logo, business cards, leaflets, brochures and flyers to annual reports, all
marketing items are designed in a considered way to appeal to your potential customers
and communicate a clear message through creative graphic designing.
• PRINT: The most important services rendered by us is the print production either by
offset, digital,screen,thermal transfer, engraving and embroidery printing in any material
from black and white colour to full colour printing with exceptional high - quality and
affordable price.
OUR CLIENTS
1. Ministry of Health
2. Vodacom Tanzania
3. Zain Tanzania
4. Tanzania Telecommunication Company Limited (TTCL)
5. Mwaakatel Limited
6. Skytel Limited
7. Barclays Bank
8. A1 Outdoors
9. Tanzania Breweries Limited ( Kilimanjaro, Tusker, Safari and Ndovu Special Malt Brand)
10. Tanzania Agricultural Society – TASO Northern
11. Habari Corporation (HabariLeo Newspaper)
12. Karibu Travel and Tourism Trade Fair
13. Tanzania Marketing Communication Limited (T-Marc)
14. Africare
15. Tanzania Horticultural Association
16. Horticulture Development Council To Name few…………………..

5. OUR TEAM
EXECUTIVE TEAM
1. Patrick Joseph Mwakifuna – Managing Director
E-mail: mwakifuna@brandpoint.co.tz
2. Yodas Mwanakatwe – Marketing Communications
E-mail: mwanakatwe@brandpoint.co.tz
3. Catherine Mndeme – Finance Controller
E-mail: catherine@brandpoint.co.tz
MANAGEMENT TEAM
4. Chedi Ngulu – Strategic Planning
E-mail: chedi@brandpoint.co.tz
5. Martha Amo - Sales and Marketing
E-mail: martha@brandpoint.co.tz
6. Omary Moyo – Public Relations
E-mail: omoyo@brandpoint.co.tz
7. Thobias Mushi – Events Services
E-mail: events@brandpoint.co.tz
8. Japhary Mambo – Events Operations
E-mail: events@brandpoint.co.tz
SALES AND MARKETING TEAM (commission based)
9. Julitha Assenga – Key Account Executive
E-mail: info@brandpoint.co.tz
10. Ibrahim Gwandu - Public Relation Executive
E-mail: info@brandpoint.co.tz

6. CREATIVE TEAM - CONTRACTUAL
11. Kingsley Patterson – Creative Specialist
E-mail: creative@brandpoint.co.tz
12. Patrick Patterson – Web Designer
E-mail: creative@brandpoint.co.tz
FEW CASE STUDIES
CASE STUDY- ADVERTISING
1. Megatrade Investment Limited: Radio Commercial for Kiroba Original to sensitive the
Northern Zone Market (Arusha, Kilimanjaro, Tanga and Manyara).
2. Albero Italian Restaurant: Reflective Sign Board and Advertising campaign which targeted
the Tourism industry, UNICTR and East African Community Staff. We handled the
designing of adverts artwork, printing, media buying on all English newspapers and
distribution of brochures and business cards to all tourist points. Also the logo designing,
business card, brochure and lunch box printing and other promotional materials.
3. TB Campaign 2008-2009: Painting of small bridge and wall with TB warning messages as
behavior change campaign and educating the public on where to get the cure. This
campaign covered the Kilimanjaro and Arusha for the period of 2 years from painting new
sites and maintaining the existing ones on behalf of Ministry of Health.
CASE STUDY- DESIGNS
1. Kipepeo Tours: Designing of logo, domain registration, domain hosting and web
designing.
2. John Ngugi Foundation: Designing of logo, Business Cards, Flash presentation, domain
registration, domain hosting and web designing.
3. Skytel Limited: Design the Skytel logo, business cards, and letterhead
4. Gupta Auto Spares: Designing of Advertising artwork for their street light advertising
campaign for Arusha region.
5. Bulk Distributors: Designing of Advertising artwork for their street light advertising
campaign for Arusha region.
6. TANAPA: Designing of Advertising artwork for their street light advertising campaign for
Arusha region.

7. CASE STUDY- PRINTS
1. Tanzania Communication Regulatory Authority (TCRA) – Northern Zone: Designing and
printing of wheel cover and vehicle stickers.
2. Tanzania Immigration Academy: Designing and printing of Certificates.
3. Jamahedo Health Food Co. Ltd: Printing of Plastic ID cards for their staffs.
4. HAL : Printing of Table and Wall Calendars for year 2009 -2010
5. Sunny Adventures Safaris: Printing of Booklets and brochures.
CASE STUDY- EVENTS MANAGEMENT
• PROMOTIONAL AND SOCIAL MARKETING
1. Vodafasta Sales Promotion (Arusha,Tanga,Kilimanjaro and Manyara)
2. Vodamillionaire Sales promotion (Arusha,Tanga,Kilimanjaro and Manyara)
3. Celtel/Zain Sales Promotion – Tanganyika and Lake Region
(Singida,Shinyanga,Tabora,Kigoma)
4. Kilimanjaro Premium Lager Sales Promotion (Arusha and Manyara)
5. Castle Lager Sales promotion (Arusha Bar promotions)
6. TBL Bonanza 2008-2009 ( Arusha )
7. Tanzania Breweries Nane-Nane Promotion 2006-2009 (Arusha)
8. Tanzania Postal Bank – Personal Account Campaign 2008(Arusha)
9. Barclays – Tabasamu Campaign 2008 (Northern Zone)
10. GTV – Special Punguzo Promotion(Arusha)
11. Marie Stopes Family Health Campaign 2008 (Arusha)
12. World AIDS Day 2007/2008 (Arusha)
13. Dawa Mseto ya Malaria 2008 (Northern Zone)
14. Sikia Kengele,Tulia na wako Campaign 2008 (Northern Zone)

8. • PRODUCT LAUNCH
1. TTCL Prepaid – 2005,Sheikh Amri Stadium
2. TTCL Customer Care Centre – Arusha 2006,Telephone House
3. TTCL Customer Care Centre – Kilimanjaro 2006,Telephone House
4. TTCL Mobile – 2006 in collaboration with Integrated Communications
5. Ndovu Special Malt – 2007 in Collaboaration with Dunia Inc
• TRADE SHOW AND SPECIAL EVENTS
1. Tanzania Agricultural Show 2006 (national Themed Event) – Nane-Nane
nd
2. TTCL Pavilion 2007/2008 – 2 Overall winner all Years
3. TTCL May Day parade 2006/2007 – Overall Winner
4. Vodacom Pavilion/Trade Promotion 2006/2007/2008 -
5. Vodacom Miss Arusha City Centre 2007 – Kibo palace Hotel
6. Karibu Travel and Tourism Fair 2005-2009 – Trade promotion and Cocktail Party
supplier
7. East Africa Finest 2007/2008/2009
8. Corporate Executive Gala 2009/2010
THIS TRUE…
We can assist you, not just on organizational level, but also on strategic level. By creating the
concept, design and content of your marketing communication campaign under one roof, we
ensure continuity, integrity, and consistency throughout every element.
Attention to detail and quality of work, paired with years of industry experience, make us the
perfect choice to partner with to produce outstanding marketing communication campaign.

9. OUR CONTACTS
Arusha Moshi Road, Sekei Street
Opp. Arumeru Teachers Saccos
P.O.Box 14906, Arusha
Tanzania - East Africa
Office Tel: +255 658 530 540
E-mail: info@brandpoint.co.tz
Website: www.brandpoint.co.tz