The document summarizes a proposal for an online fashion retail platform called Boho Express Ibiza. It will support designers from the Pitiusas Islands in Spain in distributing their collections globally through e-commerce. The platform aims to provide an affordable solution for production and sales managed from the Balearic Islands. It will offer a differentiated selection of bohemian and island-inspired fashion styles at competitive wholesale prices through a model similar to Amazon or Aliexpress but specialized in fashion and accessories. The initial costs are estimated at €35,000 and the founders are seeking investors in exchange for a percentage of total platform turnover.
Sans Frontiere Marketing, is a full service PR & marketing agency based in the Southeast. Sans Frontiere has been working with UK & International customers since 1997 and have gained a lot of experience in the build & H&V markets over the years. We have worked for over a decade for clients like BDR Thermea (Baxi), WILO UK, Ferroli and Calorex. This credentials document outlines a little of the services we offer and case studies around this client group. We offer a bespoke full in-house service We offer a bespoke full in-house service http://www.sansfrontiere.co.uk/services/ and would be really interested in working with you if you are looking for assistance with the production and implementation of your PR & Marketing strategy.
THANK YOU
Audrey Evans
CEO
Brand study on luxury fashion house Burberry, including history of the brand, signature style, research on store layout, facade & design of interiors, and uniqueness & quintessence of the brand.
Three wallpapers, a window display with a theme accompanied by a comprehensive design process, and one store prop concept designed by the poster is also included.
Sans Frontiere Marketing, is a full service PR & marketing agency based in the Southeast. Sans Frontiere has been working with UK & International customers since 1997 and have gained a lot of experience in the build & H&V markets over the years. We have worked for over a decade for clients like BDR Thermea (Baxi), WILO UK, Ferroli and Calorex. This credentials document outlines a little of the services we offer and case studies around this client group. We offer a bespoke full in-house service We offer a bespoke full in-house service http://www.sansfrontiere.co.uk/services/ and would be really interested in working with you if you are looking for assistance with the production and implementation of your PR & Marketing strategy.
THANK YOU
Audrey Evans
CEO
Brand study on luxury fashion house Burberry, including history of the brand, signature style, research on store layout, facade & design of interiors, and uniqueness & quintessence of the brand.
Three wallpapers, a window display with a theme accompanied by a comprehensive design process, and one store prop concept designed by the poster is also included.
The only dedicated architecture, building and design trade event in Australia.
Professionals in the architecture, design and building industries look to DesignBUILD as the leading source of new products, materials and solution ideas and industry trends. The event also serves as an important business platform for suppliers, buyers and distributors to connect, share learnings, and do business.
Now in its 29th year, DesignBUILD attracts over 6,000 visitors to this exhibition which comprises hundreds of new products, and showcases more than 200 brands. Alternating between Sydney and Melbourne each year, the exhibition takes place in 2015, on 28-30 April at the Sydney Showground, Sydney Olympic Park.
How luxury brands are embracing Digital Transformation - ArabNet Riyadh 2015ArabNet ME
Speaker: Christian Nucibella, Founder & CEO, FiloBlu
كلمة: كيف تتعامل العلامات التجارية الفاخرة مع التحول الرقمي
كريستيان نوسيبلا، المؤسس والمدير التنفيذي، فيلو بلو
The digital economy is entering a new era that presents unprecedented challenges for all CEOs. This has given rise to new opportunities for luxury brands that request a new approach to e-Retail management.
Through a selection of meaningful case studies, the presentation will explain how fashion brands of the calibre of Santoni, Maliparmi and Philipp Plein are embracing digital transformation.
As part of our ongoing efforts to aid the growth of the goldsmithery and jewellery sector, and to highlight its uniqueness, Porto Jóia is introducing a new brand ICONIC, aimed at the domestic and international mid to high-end market.
Lisbon is the chosen backdrop for the first edition of ICONIC.
This landmark event will be staged at Palace Foz, on Avenida da Liberdade, the heart of Portugal’s designer district.
More information: www.iconic.exponor.pt
In fashion, just like many other industries, branding is everything. But, in an increasingly online world, this presents a problem. Success is determined by the laws of conversion, not by offering serendipity. Sadly, this is why online fashion stores are starting to look the same.
Do you refuse to be next in line for the cookie cutter? We support that! At Fabrique we take branding seriously; branding that creates
a difference.
Here are some examples of our work. You will see that brands and conversion actually make a pretty good couple... when they are paired carefully.
One of the more important rafts and have remained over time is the “Rebozo”, is part of the Mexican women costume of all social stratums, there are expressions of it across the country and it is associated in the world as a typical object of this nation, it is in the music, in visual arts, in dancing and in everyday life.
The only dedicated architecture, building and design trade event in Australia.
Professionals in the architecture, design and building industries look to DesignBUILD as the leading source of new products, materials and solution ideas and industry trends. The event also serves as an important business platform for suppliers, buyers and distributors to connect, share learnings, and do business.
Now in its 29th year, DesignBUILD attracts over 6,000 visitors to this exhibition which comprises hundreds of new products, and showcases more than 200 brands. Alternating between Sydney and Melbourne each year, the exhibition takes place in 2015, on 28-30 April at the Sydney Showground, Sydney Olympic Park.
How luxury brands are embracing Digital Transformation - ArabNet Riyadh 2015ArabNet ME
Speaker: Christian Nucibella, Founder & CEO, FiloBlu
كلمة: كيف تتعامل العلامات التجارية الفاخرة مع التحول الرقمي
كريستيان نوسيبلا، المؤسس والمدير التنفيذي، فيلو بلو
The digital economy is entering a new era that presents unprecedented challenges for all CEOs. This has given rise to new opportunities for luxury brands that request a new approach to e-Retail management.
Through a selection of meaningful case studies, the presentation will explain how fashion brands of the calibre of Santoni, Maliparmi and Philipp Plein are embracing digital transformation.
As part of our ongoing efforts to aid the growth of the goldsmithery and jewellery sector, and to highlight its uniqueness, Porto Jóia is introducing a new brand ICONIC, aimed at the domestic and international mid to high-end market.
Lisbon is the chosen backdrop for the first edition of ICONIC.
This landmark event will be staged at Palace Foz, on Avenida da Liberdade, the heart of Portugal’s designer district.
More information: www.iconic.exponor.pt
In fashion, just like many other industries, branding is everything. But, in an increasingly online world, this presents a problem. Success is determined by the laws of conversion, not by offering serendipity. Sadly, this is why online fashion stores are starting to look the same.
Do you refuse to be next in line for the cookie cutter? We support that! At Fabrique we take branding seriously; branding that creates
a difference.
Here are some examples of our work. You will see that brands and conversion actually make a pretty good couple... when they are paired carefully.
One of the more important rafts and have remained over time is the “Rebozo”, is part of the Mexican women costume of all social stratums, there are expressions of it across the country and it is associated in the world as a typical object of this nation, it is in the music, in visual arts, in dancing and in everyday life.
Presentation - International Marketing PlanMarco Cucco
In this work, we create an international marketing plan in order to extend the production and distribution of a famous sunglasses brand, Gentle Monster.
9º Debate Regional EACD Lisboa 15 de Maio, Hotel Altis Lisboa (sponsor do evento), dedicado ao tema “Territorial Reputation Management: leveraging the Portuguese Experience”, centralizado na necessidade de reforço das Marcas glocais, melhoria da imagem externa e desenvolvimento de uma estratégia reputacional que integra todos os stakeholders e cria valor para o País, suas regiões / clusters e principais activos nacionais (história, gastronomia, cultura, estilo de vida, paisagem, segurança, qualidade de vida, investigação científica e tecnológica…) com o objectivo último de moldar a experiência dos que nos visitam e incrementar a atracção e diferenciação em fortes relacionamentos e preferências por parte de congressistas-visitantes, turistas e investidores, contribuindo desta forma para o crescimento económico e social do país.
3. GBSNetworks 2019
BOHO EXPRESS IBIZA
The Boho express platform aims to support
all the designers of the Pitiusas islands and
supporters of Adlib fashion, for the
distribution of their collections at a global
level, sale e-commence to the greater or
retail. As its name indicates Boho is the
stylistic term that defines the style of
fashion in concept mainly bohemian, ethnic,
i s l a n d e r, v a p o r o u s , i n d i g e n o u s ,
monocolored or multicolored based on
natural pigments, embroidery, lace, prints,
with Payette, with gems or jewels ... And a
long list of material trends and production
processes channeled into natural materials
that breathe craftsmanship and tradition.
4.
5. PITIUSA PLATFORM FOR THE GLOBAL
DISTRIBUTION OF PRÉT À PORTER FASHION
COLLECTIONS ESTABLISHED IN BANGALORE INDIA.
And that in turn
so many great
creators from
around the world
have been
inspired to create
their own trends
in collections of
fashion
accessories,
jewelry and
jewelery.
6. EXECUTIVE SUMMARY The beginnings of this idea
arises from the need of my clients and designers friends to
create the online sales and distribution platform established in
India and managed from the Balearic Islands, and which
emerged in 2017 to provide e-commerce support to the
creators who are already working in the factories around the
city of Bangalore India, to be able to cope with the
production costs that are currently competitive due to
globalization. Faced with the imminent need to travel to India
every year to handle the productions, we set out to create our
own localized sales platform where we have the factories and
the collection stocks and thus be able to optimize costs and
transport tariffs for samples and production.
7. ORIGIN AND EVOLUTION OF THE IDEA LONDON-IBIZA ESTRELLA G MARRAKETCH-
IBIZA LONDON-IBIZA BERTULONDON PROJECT DESCRIPTION AUDREY BAKER
ANTOINNETTE LONDON-IBIZA VINTAGE IBIZA LAVIEBOHEMIENNE PARIS-IBIZA
We are open to
collaborate with
the sponsors and
young fashion
designers Adlib,
complying with
the relevant
quality
conditions and
BOHO trend
fashion concept
that adapt to our
fashion
philosophy.
8. GBSNetworks led by Roser Pera has a team of five people in the IT
department and shipping management, is the driving force of the platform in
collaboration with its clients and friends, Estrella, Bertu, Ricci, Pepa, Audrey
and Antoinette, which are the main driving forces of the platform to which
other brands may be added within the terms and conditions of our sale and
creation policy. We believe that our proposal is differentiated by the
background, experience and professional trajectory of our creators of more
than 30 years of creative shooting making collections of fashion all over the
world in the European style, guarantee our initiative before the proposals of
existing online shopping platforms. competitive prices in India for wholesale
that do not offer the demands of style and quality that customers of European
stores in coastal areas focused on tourism increasingly specialized in luxury
and older sector are defined experts in questioning price and quality, patterns
and sizes, is the main reason why we trust that the platform will be an assured
success. We are open to collaborate with the sponsors and young fashion
designers Adlib, complying with the relevant quality conditions and BOHO
trend fashion concept that adapt to our fashion philosophy.
9. TEAM
We intend to create a differential platform of style
and product protected by the distribution system
with an advanced computer language for better
implementation, SEO positioning and proximity
with our consumers via advertising and selection
algorithms for final customers and stores. The
model of the platform model that we intend to
launch is equal to Amazon or Aliexpress, but
specializing in fashion and accessories. With which
we intend to release the production stocks of our
factories as well.
TEAM AND PROMOTERS OF THE
PROJECT Roser Pera Martorell GBSNetworks
Our computer team is ready to embark on the path
of editing and creating the platform that can be
ready with the first filming collections for sale for
the same summer 2018, with which the next season
of 2019 can operate at full capacity. -June 2019 first
set-up and presentation of the platform. Sale of taxi
collection for the brand new platform. -June of
2020 first season at full capacity with its own
collections. Five exclusive brands with the best offer
in the market. -June 2021 brand’s EXPANSION.
10. The initial costs are € 5000 per year of web maintenance and management plus the costs of
designer salaries and address plus costs of new fashion productions that will amount to €
15,000 for each own brand plus the travel stay € 10,000 promotion. Wholesale prices are
150% of profits and retail prices of 400% on cost approximately.
TIMMING ACTION SCHEDULE The Imam team is characterized by carrying out
online marketing campaigns with promotional events with which we have several proposals
for actions to promote the platform and introduce it to the market through face-to-face
events seeking agreements of promotion and sponsors through advertising and other
marketing actions suitable for the promotion and dissemination of our platform. We are
waiting to close a job timming and initial budget and follow up on the annual promotion for
our new project. www.bohoexpressibiza.com
IMAM COMUNICACIÓN IS THE TEAM IN CHARGE OF THE
COMMUNICATION OF THE ADLIB FASHION ORGANIZATION WITH WHICH
WE HAVE A COLLABORATION AGREEMENT. MARKETING PLAN ROSER
PERA PLAZA DE LA CONSTITUCION N8 07800 IBIZA
Roser Pera Martorell GBSNetworks Baixada del Mercadal 2, 25310 Agramunt Spain
http://direction-creation-style.blogspot.com email to rpera10@gmail.com
11. To the investors of the platform we offer a percentage of the total turnover
of how many stores and brands offer to collaborate. Keep in touch.
– Roser Pera email to rpera10@gmail.com
“Thanks for watching”