Blue Chilli is a leading promotional company in South Africa that has been in business for 22 years. They specialize in developing unique promotional campaigns for their clients on both a national and regional scale. Blue Chilli prides itself on providing high quality service and ensuring customer satisfaction. They understand the importance of prioritizing client needs and use a customer-centric approach in all of their promotional work.

2. 22 years & still FULL of flavour…
Blue Chilli is one of the leading promotional companies in the country; working solely on client
requests allowing for individual and unique campaigns.
Blue Chilli has its head office in Durban as well as an office in Johannesburg; however we are able
to cover campaigns on a national scale through our regional area managers and associated agents.
Being in the promotional industry for 22 years, accumulating vast experience and knowledge on
marketing principles and practice, we have gained tremendous insight into the criteria for a
successful campaign. We pride ourselves on quality service and through our vibrant, dedicated and
efficient team, we ensure that client satisfaction is not only met but also exceeded.
At Blue Chilli we understand the importance of the client and that the client reigns supreme. Blue
Chilli believes in a customer-centric approach. Clients form the core of our business; therefore we
make it our goal to ensure client satisfaction is priority in each of our promotional and marketing
endeavors.
A successful campaign is only as good as the promoting of the brand,
therefore Blue Chilli only provides the highest caliber of promoters.
22 years of FLAVOURING BRANDS

3. • In Store and Out Door Promotions (LSM 3-10)
• Mall Activations and Product Launches
• Road Shows
• Main Market Activations
• Nightclub Activations
• Golf Days and Sports Events
• Intersections and Flyer Drops
• School Initiatives
• Sourcing of Promotional Items/Gifts/Give-Aways
• Design and manufacture of Promotional Clothing,
Promotional Tables/Stands, POS, Etc.
• Conceptualization, Campaign Management
• Market Research and Store Audits
• Merchandising (2014)
22 years of FLAVOURING BRANDS
Our Spice…

4. Our Brand Ambassadors…
22 years of FLAVOURING BRANDS

5. 22 years of FLAVOURING BRANDS
Our Brand Ambassadors…

6. 22 years of FLAVOURING BRANDS
Our Brand Ambassadors…

7. Our Brand Ambassadors…
22 years of FLAVOURING BRANDS

8. Our Brand Ambassadors…
22 years of FLAVOURING BRANDS

9. Our Brand Ambassadors…
22 years of FLAVOURING BRANDS

10. Our Brand Ambassadors…
22 years of FLAVOURING BRANDS

11. Our Brand Ambassadors…
22 years of FLAVOURING BRANDS

12. In-Store Activations…
22 years of FLAVOURING BRANDS

13. 22 years of FLAVOURING BRANDS
In-Store Activations…

14. Out-door Activations / Golf Days…
22 years of FLAVOURING BRANDS

15. Expo’s / Road Shows…
22 years of FLAVOURING BRANDS

16. Blue Chilli will manage all activations from beginning to end which will
include (but not be limited to) the following:
• Store/Venue Bookings and Confirmation
• Provision of trained Brand Ambassadors to ensure that the
product/target market/geographical location are catered for from our
data base of 1500+
• Store/Venue Supervision
• Photographs
• Dedicated Account Manager
• Comprehensive reporting
• Warehousing
• Campaign Management and debrief on completion
Activation Execution…
22 years of FLAVOURING BRANDS

17. • Nandos
• RGBC (Jack Daniels, Hennessey,
Moet en Chandon, Southern
Comfort, etc.)
• The Hardy Boys, Ogilvy, Paton
Tupper, Whalley’s, Initiative
• Nespresso
• Flash
• Hullets
• Mass Discounters
• Dev Mark Global
• Oceans Development
• Cell C
• PRIMEDIA
• DB Apparel (Wonder
bra/Playtex/Bear)
• buDDys Designated Drivers
• STORK Bake
• Gorilla Creative Media
• Henkel
• Standard Bank
Spiced Brands…
22 years of FLAVOURING BRANDS

18. • I would just like to thank you for the wonderful girls I had this weekend. WOW,
your girls blow my sox off , they are such go getters !!!! – RGBC Rep
• Yesterday I was in charge of the Cheerleaders you supplied, for the Comrades. I
just wanted to let you know they were a lovely bunch of girls. I split them into 5
groups of 6. The one group was made up of all African girls. They were amazing
and their encouragement and interaction with the runners was
brilliant. Unfortunately with having 29 girls I cannot remember their
names. Please pass on to them my thanks, and it was a pleasure working with
them. – Pat Maslen, Nedbank Green mile - Comrades Marathon
• We had such a great time at the Oyster Box at the Beauty Night Out event. I
thoroughly enjoyed working with the Blue Chilli ladies on the evening of the
event. They all looked beautiful and were eager to work :). A truly brilliant group
of young ladies. I will definitely be calling Blue Chilli and this group of ladies in the
future. - Robyn Turner, RubyBox
Flavoured Feedback…
22 years of FLAVOURING BRANDS

19. Having been in the Industry for 22 years and that I am actively involved with
all clients, guarantees a personal and professional service.
I hope that my company may be of service to you.
Please do not hesitate contacting me should you require any further
information.
Ian Gardiner
+27824466228
ian@bchilli.co.za
www.bchilli.co.za
Conclusion…
22 years of FLAVOURING BRANDS