The document summarizes the social media resources and responsibilities for a library program, noting that 3 people spend approximately 1/3 of their time on social media and outlines the platforms used, who is responsible for posts and monitoring, expected post frequencies, and limitations of analytics for each platform which includes a blog, Facebook, Twitter, and Flickr.

1. Keeping track of our Social Media Resources: 3 ppl, ea. @ approx. 1/3 time FTE Monthly Stats Doc: http://bit.ly/yxQwtQ Momento File Ex: http://bit.ly/A8zkjg Platform Resource Post Frqncy Archive Mo. Stats Limitations Blog Responsibility: BHL Program Mngr w/ others writing posts as needed 2x per week Blog(ger) is its own archive Google Analytics Facebook Quizzes by BHL Program Mngr Posts by BHL Lib Tech Monitoring Program Mngr + Lib Tech 2x per day FB wall is its own archive FB Insights Insights only provided back to 89 days Twitter Posts written by BHL Program Mngr Monitoring, RTing, replying, etc. by BHL Collections Coord. ~4x per day Momento & Hootsuite Retweet Rank & Hootsuite Hootsuite cannot retro archive; Momento is iphone only Flickr Images uploaded by BHL Lib Tech All other activities, stats, etc. by BHL Collections Coord. ~1 item/book per day Momento Flickr recent activity & stats Only 28 day history of image views