hi.
Plan
Plan > Who?




              The magic number is 5-10.
Plan > Who?




              The magic number is 5-10.




•7 people
Plan > Who?




              Know your audience.




•7 people
Plan > Who?




              Know your audience.




•7 people
•Editors
Plan > What?




               What do you want to accomplish?




•7 people
•Editors
Plan > What?




                               What do you want to accomplish?




•7 people
•Editors
•New directions for the Cats vertical
Plan > What?




                                        What do you need?




•7 people
•Editors
•New directions for the Cats vertical
Plan > What?




                                        What do you need?




•7 people
•Editors
•New directions for the Cats vertical
•Post Its, Sharpies, whiteboard/big
Post It paper, snacks
Plan > How?




                                        How much time?




•7 people
•Editors
•New directions for the Cats vertical
•Post Its, Sharpies, whiteboard/big
Post It paper, snacks
Plan > How?




                                        How much time?




•7 people
•Editors
•New directions for the Cats vertical
•Post Its, Sharpies, whiteboard/big
Post It paper, snacks
•2 hours
Plan > When?




                                        When will it be?




•7 people
•Editors
•New directions for the Cats vertical
•Post Its, Sharpies, whiteboard/big
Post It paper, snacks
•2 hours
Plan > When?




                                        When will it be?




•7 people
•Editors
•New directions for the Cats vertical
•Post Its, Sharpies, whiteboard/big
Post It paper, snacks
•2 hours
•Week to prepare
Plan > Where?




                                        Where will it be held?




•7 people
•Editors
•New directions for the Cats vertical
•Post Its, Sharpies, whiteboard/big
Post It paper, snacks
•2 hours
•Week to prepare
Plan > Where?




                                        Where will it be held?




•7 people
•Editors
•New directions for the Cats vertical
•Post Its, Sharpies, whiteboard/big
Post It paper, snacks
•2 hours
•Week to prepare
•Conference room
Plan > The Flow




Warm Up
    5-10 min.




•7 people
•Editors
•New directions for the Cats vertical
•Post Its, Sharpies, whiteboard/big
Post It paper, snacks
•2 hours
•Week to prepare
•Conference room
Plan > The Flow




Warm Up
    5-10 min.

•Apples to apples
•Pass the ball
•Bodystorming
•Insert favorite
icebreaker here




•7 people
•Editors
•New directions for the Cats vertical
•Post Its, Sharpies, whiteboard/big
Post It paper, snacks
•2 hours
•Week to prepare
•Conference room
Plan > The Flow




Warm Up                          Activity
    5-10 min.                       15 min.

•Apples to apples
•Pass the ball
•Bodystorming
•Insert favorite
icebreaker here




•7 people
•Editors
•New directions for the Cats vertical
•Post Its, Sharpies, whiteboard/big
Post It paper, snacks
•2 hours
•Week to prepare
•Conference room
Plan > The Flow




Warm Up                          Activity
    5-10 min.                       15 min.

•Apples to apples                •Empathy hats
•Pass the ball                   •Group competitive
•Bodystorming                    analysis
•Insert favorite
icebreaker here




•7 people
•Editors
•New directions for the Cats vertical
•Post Its, Sharpies, whiteboard/big
Post It paper, snacks
•2 hours
•Week to prepare
•Conference room
Plan > The Flow




Warm Up                          Activity             How Might We
    5-10 min.                       15 min.               45 min.

•Apples to apples                •Empathy hats
•Pass the ball                   •Group competitive
•Bodystorming                    analysis
•Insert favorite
icebreaker here




•7 people
•Editors
•New directions for the Cats vertical
•Post Its, Sharpies, whiteboard/big
Post It paper, snacks
•2 hours
•Week to prepare
•Conference room
Plan > The Flow




Warm Up                          Activity             How Might We
    5-10 min.                       15 min.                       45 min.

•Apples to apples                •Empathy hats        •Big, but not too big
•Pass the ball                   •Group competitive
•Bodystorming                    analysis
•Insert favorite
icebreaker here




•7 people
•Editors
•New directions for the Cats vertical
•Post Its, Sharpies, whiteboard/big
Post It paper, snacks
•2 hours
•Week to prepare
•Conference room
Plan > The Flow




Warm Up                          Activity             How Might We            Diagram!
    5-10 min.                       15 min.                       45 min.      45 min.

•Apples to apples                •Empathy hats        •Big, but not too big
•Pass the ball                   •Group competitive
•Bodystorming                    analysis
•Insert favorite
icebreaker here




•7 people
•Editors
•New directions for the Cats vertical
•Post Its, Sharpies, whiteboard/big
Post It paper, snacks
•2 hours
•Week to prepare
•Conference room
Plan > The Flow




Warm Up                          Activity             How Might We            Diagram!   Wrap Up
    5-10 min.                       15 min.                       45 min.      45 min.     5 min.

•Apples to apples                •Empathy hats        •Big, but not too big
•Pass the ball                   •Group competitive
•Bodystorming                    analysis
•Insert favorite
icebreaker here




•7 people
•Editors
•New directions for the Cats vertical
•Post Its, Sharpies, whiteboard/big
Post It paper, snacks
•2 hours
•Week to prepare
•Conference room
Plan > A few days before




                                        Test the activities




•7 people
•Editors
•New directions for the Cats vertical
•Post Its, Sharpies, whiteboard/big
Post It paper, snacks
•2 hours
•Week to prepare
•Conference room
Plan > The Day




                                        Prepare the room




•7 people
•Editors
•New directions for the Cats vertical
•Post Its, Sharpies, whiteboard/big
Post It paper, snacks
•2 hours
•Week to prepare
•Conference room
Facilitate
Facilitate




             Stay calm.
Facilitate




             Listen. A lot.
Facilitate




             Be engaged, but objective.
Facilitate




             It’s okay if something goes wrong.
Facilitate
Synthesize
Synthesize




             Collect and organize.
Synthesize




             Affinity diagrams are awesome.
Synthesize




             Know your product.
Synthesize




             Read in between the lines.
Synthesize




             Collaborate.
Examples
Examples > Warm Ups




                      Bodystorming
Examples > Activity




                      Many Hats.
Examples > HMW




    How might we revolutionize gaming on the tablet?

            How might we motivate our employees?


How might we use motorcycles in our logo to improve
                  our brand?
Examples > HMW




    How might we revolutionize gaming on the tablet?

            How might we motivate our employees?


How might we use motorcycles in our logo to improve
                  our brand?
Examples > Diagram
?

BBT #2: Brainstorming 101

  • 1.
  • 2.
  • 3.
    Plan > Who? The magic number is 5-10.
  • 4.
    Plan > Who? The magic number is 5-10. •7 people
  • 5.
    Plan > Who? Know your audience. •7 people
  • 6.
    Plan > Who? Know your audience. •7 people •Editors
  • 7.
    Plan > What? What do you want to accomplish? •7 people •Editors
  • 8.
    Plan > What? What do you want to accomplish? •7 people •Editors •New directions for the Cats vertical
  • 9.
    Plan > What? What do you need? •7 people •Editors •New directions for the Cats vertical
  • 10.
    Plan > What? What do you need? •7 people •Editors •New directions for the Cats vertical •Post Its, Sharpies, whiteboard/big Post It paper, snacks
  • 11.
    Plan > How? How much time? •7 people •Editors •New directions for the Cats vertical •Post Its, Sharpies, whiteboard/big Post It paper, snacks
  • 12.
    Plan > How? How much time? •7 people •Editors •New directions for the Cats vertical •Post Its, Sharpies, whiteboard/big Post It paper, snacks •2 hours
  • 13.
    Plan > When? When will it be? •7 people •Editors •New directions for the Cats vertical •Post Its, Sharpies, whiteboard/big Post It paper, snacks •2 hours
  • 14.
    Plan > When? When will it be? •7 people •Editors •New directions for the Cats vertical •Post Its, Sharpies, whiteboard/big Post It paper, snacks •2 hours •Week to prepare
  • 15.
    Plan > Where? Where will it be held? •7 people •Editors •New directions for the Cats vertical •Post Its, Sharpies, whiteboard/big Post It paper, snacks •2 hours •Week to prepare
  • 16.
    Plan > Where? Where will it be held? •7 people •Editors •New directions for the Cats vertical •Post Its, Sharpies, whiteboard/big Post It paper, snacks •2 hours •Week to prepare •Conference room
  • 17.
    Plan > TheFlow Warm Up 5-10 min. •7 people •Editors •New directions for the Cats vertical •Post Its, Sharpies, whiteboard/big Post It paper, snacks •2 hours •Week to prepare •Conference room
  • 18.
    Plan > TheFlow Warm Up 5-10 min. •Apples to apples •Pass the ball •Bodystorming •Insert favorite icebreaker here •7 people •Editors •New directions for the Cats vertical •Post Its, Sharpies, whiteboard/big Post It paper, snacks •2 hours •Week to prepare •Conference room
  • 19.
    Plan > TheFlow Warm Up Activity 5-10 min. 15 min. •Apples to apples •Pass the ball •Bodystorming •Insert favorite icebreaker here •7 people •Editors •New directions for the Cats vertical •Post Its, Sharpies, whiteboard/big Post It paper, snacks •2 hours •Week to prepare •Conference room
  • 20.
    Plan > TheFlow Warm Up Activity 5-10 min. 15 min. •Apples to apples •Empathy hats •Pass the ball •Group competitive •Bodystorming analysis •Insert favorite icebreaker here •7 people •Editors •New directions for the Cats vertical •Post Its, Sharpies, whiteboard/big Post It paper, snacks •2 hours •Week to prepare •Conference room
  • 21.
    Plan > TheFlow Warm Up Activity How Might We 5-10 min. 15 min. 45 min. •Apples to apples •Empathy hats •Pass the ball •Group competitive •Bodystorming analysis •Insert favorite icebreaker here •7 people •Editors •New directions for the Cats vertical •Post Its, Sharpies, whiteboard/big Post It paper, snacks •2 hours •Week to prepare •Conference room
  • 22.
    Plan > TheFlow Warm Up Activity How Might We 5-10 min. 15 min. 45 min. •Apples to apples •Empathy hats •Big, but not too big •Pass the ball •Group competitive •Bodystorming analysis •Insert favorite icebreaker here •7 people •Editors •New directions for the Cats vertical •Post Its, Sharpies, whiteboard/big Post It paper, snacks •2 hours •Week to prepare •Conference room
  • 23.
    Plan > TheFlow Warm Up Activity How Might We Diagram! 5-10 min. 15 min. 45 min. 45 min. •Apples to apples •Empathy hats •Big, but not too big •Pass the ball •Group competitive •Bodystorming analysis •Insert favorite icebreaker here •7 people •Editors •New directions for the Cats vertical •Post Its, Sharpies, whiteboard/big Post It paper, snacks •2 hours •Week to prepare •Conference room
  • 24.
    Plan > TheFlow Warm Up Activity How Might We Diagram! Wrap Up 5-10 min. 15 min. 45 min. 45 min. 5 min. •Apples to apples •Empathy hats •Big, but not too big •Pass the ball •Group competitive •Bodystorming analysis •Insert favorite icebreaker here •7 people •Editors •New directions for the Cats vertical •Post Its, Sharpies, whiteboard/big Post It paper, snacks •2 hours •Week to prepare •Conference room
  • 25.
    Plan > Afew days before Test the activities •7 people •Editors •New directions for the Cats vertical •Post Its, Sharpies, whiteboard/big Post It paper, snacks •2 hours •Week to prepare •Conference room
  • 26.
    Plan > TheDay Prepare the room •7 people •Editors •New directions for the Cats vertical •Post Its, Sharpies, whiteboard/big Post It paper, snacks •2 hours •Week to prepare •Conference room
  • 27.
  • 28.
    Facilitate Stay calm.
  • 29.
    Facilitate Listen. A lot.
  • 30.
    Facilitate Be engaged, but objective.
  • 31.
    Facilitate It’s okay if something goes wrong.
  • 32.
  • 33.
  • 34.
    Synthesize Collect and organize.
  • 35.
    Synthesize Affinity diagrams are awesome.
  • 36.
    Synthesize Know your product.
  • 37.
    Synthesize Read in between the lines.
  • 38.
    Synthesize Collaborate.
  • 39.
  • 40.
    Examples > WarmUps Bodystorming
  • 41.
  • 42.
    Examples > HMW How might we revolutionize gaming on the tablet? How might we motivate our employees? How might we use motorcycles in our logo to improve our brand?
  • 43.
    Examples > HMW How might we revolutionize gaming on the tablet? How might we motivate our employees? How might we use motorcycles in our logo to improve our brand?
  • 44.
  • 45.