Thyme and Honey Charcuterie is a small business operating out of the owner's home with no overhead costs. They are seeking to expand their business and improve sales through better social media presence. The document recommends that Thyme and Honey's owner Brianna Martone meet with other local businesses like wineries and restaurants to discuss collaborations and learn from their experienced social media managers on building followers and branding. Grace Martone would take on the role of social media manager to help improve Thyme and Honey's online presence and marketing.