This document discusses infectious disease modelling done at the National Institute for Health and Welfare in Finland. It provides three examples of modelling done for varicella vaccination, HPV vaccination, and pneumococcal conjugate vaccination to inform decision making. When modelling varicella vaccination, transmission models were used to examine the potential effect on herpes zoster incidence under different scenarios. The modelling found vaccination could stop varicella transmission within years but increase zoster incidence by 30-85% over 50 years depending on assumptions. This information informed expert group and national committee discussions on varicella vaccination, though the decision was ultimately put on hold.
Governance of Risk in Public Policy - Nigel Gibbensmliebenrood
Modelling is useful for evidence-based policymaking in complex systems to evaluate options and costs/benefits. However, models have limitations and uncertainties that must be clearly communicated. Effective modelling requires constant dialogue between policymakers and modelers to ensure the appropriate question is answered and results are understood and usable. While modelling provides insights, it does not remove uncertainty, and results should not be presented as definitive facts.
From the World in the Model to the Model in the Worldmliebenrood
The document discusses models and modeling. It makes three key points:
1. Models create "small worlds" that are simplified representations of the real world used to conduct scientific inquiry. Researchers examine the small world in the model and use the model to examine theories about the large world.
2. Models are representations that create manageable and manipulable worlds for scientific study, even if they are not simple. They contain resources that can be used to ask questions and suggest actions.
3. Working with models is a form of experimentation where researchers manipulate the model to answer questions. While models may be valid for understanding the small world, their ability to infer truths about the large world is limited and models risk being
Working Life of Infectious Disease Models - Dr Erika Mansnerusmliebenrood
This document summarizes the working life of infectious disease models in predicting and responding to measles outbreaks in the UK in the 1990s. It describes how two independent models, the WAIFW model and RAS model, were used to (1) interpret surveillance data and predict a high probability of a major measles resurgence, and (2) evaluate the merits of a national measles vaccination campaign for school-aged children. Both models played an important role in informing public health policy and planning for an intervention to prevent a predicted measles epidemic.
Using and Developing Models for Epidemic Infectious Disease Policy – Some exa...mliebenrood
Professor Angus Nicoll discussed using models for infectious disease policymaking. He explained that models are simplifications that can help quantify uncertainty and identify knowledge gaps. Early in an outbreak, many factors are unknown, including severity, clinical characteristics, and transmission parameters needed for modeling. Communication between modelers and policymakers is important, as models inform but do not determine policy. Surveillance data are also critical for validating and improving model estimates over time.
The document discusses several challenges facing healthcare workforce development in Indonesia:
1) There is a shortage and inequitable distribution of medical doctors and specialists across the country.
2) The quality of health professional education is poor and accreditation/certification systems are weak.
3) Health workforce policy and planning are not evidence-based and do not reflect real needs or the private sector.
4) Growing demands from demographic and epidemiological changes will increase burden on the already strained system.
Connected Vitality and the Empowered ConsumerMark Scrimshire
My backup presentation at HealthCampRDU (#hcrdu) on the Empowered Consumer and Connected Vitality. Talking about PHRs in putting the patient and consumer at the center of Health Care.
An analysis of the circumstances of death in the 2011 Great East Japan Earthq...Maki Koyama
This document analyzes mortality circumstances from the 2011 Great East Japan Earthquake. It reports that over 16,000 people died, with deaths highly concentrated in coastal areas flooded by the tsunami. The analysis found that mortality rates increased sharply with age, particularly for those over 60, and were highest in areas washed away or with deep flooding. Many deaths occurred at altitudes under 6 meters. The elderly were most vulnerable, and more data could allow a more detailed analysis of factors influencing mortality risks.
Influenza vaccination in children - rationale & opportunitiesGaurav Gupta
This document discusses influenza vaccination in children. It begins with the author declaring conflicts of interest in receiving grants from various influenza vaccine manufacturers. The overview outlines that the document will discuss what influenza is, its impact on children worldwide and in India, the rationale for influenza vaccination in children, existing data on vaccine safety and effectiveness especially from India, and recommendations for who and how to vaccinate children against influenza. The author is a pediatrician providing an overview of influenza vaccination for children aimed at other healthcare professionals.
Governance of Risk in Public Policy - Nigel Gibbensmliebenrood
Modelling is useful for evidence-based policymaking in complex systems to evaluate options and costs/benefits. However, models have limitations and uncertainties that must be clearly communicated. Effective modelling requires constant dialogue between policymakers and modelers to ensure the appropriate question is answered and results are understood and usable. While modelling provides insights, it does not remove uncertainty, and results should not be presented as definitive facts.
From the World in the Model to the Model in the Worldmliebenrood
The document discusses models and modeling. It makes three key points:
1. Models create "small worlds" that are simplified representations of the real world used to conduct scientific inquiry. Researchers examine the small world in the model and use the model to examine theories about the large world.
2. Models are representations that create manageable and manipulable worlds for scientific study, even if they are not simple. They contain resources that can be used to ask questions and suggest actions.
3. Working with models is a form of experimentation where researchers manipulate the model to answer questions. While models may be valid for understanding the small world, their ability to infer truths about the large world is limited and models risk being
Working Life of Infectious Disease Models - Dr Erika Mansnerusmliebenrood
This document summarizes the working life of infectious disease models in predicting and responding to measles outbreaks in the UK in the 1990s. It describes how two independent models, the WAIFW model and RAS model, were used to (1) interpret surveillance data and predict a high probability of a major measles resurgence, and (2) evaluate the merits of a national measles vaccination campaign for school-aged children. Both models played an important role in informing public health policy and planning for an intervention to prevent a predicted measles epidemic.
Using and Developing Models for Epidemic Infectious Disease Policy – Some exa...mliebenrood
Professor Angus Nicoll discussed using models for infectious disease policymaking. He explained that models are simplifications that can help quantify uncertainty and identify knowledge gaps. Early in an outbreak, many factors are unknown, including severity, clinical characteristics, and transmission parameters needed for modeling. Communication between modelers and policymakers is important, as models inform but do not determine policy. Surveillance data are also critical for validating and improving model estimates over time.
The document discusses several challenges facing healthcare workforce development in Indonesia:
1) There is a shortage and inequitable distribution of medical doctors and specialists across the country.
2) The quality of health professional education is poor and accreditation/certification systems are weak.
3) Health workforce policy and planning are not evidence-based and do not reflect real needs or the private sector.
4) Growing demands from demographic and epidemiological changes will increase burden on the already strained system.
Connected Vitality and the Empowered ConsumerMark Scrimshire
My backup presentation at HealthCampRDU (#hcrdu) on the Empowered Consumer and Connected Vitality. Talking about PHRs in putting the patient and consumer at the center of Health Care.
An analysis of the circumstances of death in the 2011 Great East Japan Earthq...Maki Koyama
This document analyzes mortality circumstances from the 2011 Great East Japan Earthquake. It reports that over 16,000 people died, with deaths highly concentrated in coastal areas flooded by the tsunami. The analysis found that mortality rates increased sharply with age, particularly for those over 60, and were highest in areas washed away or with deep flooding. Many deaths occurred at altitudes under 6 meters. The elderly were most vulnerable, and more data could allow a more detailed analysis of factors influencing mortality risks.
Influenza vaccination in children - rationale & opportunitiesGaurav Gupta
This document discusses influenza vaccination in children. It begins with the author declaring conflicts of interest in receiving grants from various influenza vaccine manufacturers. The overview outlines that the document will discuss what influenza is, its impact on children worldwide and in India, the rationale for influenza vaccination in children, existing data on vaccine safety and effectiveness especially from India, and recommendations for who and how to vaccinate children against influenza. The author is a pediatrician providing an overview of influenza vaccination for children aimed at other healthcare professionals.
Main Java[All of the Base Concepts}.docxadhitya5119
This is part 1 of my Java Learning Journey. This Contains Custom methods, classes, constructors, packages, multithreading , try- catch block, finally block and more.
How to Setup Warehouse & Location in Odoo 17 InventoryCeline George
In this slide, we'll explore how to set up warehouses and locations in Odoo 17 Inventory. This will help us manage our stock effectively, track inventory levels, and streamline warehouse operations.
ISO/IEC 27001, ISO/IEC 42001, and GDPR: Best Practices for Implementation and...PECB
Denis is a dynamic and results-driven Chief Information Officer (CIO) with a distinguished career spanning information systems analysis and technical project management. With a proven track record of spearheading the design and delivery of cutting-edge Information Management solutions, he has consistently elevated business operations, streamlined reporting functions, and maximized process efficiency.
Certified as an ISO/IEC 27001: Information Security Management Systems (ISMS) Lead Implementer, Data Protection Officer, and Cyber Risks Analyst, Denis brings a heightened focus on data security, privacy, and cyber resilience to every endeavor.
His expertise extends across a diverse spectrum of reporting, database, and web development applications, underpinned by an exceptional grasp of data storage and virtualization technologies. His proficiency in application testing, database administration, and data cleansing ensures seamless execution of complex projects.
What sets Denis apart is his comprehensive understanding of Business and Systems Analysis technologies, honed through involvement in all phases of the Software Development Lifecycle (SDLC). From meticulous requirements gathering to precise analysis, innovative design, rigorous development, thorough testing, and successful implementation, he has consistently delivered exceptional results.
Throughout his career, he has taken on multifaceted roles, from leading technical project management teams to owning solutions that drive operational excellence. His conscientious and proactive approach is unwavering, whether he is working independently or collaboratively within a team. His ability to connect with colleagues on a personal level underscores his commitment to fostering a harmonious and productive workplace environment.
Date: May 29, 2024
Tags: Information Security, ISO/IEC 27001, ISO/IEC 42001, Artificial Intelligence, GDPR
-------------------------------------------------------------------------------
Find out more about ISO training and certification services
Training: ISO/IEC 27001 Information Security Management System - EN | PECB
ISO/IEC 42001 Artificial Intelligence Management System - EN | PECB
General Data Protection Regulation (GDPR) - Training Courses - EN | PECB
Webinars: https://pecb.com/webinars
Article: https://pecb.com/article
-------------------------------------------------------------------------------
For more information about PECB:
Website: https://pecb.com/
LinkedIn: https://www.linkedin.com/company/pecb/
Facebook: https://www.facebook.com/PECBInternational/
Slideshare: http://www.slideshare.net/PECBCERTIFICATION
বাংলাদেশের অর্থনৈতিক সমীক্ষা ২০২৪ [Bangladesh Economic Review 2024 Bangla.pdf] কম্পিউটার , ট্যাব ও স্মার্ট ফোন ভার্সন সহ সম্পূর্ণ বাংলা ই-বুক বা pdf বই " সুচিপত্র ...বুকমার্ক মেনু 🔖 ও হাইপার লিংক মেনু 📝👆 যুক্ত ..
আমাদের সবার জন্য খুব খুব গুরুত্বপূর্ণ একটি বই ..বিসিএস, ব্যাংক, ইউনিভার্সিটি ভর্তি ও যে কোন প্রতিযোগিতা মূলক পরীক্ষার জন্য এর খুব ইম্পরট্যান্ট একটি বিষয় ...তাছাড়া বাংলাদেশের সাম্প্রতিক যে কোন ডাটা বা তথ্য এই বইতে পাবেন ...
তাই একজন নাগরিক হিসাবে এই তথ্য গুলো আপনার জানা প্রয়োজন ...।
বিসিএস ও ব্যাংক এর লিখিত পরীক্ষা ...+এছাড়া মাধ্যমিক ও উচ্চমাধ্যমিকের স্টুডেন্টদের জন্য অনেক কাজে আসবে ...
LAND USE LAND COVER AND NDVI OF MIRZAPUR DISTRICT, UPRAHUL
This Dissertation explores the particular circumstances of Mirzapur, a region located in the
core of India. Mirzapur, with its varied terrains and abundant biodiversity, offers an optimal
environment for investigating the changes in vegetation cover dynamics. Our study utilizes
advanced technologies such as GIS (Geographic Information Systems) and Remote sensing to
analyze the transformations that have taken place over the course of a decade.
The complex relationship between human activities and the environment has been the focus
of extensive research and worry. As the global community grapples with swift urbanization,
population expansion, and economic progress, the effects on natural ecosystems are becoming
more evident. A crucial element of this impact is the alteration of vegetation cover, which plays a
significant role in maintaining the ecological equilibrium of our planet.Land serves as the foundation for all human activities and provides the necessary materials for
these activities. As the most crucial natural resource, its utilization by humans results in different
'Land uses,' which are determined by both human activities and the physical characteristics of the
land.
The utilization of land is impacted by human needs and environmental factors. In countries
like India, rapid population growth and the emphasis on extensive resource exploitation can lead
to significant land degradation, adversely affecting the region's land cover.
Therefore, human intervention has significantly influenced land use patterns over many
centuries, evolving its structure over time and space. In the present era, these changes have
accelerated due to factors such as agriculture and urbanization. Information regarding land use and
cover is essential for various planning and management tasks related to the Earth's surface,
providing crucial environmental data for scientific, resource management, policy purposes, and
diverse human activities.
Accurate understanding of land use and cover is imperative for the development planning
of any area. Consequently, a wide range of professionals, including earth system scientists, land
and water managers, and urban planners, are interested in obtaining data on land use and cover
changes, conversion trends, and other related patterns. The spatial dimensions of land use and
cover support policymakers and scientists in making well-informed decisions, as alterations in
these patterns indicate shifts in economic and social conditions. Monitoring such changes with the
help of Advanced technologies like Remote Sensing and Geographic Information Systems is
crucial for coordinated efforts across different administrative levels. Advanced technologies like
Remote Sensing and Geographic Information Systems
9
Changes in vegetation cover refer to variations in the distribution, composition, and overall
structure of plant communities across different temporal and spatial scales. These changes can
occur natural.
Executive Directors Chat Leveraging AI for Diversity, Equity, and InclusionTechSoup
Let’s explore the intersection of technology and equity in the final session of our DEI series. Discover how AI tools, like ChatGPT, can be used to support and enhance your nonprofit's DEI initiatives. Participants will gain insights into practical AI applications and get tips for leveraging technology to advance their DEI goals.
Strategies for Effective Upskilling is a presentation by Chinwendu Peace in a Your Skill Boost Masterclass organisation by the Excellence Foundation for South Sudan on 08th and 09th June 2024 from 1 PM to 3 PM on each day.
How to Manage Your Lost Opportunities in Odoo 17 CRMCeline George
Odoo 17 CRM allows us to track why we lose sales opportunities with "Lost Reasons." This helps analyze our sales process and identify areas for improvement. Here's how to configure lost reasons in Odoo 17 CRM
How to Fix the Import Error in the Odoo 17Celine George
An import error occurs when a program fails to import a module or library, disrupting its execution. In languages like Python, this issue arises when the specified module cannot be found or accessed, hindering the program's functionality. Resolving import errors is crucial for maintaining smooth software operation and uninterrupted development processes.
Walmart Business+ and Spark Good for Nonprofits.pdfTechSoup
"Learn about all the ways Walmart supports nonprofit organizations.
You will hear from Liz Willett, the Head of Nonprofits, and hear about what Walmart is doing to help nonprofits, including Walmart Business and Spark Good. Walmart Business+ is a new offer for nonprofits that offers discounts and also streamlines nonprofits order and expense tracking, saving time and money.
The webinar may also give some examples on how nonprofits can best leverage Walmart Business+.
The event will cover the following::
Walmart Business + (https://business.walmart.com/plus) is a new shopping experience for nonprofits, schools, and local business customers that connects an exclusive online shopping experience to stores. Benefits include free delivery and shipping, a 'Spend Analytics” feature, special discounts, deals and tax-exempt shopping.
Special TechSoup offer for a free 180 days membership, and up to $150 in discounts on eligible orders.
Spark Good (walmart.com/sparkgood) is a charitable platform that enables nonprofits to receive donations directly from customers and associates.
Answers about how you can do more with Walmart!"
2024 State of Marketing Report – by HubspotMarius Sescu
https://www.hubspot.com/state-of-marketing
· Scaling relationships and proving ROI
· Social media is the place for search, sales, and service
· Authentic influencer partnerships fuel brand growth
· The strongest connections happen via call, click, chat, and camera.
· Time saved with AI leads to more creative work
· Seeking: A single source of truth
· TLDR; Get on social, try AI, and align your systems.
· More human marketing, powered by robots
ChatGPT is a revolutionary addition to the world since its introduction in 2022. A big shift in the sector of information gathering and processing happened because of this chatbot. What is the story of ChatGPT? How is the bot responding to prompts and generating contents? Swipe through these slides prepared by Expeed Software, a web development company regarding the development and technical intricacies of ChatGPT!
Main Java[All of the Base Concepts}.docxadhitya5119
This is part 1 of my Java Learning Journey. This Contains Custom methods, classes, constructors, packages, multithreading , try- catch block, finally block and more.
How to Setup Warehouse & Location in Odoo 17 InventoryCeline George
In this slide, we'll explore how to set up warehouses and locations in Odoo 17 Inventory. This will help us manage our stock effectively, track inventory levels, and streamline warehouse operations.
ISO/IEC 27001, ISO/IEC 42001, and GDPR: Best Practices for Implementation and...PECB
Denis is a dynamic and results-driven Chief Information Officer (CIO) with a distinguished career spanning information systems analysis and technical project management. With a proven track record of spearheading the design and delivery of cutting-edge Information Management solutions, he has consistently elevated business operations, streamlined reporting functions, and maximized process efficiency.
Certified as an ISO/IEC 27001: Information Security Management Systems (ISMS) Lead Implementer, Data Protection Officer, and Cyber Risks Analyst, Denis brings a heightened focus on data security, privacy, and cyber resilience to every endeavor.
His expertise extends across a diverse spectrum of reporting, database, and web development applications, underpinned by an exceptional grasp of data storage and virtualization technologies. His proficiency in application testing, database administration, and data cleansing ensures seamless execution of complex projects.
What sets Denis apart is his comprehensive understanding of Business and Systems Analysis technologies, honed through involvement in all phases of the Software Development Lifecycle (SDLC). From meticulous requirements gathering to precise analysis, innovative design, rigorous development, thorough testing, and successful implementation, he has consistently delivered exceptional results.
Throughout his career, he has taken on multifaceted roles, from leading technical project management teams to owning solutions that drive operational excellence. His conscientious and proactive approach is unwavering, whether he is working independently or collaboratively within a team. His ability to connect with colleagues on a personal level underscores his commitment to fostering a harmonious and productive workplace environment.
Date: May 29, 2024
Tags: Information Security, ISO/IEC 27001, ISO/IEC 42001, Artificial Intelligence, GDPR
-------------------------------------------------------------------------------
Find out more about ISO training and certification services
Training: ISO/IEC 27001 Information Security Management System - EN | PECB
ISO/IEC 42001 Artificial Intelligence Management System - EN | PECB
General Data Protection Regulation (GDPR) - Training Courses - EN | PECB
Webinars: https://pecb.com/webinars
Article: https://pecb.com/article
-------------------------------------------------------------------------------
For more information about PECB:
Website: https://pecb.com/
LinkedIn: https://www.linkedin.com/company/pecb/
Facebook: https://www.facebook.com/PECBInternational/
Slideshare: http://www.slideshare.net/PECBCERTIFICATION
বাংলাদেশের অর্থনৈতিক সমীক্ষা ২০২৪ [Bangladesh Economic Review 2024 Bangla.pdf] কম্পিউটার , ট্যাব ও স্মার্ট ফোন ভার্সন সহ সম্পূর্ণ বাংলা ই-বুক বা pdf বই " সুচিপত্র ...বুকমার্ক মেনু 🔖 ও হাইপার লিংক মেনু 📝👆 যুক্ত ..
আমাদের সবার জন্য খুব খুব গুরুত্বপূর্ণ একটি বই ..বিসিএস, ব্যাংক, ইউনিভার্সিটি ভর্তি ও যে কোন প্রতিযোগিতা মূলক পরীক্ষার জন্য এর খুব ইম্পরট্যান্ট একটি বিষয় ...তাছাড়া বাংলাদেশের সাম্প্রতিক যে কোন ডাটা বা তথ্য এই বইতে পাবেন ...
তাই একজন নাগরিক হিসাবে এই তথ্য গুলো আপনার জানা প্রয়োজন ...।
বিসিএস ও ব্যাংক এর লিখিত পরীক্ষা ...+এছাড়া মাধ্যমিক ও উচ্চমাধ্যমিকের স্টুডেন্টদের জন্য অনেক কাজে আসবে ...
LAND USE LAND COVER AND NDVI OF MIRZAPUR DISTRICT, UPRAHUL
This Dissertation explores the particular circumstances of Mirzapur, a region located in the
core of India. Mirzapur, with its varied terrains and abundant biodiversity, offers an optimal
environment for investigating the changes in vegetation cover dynamics. Our study utilizes
advanced technologies such as GIS (Geographic Information Systems) and Remote sensing to
analyze the transformations that have taken place over the course of a decade.
The complex relationship between human activities and the environment has been the focus
of extensive research and worry. As the global community grapples with swift urbanization,
population expansion, and economic progress, the effects on natural ecosystems are becoming
more evident. A crucial element of this impact is the alteration of vegetation cover, which plays a
significant role in maintaining the ecological equilibrium of our planet.Land serves as the foundation for all human activities and provides the necessary materials for
these activities. As the most crucial natural resource, its utilization by humans results in different
'Land uses,' which are determined by both human activities and the physical characteristics of the
land.
The utilization of land is impacted by human needs and environmental factors. In countries
like India, rapid population growth and the emphasis on extensive resource exploitation can lead
to significant land degradation, adversely affecting the region's land cover.
Therefore, human intervention has significantly influenced land use patterns over many
centuries, evolving its structure over time and space. In the present era, these changes have
accelerated due to factors such as agriculture and urbanization. Information regarding land use and
cover is essential for various planning and management tasks related to the Earth's surface,
providing crucial environmental data for scientific, resource management, policy purposes, and
diverse human activities.
Accurate understanding of land use and cover is imperative for the development planning
of any area. Consequently, a wide range of professionals, including earth system scientists, land
and water managers, and urban planners, are interested in obtaining data on land use and cover
changes, conversion trends, and other related patterns. The spatial dimensions of land use and
cover support policymakers and scientists in making well-informed decisions, as alterations in
these patterns indicate shifts in economic and social conditions. Monitoring such changes with the
help of Advanced technologies like Remote Sensing and Geographic Information Systems is
crucial for coordinated efforts across different administrative levels. Advanced technologies like
Remote Sensing and Geographic Information Systems
9
Changes in vegetation cover refer to variations in the distribution, composition, and overall
structure of plant communities across different temporal and spatial scales. These changes can
occur natural.
Executive Directors Chat Leveraging AI for Diversity, Equity, and InclusionTechSoup
Let’s explore the intersection of technology and equity in the final session of our DEI series. Discover how AI tools, like ChatGPT, can be used to support and enhance your nonprofit's DEI initiatives. Participants will gain insights into practical AI applications and get tips for leveraging technology to advance their DEI goals.
Strategies for Effective Upskilling is a presentation by Chinwendu Peace in a Your Skill Boost Masterclass organisation by the Excellence Foundation for South Sudan on 08th and 09th June 2024 from 1 PM to 3 PM on each day.
How to Manage Your Lost Opportunities in Odoo 17 CRMCeline George
Odoo 17 CRM allows us to track why we lose sales opportunities with "Lost Reasons." This helps analyze our sales process and identify areas for improvement. Here's how to configure lost reasons in Odoo 17 CRM
How to Fix the Import Error in the Odoo 17Celine George
An import error occurs when a program fails to import a module or library, disrupting its execution. In languages like Python, this issue arises when the specified module cannot be found or accessed, hindering the program's functionality. Resolving import errors is crucial for maintaining smooth software operation and uninterrupted development processes.
Walmart Business+ and Spark Good for Nonprofits.pdfTechSoup
"Learn about all the ways Walmart supports nonprofit organizations.
You will hear from Liz Willett, the Head of Nonprofits, and hear about what Walmart is doing to help nonprofits, including Walmart Business and Spark Good. Walmart Business+ is a new offer for nonprofits that offers discounts and also streamlines nonprofits order and expense tracking, saving time and money.
The webinar may also give some examples on how nonprofits can best leverage Walmart Business+.
The event will cover the following::
Walmart Business + (https://business.walmart.com/plus) is a new shopping experience for nonprofits, schools, and local business customers that connects an exclusive online shopping experience to stores. Benefits include free delivery and shipping, a 'Spend Analytics” feature, special discounts, deals and tax-exempt shopping.
Special TechSoup offer for a free 180 days membership, and up to $150 in discounts on eligible orders.
Spark Good (walmart.com/sparkgood) is a charitable platform that enables nonprofits to receive donations directly from customers and associates.
Answers about how you can do more with Walmart!"
2024 State of Marketing Report – by HubspotMarius Sescu
https://www.hubspot.com/state-of-marketing
· Scaling relationships and proving ROI
· Social media is the place for search, sales, and service
· Authentic influencer partnerships fuel brand growth
· The strongest connections happen via call, click, chat, and camera.
· Time saved with AI leads to more creative work
· Seeking: A single source of truth
· TLDR; Get on social, try AI, and align your systems.
· More human marketing, powered by robots
ChatGPT is a revolutionary addition to the world since its introduction in 2022. A big shift in the sector of information gathering and processing happened because of this chatbot. What is the story of ChatGPT? How is the bot responding to prompts and generating contents? Swipe through these slides prepared by Expeed Software, a web development company regarding the development and technical intricacies of ChatGPT!
Product Design Trends in 2024 | Teenage EngineeringsPixeldarts
The realm of product design is a constantly changing environment where technology and style intersect. Every year introduces fresh challenges and exciting trends that mold the future of this captivating art form. In this piece, we delve into the significant trends set to influence the look and functionality of product design in the year 2024.
How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow
Mental health has been in the news quite a bit lately. Dozens of U.S. states are currently suing Meta for contributing to the youth mental health crisis by inserting addictive features into their products, while the U.S. Surgeon General is touring the nation to bring awareness to the growing epidemic of loneliness and isolation. The country has endured periods of low national morale, such as in the 1970s when high inflation and the energy crisis worsened public sentiment following the Vietnam War. The current mood, however, feels different. Gallup recently reported that national mental health is at an all-time low, with few bright spots to lift spirits.
To better understand how Americans are feeling and their attitudes towards mental health in general, ThinkNow conducted a nationally representative quantitative survey of 1,500 respondents and found some interesting differences among ethnic, age and gender groups.
Technology
For example, 52% agree that technology and social media have a negative impact on mental health, but when broken out by race, 61% of Whites felt technology had a negative effect, and only 48% of Hispanics thought it did.
While technology has helped us keep in touch with friends and family in faraway places, it appears to have degraded our ability to connect in person. Staying connected online is a double-edged sword since the same news feed that brings us pictures of the grandkids and fluffy kittens also feeds us news about the wars in Israel and Ukraine, the dysfunction in Washington, the latest mass shooting and the climate crisis.
Hispanics may have a built-in defense against the isolation technology breeds, owing to their large, multigenerational households, strong social support systems, and tendency to use social media to stay connected with relatives abroad.
Age and Gender
When asked how individuals rate their mental health, men rate it higher than women by 11 percentage points, and Baby Boomers rank it highest at 83%, saying it’s good or excellent vs. 57% of Gen Z saying the same.
Gen Z spends the most amount of time on social media, so the notion that social media negatively affects mental health appears to be correlated. Unfortunately, Gen Z is also the generation that’s least comfortable discussing mental health concerns with healthcare professionals. Only 40% of them state they’re comfortable discussing their issues with a professional compared to 60% of Millennials and 65% of Boomers.
Race Affects Attitudes
As seen in previous research conducted by ThinkNow, Asian Americans lag other groups when it comes to awareness of mental health issues. Twenty-four percent of Asian Americans believe that having a mental health issue is a sign of weakness compared to the 16% average for all groups. Asians are also considerably less likely to be aware of mental health services in their communities (42% vs. 55%) and most likely to seek out information on social media (51% vs. 35%).
AI Trends in Creative Operations 2024 by Artwork Flow.pdfmarketingartwork
Creative operations teams expect increased AI use in 2024. Currently, over half of tasks are not AI-enabled, but this is expected to decrease in the coming year. ChatGPT is the most popular AI tool currently. Business leaders are more actively exploring AI benefits than individual contributors. Most respondents do not believe AI will impact workforce size in 2024. However, some inhibitions still exist around AI accuracy and lack of understanding. Creatives primarily want to use AI to save time on mundane tasks and boost productivity.
Organizational culture includes values, norms, systems, symbols, language, assumptions, beliefs, and habits that influence employee behaviors and how people interpret those behaviors. It is important because culture can help or hinder a company's success. Some key aspects of Netflix's culture that help it achieve results include hiring smartly so every position has stars, focusing on attitude over just aptitude, and having a strict policy against peacocks, whiners, and jerks.
PEPSICO Presentation to CAGNY Conference Feb 2024Neil Kimberley
PepsiCo provided a safe harbor statement noting that any forward-looking statements are based on currently available information and are subject to risks and uncertainties. It also provided information on non-GAAP measures and directing readers to its website for disclosure and reconciliation. The document then discussed PepsiCo's business overview, including that it is a global beverage and convenient food company with iconic brands, $91 billion in net revenue in 2023, and nearly $14 billion in core operating profit. It operates through a divisional structure with a focus on local consumers.
Content Methodology: A Best Practices Report (Webinar)contently
This document provides an overview of content methodology best practices. It defines content methodology as establishing objectives, KPIs, and a culture of continuous learning and iteration. An effective methodology focuses on connecting with audiences, creating optimal content, and optimizing processes. It also discusses why a methodology is needed due to the competitive landscape, proliferation of channels, and opportunities for improvement. Components of an effective methodology include defining objectives and KPIs, audience analysis, identifying opportunities, and evaluating resources. The document concludes with recommendations around creating a content plan, testing and optimizing content over 90 days.
How to Prepare For a Successful Job Search for 2024Albert Qian
The document provides guidance on preparing a job search for 2024. It discusses the state of the job market, focusing on growth in AI and healthcare but also continued layoffs. It recommends figuring out what you want to do by researching interests and skills, then conducting informational interviews. The job search should involve building a personal brand on LinkedIn, actively applying to jobs, tailoring resumes and interviews, maintaining job hunting as a habit, and continuing self-improvement. Once hired, the document advises setting new goals and keeping skills and networking active in case of future opportunities.
A report by thenetworkone and Kurio.
The contributing experts and agencies are (in an alphabetical order): Sylwia Rytel, Social Media Supervisor, 180heartbeats + JUNG v MATT (PL), Sharlene Jenner, Vice President - Director of Engagement Strategy, Abelson Taylor (USA), Alex Casanovas, Digital Director, Atrevia (ES), Dora Beilin, Senior Social Strategist, Barrett Hoffher (USA), Min Seo, Campaign Director, Brand New Agency (KR), Deshé M. Gully, Associate Strategist, Day One Agency (USA), Francesca Trevisan, Strategist, Different (IT), Trevor Crossman, CX and Digital Transformation Director; Olivia Hussey, Strategic Planner; Simi Srinarula, Social Media Manager, The Hallway (AUS), James Hebbert, Managing Director, Hylink (CN / UK), Mundy Álvarez, Planning Director; Pedro Rojas, Social Media Manager; Pancho González, CCO, Inbrax (CH), Oana Oprea, Head of Digital Planning, Jam Session Agency (RO), Amy Bottrill, Social Account Director, Launch (UK), Gaby Arriaga, Founder, Leonardo1452 (MX), Shantesh S Row, Creative Director, Liwa (UAE), Rajesh Mehta, Chief Strategy Officer; Dhruv Gaur, Digital Planning Lead; Leonie Mergulhao, Account Supervisor - Social Media & PR, Medulla (IN), Aurelija Plioplytė, Head of Digital & Social, Not Perfect (LI), Daiana Khaidargaliyeva, Account Manager, Osaka Labs (UK / USA), Stefanie Söhnchen, Vice President Digital, PIABO Communications (DE), Elisabeth Winiartati, Managing Consultant, Head of Global Integrated Communications; Lydia Aprina, Account Manager, Integrated Marketing and Communications; Nita Prabowo, Account Manager, Integrated Marketing and Communications; Okhi, Web Developer, PNTR Group (ID), Kei Obusan, Insights Director; Daffi Ranandi, Insights Manager, Radarr (SG), Gautam Reghunath, Co-founder & CEO, Talented (IN), Donagh Humphreys, Head of Social and Digital Innovation, THINKHOUSE (IRE), Sarah Yim, Strategy Director, Zulu Alpha Kilo (CA).
Trends In Paid Search: Navigating The Digital Landscape In 2024Search Engine Journal
The search marketing landscape is evolving rapidly with new technologies, and professionals, like you, rely on innovative paid search strategies to meet changing demands.
It’s important that you’re ready to implement new strategies in 2024.
Check this out and learn the top trends in paid search advertising that are expected to gain traction, so you can drive higher ROI more efficiently in 2024.
You’ll learn:
- The latest trends in AI and automation, and what this means for an evolving paid search ecosystem.
- New developments in privacy and data regulation.
- Emerging ad formats that are expected to make an impact next year.
Watch Sreekant Lanka from iQuanti and Irina Klein from OneMain Financial as they dive into the future of paid search and explore the trends, strategies, and technologies that will shape the search marketing landscape.
If you’re looking to assess your paid search strategy and design an industry-aligned plan for 2024, then this webinar is for you.
5 Public speaking tips from TED - Visualized summarySpeakerHub
From their humble beginnings in 1984, TED has grown into the world’s most powerful amplifier for speakers and thought-leaders to share their ideas. They have over 2,400 filmed talks (not including the 30,000+ TEDx videos) freely available online, and have hosted over 17,500 events around the world.
With over one billion views in a year, it’s no wonder that so many speakers are looking to TED for ideas on how to share their message more effectively.
The article “5 Public-Speaking Tips TED Gives Its Speakers”, by Carmine Gallo for Forbes, gives speakers five practical ways to connect with their audience, and effectively share their ideas on stage.
Whether you are gearing up to get on a TED stage yourself, or just want to master the skills that so many of their speakers possess, these tips and quotes from Chris Anderson, the TED Talks Curator, will encourage you to make the most impactful impression on your audience.
See the full article and more summaries like this on SpeakerHub here: https://speakerhub.com/blog/5-presentation-tips-ted-gives-its-speakers
See the original article on Forbes here:
http://www.forbes.com/forbes/welcome/?toURL=http://www.forbes.com/sites/carminegallo/2016/05/06/5-public-speaking-tips-ted-gives-its-speakers/&refURL=&referrer=#5c07a8221d9b
ChatGPT and the Future of Work - Clark Boyd Clark Boyd
Everyone is in agreement that ChatGPT (and other generative AI tools) will shape the future of work. Yet there is little consensus on exactly how, when, and to what extent this technology will change our world.
Businesses that extract maximum value from ChatGPT will use it as a collaborative tool for everything from brainstorming to technical maintenance.
For individuals, now is the time to pinpoint the skills the future professional will need to thrive in the AI age.
Check out this presentation to understand what ChatGPT is, how it will shape the future of work, and how you can prepare to take advantage.
The document provides career advice for getting into the tech field, including:
- Doing projects and internships in college to build a portfolio.
- Learning about different roles and technologies through industry research.
- Contributing to open source projects to build experience and network.
- Developing a personal brand through a website and social media presence.
- Networking through events, communities, and finding a mentor.
- Practicing interviews through mock interviews and whiteboarding coding questions.
Google's Just Not That Into You: Understanding Core Updates & Search IntentLily Ray
1. Core updates from Google periodically change how its algorithms assess and rank websites and pages. This can impact rankings through shifts in user intent, site quality issues being caught up to, world events influencing queries, and overhauls to search like the E-A-T framework.
2. There are many possible user intents beyond just transactional, navigational and informational. Identifying intent shifts is important during core updates. Sites may need to optimize for new intents through different content types and sections.
3. Responding effectively to core updates requires analyzing "before and after" data to understand changes, identifying new intents or page types, and ensuring content matches appropriate intents across video, images, knowledge graphs and more.
A brief introduction to DataScience with explaining of the concepts, algorithms, machine learning, supervised and unsupervised learning, clustering, statistics, data preprocessing, real-world applications etc.
It's part of a Data Science Corner Campaign where I will be discussing the fundamentals of DataScience, AIML, Statistics etc.
Time Management & Productivity - Best PracticesVit Horky
Here's my presentation on by proven best practices how to manage your work time effectively and how to improve your productivity. It includes practical tips and how to use tools such as Slack, Google Apps, Hubspot, Google Calendar, Gmail and others.
The six step guide to practical project managementMindGenius
The six step guide to practical project management
If you think managing projects is too difficult, think again.
We’ve stripped back project management processes to the
basics – to make it quicker and easier, without sacrificing
the vital ingredients for success.
“If you’re looking for some real-world guidance, then The Six Step Guide to Practical Project Management will help.”
Dr Andrew Makar, Tactical Project Management
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
From the modellers’ point of view - How to communicate with the policy community? - Kari Auranen and Tuija Leino
1. From the modellers’ point of view -
How to communicate with the policy
community?
Kari Auranen and Tuija Leino
Department of Vaccination
and Immune Protection
National Institute for Health and Welfare,
Finland
2. Outline
Infectious disease modelling at NPHI/Finland
Three recent examples
Varicella vaccination
HPV vaccination
Pneumococcal conjugate vaccination
Communicating modelling results to decision
makers
Main question(s) for modelling
Some results and how they were addressed in decision
making
Lessons learned
4. Criteria for the introduction of a new vaccine
to the national programme in Finland
[1] There is a considerable disease burden
which can be prevented by vaccination
[2] The vaccine is safe on the individual level
[3] Vaccination is safe on the population level
[4] Vaccination is cost-effective
NACV
5. Varicella zoster virus
Chickenpox
Childhood disease (90% cases in children < 10y)
Virus remains latent, can activate as herpes zoster
Herpes zoster
Disease of the elderly
Encounters with varicella virus may sustain immunity
against herpes zoster
Vaccination protects from chickenpox and
(subsequent) herpes zoster
Under high coverage of vaccination, circulation of the
virus ceases
The adult population may become susceptible to herpes
zoster because lack of boosting
6. Introducing varicella vaccination?
Vaccination against varicella zoster virus has not
been part of the national program in Finland
Vaccine-specific expert group (2006-2008)
The main question for dynamic modelling
What would be the effect of varicella vaccination on
zoster incidence?
7. Three types of data
Age-specific incidence of varicella infection
At what age do individuals first encounter the virus?
A contact survey on the social mixing pattern:
”who meets with whom”
From whom do they acquire the virus?
Age-specific incidence of herpes zoster
At what age do individuals get the disease?
8. Incidence of varicella
Proportion with varicella virus
At what age do
individuals first
encounter the virus?
Age (years) Davidkin et al.
9. Pattern of transmission
Finland
70+
65-69
60-64
Age of the contact
55-59
50-54
From whom
45-49
Age of contact
40-44
35-39
30-34
do individuals
25-29 acquire
20-24
15-19
the virus?
10-14
05-09
00-04
70+
00-04
05-09
10-14
15-19
20-24
25-29
30-34
35-39
40-44
45-49
50-54
55-59
60-64
65-69
Age of participant
Age of participant
0.00-0.31 0.31-0.63 0.63-0.94 0.94-1.25 1.25-1.56
Mossong et al, 2008
1.56-1.88 1.88-2.19 2.19-2.50
10. Incidence of zoster
At what age
do individuals
get zoster?
Karhunen et al., 2009
11. A transmission model + zoster
Susceptible, (a,t) Infected, latent Infectious, VZV positive
S(a,t) phase L(a,t) I(a,t) with one
previous
exposure
(1-)v1(a,t)
(a,t)
Herpes zoster, h(a,d)
H(a,t)
VZV positive
with two
Vaccinated v2(a,t) previous
exposures
protected,
R(v)(a,t)
Removed, (a,t)
R(a,t)
VZV positive
with three
v1(a,t) previous
v2(a,t) exposures
etc.
Vaccinated Vaccinated Vaccinated
susceptible, latent, L(v)(a,t) infectious,
S(v)(a,t) (a,t) I(v)(a,t)
12. Effects of vaccination
Varicella transmission
stops in few years
Incidence of zoster
increases, in excess to
that due to aging
population
The extent of the
excess increase
depends on the model
assumptions
30-85% excess cases in
the next 50 years
13. Excess cases under 2 scenarios
Zoster immunity depends
solely on exposure to the virus
Zoster immunity depends
on exposure and aging
Karhunen et al., 2009
14. What happened next…
Cost-effective analysis
Varicella vaccination was deemed cost effective, even
under the worst case scenario for zoster
Vaccine-specific Expert Group (2008)
Recommendation, with ”consideration of potential
increase in zoster incidence” and a reference to potential
use of HZ vaccine
not necessarily safe for the (elderly) population
National Advisory Committee (2009)
No agreement: the decision was put on hold
15. Lessons learned
Worst-case scenarios should perhaps not present
the absolutely worst outcomes
The modelling group intended to maximise
certainty
However, the worst-case may have been taken as
a likely outcome
There was actually a wish to remove any reference
into zoster risk
Efficient communication of one’s own results
possible as long as one can participate in boards
Commitment to the implications of one’s own modelling
results is inevitable (and appropriate)
16. Human papillomavirus (HPV)
Common asymptomatic and usually transient
infection
Up to 30% of young adults are infected at any time
Infection may become persistent and progress to cancer
Cervical cancer (5.7/100,000 in Finland)
The incidence of disease is greatly modulated by the
very effective screening program in Finland
Vaccination protects against primary HPV
infection and (subsequent) disease
The impact of screening is intertwined with that of
vaccination
17. Introducing HPV vaccination?
The aims for dynamic modelling
To disentangle the underlying disease process from that
affected by the current screening program
To optimise the screening program
To consider the optimal introduction policy for HPV
vaccination
The model was constructed in two parts
(1) Transmission of the virus
(2) Progression of infection to disease
18. Elements of modelling HPV
TREATMENT AND MANAGEMENT
CIN0
Outcome CIN1 CIN2 CIN3 Ca
Screening testing testing testing testing testing/
sypmtoms
Rate of CIN0 CIN1 CIN2 CIN3 Cancer
infection
Clear Clear Clear Clear
Vänskä, Salo et al. 2012
19. The fate of HPV vaccination
(and screening)?
Vaccine-specific Expert Group and the National
Advisory Committee recommended introducing
the vaccine
The screening experts presented strong criticism
against the underlying analysis
Strong reliance on the current screening policy
The perception of the burden of disease was based on
the apparent incidence of disease
Opportunistic screening falls out of the sight of the
systematic screening program
The final decision was put on hold, primarily for
financial reasons
20. Lessons learned
Communicating modelling results to a group of
outside stakeholders in their own substance
matter area is extremely difficult
Without success in engaging the group from the first
beginning
Without the incentive originating from that group
Without expertise and tradition in the methods of
modelling in that group
If the model-based analysis is not totally
transparent, including its relation to
epidemiological data
Criticism is considered more acceptable
Criticism more likely misses the point
The justification of criticism is impossible to assess by
the third parties
21. Pneumococcus (Streptococcus pneumoniae)
Causes different forms of disease
Mild infections of the respiratory tract
Pneumonia
Meningitis
Is usually carried asymptomatically
New vaccines protect against disease due 10 or
13 types out of the >90 types
Vaccination affects asymptomatic carriage as well
This may lead to increase in carriage and disease
caused by the non-vaccine types
22. Setting the tender criteria
Currently, the 10-valent vaccine is in the national
immunisation program
A new tender process was to be prepared to
choose between the 10- and 13-valent vaccines
Price and quality (i.e. number of types)
Questions for modelling:
Considering the expected greater health benefits
from the 13-valent vaccine, how much more are
we prepared to pay for that?
What is the expected difference in the health
outcomes (incidence of disease)?
25. What happened next?
The Ministry accepted the tender criteria, based
on the modelling results
This was based on a simplified model of vaccine efficacy
against individual types
This fact was overlooked by the board, probably due to
too much preoccupance to other assumptions
The tender criteria have already been criticised
by the other vaccine provider
Criticism of the models not being truthful enough!
26. Lessons learned
Although the models incorporate a large number
of assumptions, only some of them usually catch
attention in expert panels
The communication needs to be based on few key
assumptions
It is not worthwhile to present solutions to problems,
which the expert panel does not know to appreciate in
the first hand
Implications of the decisions need to be made
explicit
27. Concluding remarks
Communication for public health decision makers
and science audiences differ
More emphasis on ”certainty” in public health
Peer-reviewed publications from the group give
more support and credibility
The modeller’s view may sometimes be
(appropriately) naive
We live in the world of models and methods!