Utility rebate programs aim to maximize performance by defining metrics like rebate productivity, simplifying the assortment of rebates offered, and focusing on the top performing rebates that drive the most volume while removing underperforming rebates. Tracking the ongoing performance of rebates allows identification of top volume and high performing rebates to concentrate marketing and outreach efforts.

1. Optimizing Utility Rebate Programs
A Roadmap to Maximizing Performance

2. Markdown Incentive Strategy
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• Define Rebate Productivity
• Simplify Rebate Assortment
• Focus on Top Volume / Top Performance
• Remove Low Volume / Low Performance Items
• Track Performance

3. DTE Rebate Productivity
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4. Top Volume / Top Performance
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5. DTE YTD Performance
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