Audience Research
The song I’ve chosen for my music video is Moaning Lisa Smile by Wolf Alice.
They are an Alt-rock band that uses some Grunge conventions; this type of band
typically attracts a younger audience, mostly people ages 17 to about 25, due to
the less structured sound and the lyrics would typically relate to a younger,
rebellious yet passive attitude. I have shown people I know of different ages the
band and the younger of those enjoyed the songs, even danced to it, whereas the
response I got from the older people was that they didn’t like it and one person
said “it’s definitely a band for teenagers”.
Alt- rock does not tend to appeal to a particular gender, as there are elements in
this type of music for all genders, however due to the presence of a female lead
singer, this band in particular could attract a larger female audience.
Although Alt-rock can appeal to any one of any sexuality, it is likely that because
of the “rebel against the norm” attitude of this genre there will be more LGBT
people who are fans of this genre.
Similarly, Alt-rock can appeal to any race and religion, however it is unlikely that
someone who follows religion would like the nature of an alt-rock band, but it is
also a stereotype that Caucasian, teenage girls would like this type of band, this is
merely a stereotype but it is not expected that any other race, except from Asian,
would listen to a band like Wolf Alice. Alt-rock could have a following in Asian
countries because of places like Harajuku in Japan, which appreciate the
“different” and punk/rock culture.

Audience research

  • 1.
    Audience Research The songI’ve chosen for my music video is Moaning Lisa Smile by Wolf Alice. They are an Alt-rock band that uses some Grunge conventions; this type of band typically attracts a younger audience, mostly people ages 17 to about 25, due to the less structured sound and the lyrics would typically relate to a younger, rebellious yet passive attitude. I have shown people I know of different ages the band and the younger of those enjoyed the songs, even danced to it, whereas the response I got from the older people was that they didn’t like it and one person said “it’s definitely a band for teenagers”. Alt- rock does not tend to appeal to a particular gender, as there are elements in this type of music for all genders, however due to the presence of a female lead singer, this band in particular could attract a larger female audience. Although Alt-rock can appeal to any one of any sexuality, it is likely that because of the “rebel against the norm” attitude of this genre there will be more LGBT people who are fans of this genre. Similarly, Alt-rock can appeal to any race and religion, however it is unlikely that someone who follows religion would like the nature of an alt-rock band, but it is also a stereotype that Caucasian, teenage girls would like this type of band, this is merely a stereotype but it is not expected that any other race, except from Asian, would listen to a band like Wolf Alice. Alt-rock could have a following in Asian countries because of places like Harajuku in Japan, which appreciate the “different” and punk/rock culture.