1. Assignment 4 Part A
Delia Rahela Dan
Ina Bayson
Andreea Cristea
Paula Duru

2. What were Magazines original
purposes?
Before the real advert of the internet, magazines served much greater
purpose that they do now.
Magazines are collections of articles and images
To find information or options about popular cultures, current events.
Brief information about what is going on around the world.
Commentaries of popular interest, also advertising different products.
Delia

3. What Technologies were used to make
magazines?
Type used to have to be set up manually -
individual letter in racks - then eventually it
became cast - now it is done by computer and
everything including images
It used to be done by a
compositor, or page makeup
guy, the type face was laid out
and blocked together. It was like
a hot metal...
They called it print press:
They wrote letter on a paper
one by one and they pressed it
to an other paper it was
something like a stamp kind of a
technology.

4. What are some example of magazines?
‘Select’ is a 1990s ‘Neon’ a film
music magazine magazine in
1996
Some different
magazines from
1900s
Ina

5. What kind of content were put in
magazines?
• There are different kinds of content to put on magazines
depending of what target audience/topic it is for.
A general
magazine with
Have a big picture
everything
to show that the
magazine is about
food Pictures to
show that
there are
different topics
inside
Food magazine content
‘Vantage’ magazine
Mostly different topics
about food
Ina

6. What did some of the first
magazines look like?
• The Gentleman’s Magazine – first publishes in 1731
•Considered being the first general –interest magazine.
•By Edward Cave – editor – first one who used the term MAGAZINE.
•Came out monthly
Layout - Cover similar to a newspaper
TARGET: Men, because on
old times men had more
power than women.
Serif fonts
Men Fashion in
Issue Number Gentleman’s Magazine.
Andreea

7. Other old magazines...
Serif Fonts
Issue Number
Black and white colours
Layout: Like a book cover Content page

8. Other old magazines...
Targeted to women.
Serif Fonts
Masthead
Colour
Main Cover Line
&
March 1913 –
Photograph feature
Issue Issue Number
Article
Number

9. What materials (ink/paper/binding)
were used to make magazines?
• Ink - mostly black and white, as getting modern started adding more colour
-make the letters look more classic (sans serif)
• Paper – as a newspaper/ typical paper (not glossy)
Binding by using a hand tool.

10. Most magazines started being published in the 18 th Century.
Magazines were invented to spread and give information to
specific target audience weekly, daily or monthly.
1732 – The 1770 – The
London’s Lady’s
Magazine Magazine
When were magazines invented and why?
1739 – The
Around the 18th
Scots
Century
Magazine
1731 – Gentlemen's Club
1st MODERN MAG
Paula Duru 13 A

11. Why they were invented
• They are entertaining and informative
• Great for casual readers who are looking for a pleasant way to pass the
time while being entertained and picking up a useful information.
• Magazines are invented to interest every age group, special interest
group, and even many clubs and organizations.
Paula Duru 13 A

12. History Of Magazines
The Gentlemen’s Magazine was the first to use the term
"magazine"
by Edward Cave in January 1731
Front PAGE
- One of the first popular magazines
that was the Gentlemen’s Magazine.
- The Gentleman's Magazine, first
published in 1731, in London, is
considered to have been the first
general-interest magazine.

13. Why they was invented at this time 1700-
1800
• During the late 1800s improvements to magazines came about through
the process of better printing techniques. In 1870, printers experimented
with better uses of colour.
•
The history of the magazine dates all the way back to the 1700s
• Only the rich could afford to purchase magazines and only the few
educated people of the time had the skills to read them.
Paula Duru 13 A

14. History Of Magazines
It is the oldest
magazine in the world
still in publication.
2010 issue
- The oldest consumer magazine still in print is The Scots
Magazine.
- This magazine was first published in 1739
- Although multiple changes in ownership and the gaps in
publication totalling over 90 years weaken that claim.
Paula Duru 13 A

15. What role does Advertising
have?
• Magazine ads have always been
more about image than response.
• The branding message ads of
today follow a consistent theme in
trying to match the qualities of a
product into how this fits into the
quality of our lives.
• Advertisements product was
created make notice or
announcement in a public
promoting a product service, or
event.
• It was always created to be eye
catching and persuade the reader
or audience
Paula Duru 13 A