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Team Members : Philip, Alex, Esther, Jenny & David
5 Selected Shopping Mall in Singapore
Orchard ION ,[object Object],[object Object],[object Object],[object Object],[object Object],Shop floor area (est. 100 sqm) :  $80 / sq ft Estimated Rental :  $72000 / mth Human Traffic :  Med ~ High ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Harbourfront Vivo City ,[object Object],[object Object],[object Object],[object Object],[object Object],Shop floor area (est. 100 sqm) :  $35 / sq ft Estimated Rental :  $31500 / mth Human Traffic :  Very High ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Bishan Junction 8 ,[object Object],[object Object],[object Object],[object Object],[object Object],Shop floor area (est. 100 sqm) :  $23 / sq ft Estimated Rental :  $20700 / mth Human Traffic :  High ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Woodland Causeway Point ,[object Object],[object Object],[object Object],[object Object],[object Object],Shop floor area (est. 100 sqm) :  $18 / sq ft Estimated Rental :  $16200 / mth Human Traffic :  Med ~ High ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Jurong East IMM ,[object Object],[object Object],[object Object],[object Object],[object Object],Shop floor area (est. 100 sqm) :  $25 / sq ft Estimated Rental :  $22500 / mth Human Traffic :  Very High ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Rental Determinants ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
SUMMARY Ranking Location Shop Flr area (est.100 sq m) Main attractions / advantages Human traffic Amenities Target customers Rental (estimated) S$ ION Orchard $80/sq ft . up market products . new concept store . centralize . new shopping experience . at shopping belt med to high MRT Eateries Rich tourists Rich locals Yappy $72000/mth VIVO City HarbourFront $35/sq ft . next to Sentosa . next to Integrated Resorts . next to Cruise Centre . next to ferry terminal to/from Batam . new shopping mall very High MRT Bus depot Food courts Eateries Locals Tourists Gamblers $31500/mth Junction 8 Bishan $23/sq ft . heartland . next to schools, sports hall . close to centre of Singapore . vast varieties products high MRT Bus depot Food courts Eateries CPF office Locals Tourists Students $20700/mth Causeway Point Woodlands $18/sq ft . heartland . next to schools . next to Civic Centre . close to Malaysia . vast varieties products med - high MRT Food courts Eateries Locals Tourists Students $16200/mth IMM Jurong East $25/sq ft . heartland . close to Industrial area / offices . 1 stop shop for home renovation  . vast varieties products . first 3 hrs free parking very high MRT Food courts Feeder bus service Locals Office workers New flats owners $22500/mth
Profit = total revenue – ( rental + overhead ) Rental against ROI Ranking  Ranking (based on rental) (based on ROI)     ION 1 IMM Orchard   Jurong East VIVO City 2 VIVO City HarbourFront   HarbourFront IMM 3 Junction 8 Jurong East   Bishan Junction 8 4 Causeway Point Bishan   Woodlands Causeway Point 5 ION Woodlands   Orchard    

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Assessment 1

  • 1. Team Members : Philip, Alex, Esther, Jenny & David
  • 2. 5 Selected Shopping Mall in Singapore
  • 3.
  • 4.
  • 5.
  • 6.
  • 7.
  • 8.
  • 9. SUMMARY Ranking Location Shop Flr area (est.100 sq m) Main attractions / advantages Human traffic Amenities Target customers Rental (estimated) S$ ION Orchard $80/sq ft . up market products . new concept store . centralize . new shopping experience . at shopping belt med to high MRT Eateries Rich tourists Rich locals Yappy $72000/mth VIVO City HarbourFront $35/sq ft . next to Sentosa . next to Integrated Resorts . next to Cruise Centre . next to ferry terminal to/from Batam . new shopping mall very High MRT Bus depot Food courts Eateries Locals Tourists Gamblers $31500/mth Junction 8 Bishan $23/sq ft . heartland . next to schools, sports hall . close to centre of Singapore . vast varieties products high MRT Bus depot Food courts Eateries CPF office Locals Tourists Students $20700/mth Causeway Point Woodlands $18/sq ft . heartland . next to schools . next to Civic Centre . close to Malaysia . vast varieties products med - high MRT Food courts Eateries Locals Tourists Students $16200/mth IMM Jurong East $25/sq ft . heartland . close to Industrial area / offices . 1 stop shop for home renovation . vast varieties products . first 3 hrs free parking very high MRT Food courts Feeder bus service Locals Office workers New flats owners $22500/mth
  • 10. Profit = total revenue – ( rental + overhead ) Rental against ROI Ranking Ranking (based on rental) (based on ROI)     ION 1 IMM Orchard   Jurong East VIVO City 2 VIVO City HarbourFront   HarbourFront IMM 3 Junction 8 Jurong East   Bishan Junction 8 4 Causeway Point Bishan   Woodlands Causeway Point 5 ION Woodlands   Orchard