As the founder of Ashcroft Capital in Westwood, California, Frank Roessler oversees an investment firm responsible for acquiring properties and institutional assets for private equity investors. As the lead investment manager for Ashcroft Capital, a multifamily investment firm, Frank Roessler focuses on locating properties in major metropolitan areas and repositioning the properties by rebranding and correcting operational issues.

1. ASHCROFT CAPITAL - INVESTMENT
PROCESS
Frank Roessler

2. INTRODUCTION
 As the founder of Ashcroft Capital in Westwood, California, Frank
Roessler oversees an investment firm responsible for acquiring
properties and institutional assets for private equity investors. As the lead
investment manager for Ashcroft Capital, a multifamily investment firm,
Frank Roessler focuses on locating properties in major metropolitan
areas and repositioning the properties by rebranding and correcting
operational issues.
Ashcroft Capital is a premier boutique investment firm that operates with
the flexibility to design investments that cater to investor preferences.
The team at Ashcroft Capital has the experience to maximize proceeds
in a timely manner through unyielding execution.
The investment process of Ashcroft Capital involves evaluating market
intelligence regarding a potential property and conducting due diligence
in analyzing the possible investment. Once the property is deemed to
have solid potential, the property is purchased and a risk management
strategy is devised and a value-enhancing management approach is put
into place. Once this stage has been reached, refinancing is arranged
before final disposition through a tactical and well-timed exit.