The document provides information on Oleg Rindin's education and work experience as an art director. It summarizes that he graduated from the Moscow Art Academy named after Stroganov. For his work experience, it outlines his roles at TBWA Russia, Design Studio "2 captains", and Public Totem Advertising, where he has led creative projects for various clients in industries like tobacco, beauty, food, and beverages. It also lists some of his awarded works and exhibitions.

1. Education:
Moscow Art Academy named after Stroganov
(Communicative design)
Working experience:
Current time:
TBWA Russia
Art director
Clients:
Wings by Winston (brand launch (JTI), Starik Hottabych (brand relaunch), BDF (Nivea), Tchibo, Adidas,
Pernod Ricard (Martell, Olmeca Tezon, Tamada), Henkel, ABLV bank, Schvarzkopf, Campomos, Ferrero
Roche, Viva (brand launch (Edipresse Konliga), Filion (brand launch (Rubin Development).
Concept development, TVCs for Starik Hottabych, TVCs for Campomos (Fresca), TVCs for Absolut,
TVCs for TAC.
Editing for Schvarzkopf (Taft) & Nivea TVCs (Nivea Body, Nivea Visage)
2000 – 2003
Design studio “2 captains”
Art director
BDF, Avon, Pentabox (brand launch), Norilsky Nikel, Eastline, ESN
Concept development and project supervision.
Free Lance 2003
Petrovskaya Sloboda (Coffee) – new product Launch
2003 - Special mention _ International Design Competition Osaka 2003.
Exhibited at International Design & Business Conference 2003.
http://www.jdf.or.jp/eng/compe/prize.html
2002 - Annual report “Norilsky Nikel-2001” is exhibited in Boston Design Museum
2002 - “Expert” creative competition – Second prize for “Norilsky Nikel-2001” annual report
OLEG RINDIN Email: rindin@comoyoko.ru 1999 – 2000
art direction, tel: 8 915 227 35 12 Public Totem Advertising
Art director
sketches,
Procter&Gamble (Pampers, Pringles, Always)
movie. Concept development and project supervision.

2. Старик Хоттабыч
Relaunch campaign
Communication goals
The aim of the advertising campaign is building-up a NEW “Starik Hottabych’s” IMAGE, as expert in house decorating solutions, priority
purchase place for interior creation, house arrangement and decorating.
Marketing goals
To make customer have a clear understanding why they should choose “Starik Hottabych” store for buying goods for renewal among variety
of stores, existing at the market. To learn what differs SH stores from competitors, what are its advantages, how does it help to solve all prob-
lems connected with renewal, to motivated real and potential clients to come more often and to spend more.

3. TVC 30”

4. OOH

5. Guide billboadrs

6. Press (SPECIAL PROJECT)

7. Press (SPECIAL PROJECT)

8. Bus-stop

9. Transport

10. Transport

11. Regional Transport Branding

12. Christmas Sale Campaign
1. Shop poster 2
2. OOH
3. Press
1
3

13. Corporate Gift Card

14. Старик Хоттабыч
Design Studio Promo

15. TVC 15”

16. Press

17. OOH

18. Старик Хоттабыч
New Year Promo
Open story Promo
Co Promo Product Campaign

20. Regional Open Story Promo Campaign. TVC 15”

21. Co Promo Product Campaign. Outdoor.

22. Co Promo Product Campaign. Stiker and Poster.

23. Corporate Promo.

24. CAMPOMOS
ТVC Product Campaign for “Fresca“.
Launch Product Packing for “Felicia“.

25. TVC 20”

26. Product Packing

27. PERNOD RECARD
Launch Product Campaign for “Tezon“ and Creative Proposal.
Product Campaign for “Martell Gordon Bleu“
Relaunch Product Campaign for “Tamada“

28. Press (Creative Proposal)

29. Press (Creative Proposal)

30. Press (Creative Proposal)

31. Press

32. Press

33. Press

34. Booklet and letter

35. Movie loop 3. 00”

36. Press

37. 1 2 3
1. Party
2. Business
3. Family
4. Romance
5. Sommelier 4 5

38. 1. Bread
2. Nuts 1 2
3. Cheese
4. Ham
3 4

39. BEIERSDORF
Local Relaunch Product Campaign for “Nivea Visage“.
Celebrations Promo Campaign for “Nivea“.

40. Press. Tiser and Revial.

41. Press. Tiser and Revial.

42. Press. Tiser and Revial.

43. Press. Tiser and Revial.

44. OOH. Tiser and Revial.

45. OOH. Tiser and Revial.

46. OOH. Tiser and Revial.

47. Umbrella Celebrations Promo Campaign. TVC30”

48. Umbrella Celebrations Promo Campaign. Poster and gift packaging.

49. Umbrella Celebrations Promo Campaign. TVC 10”

50. JTI
JTI WINGS BY WINSTON BRAND LAUNCH
Wings by Winston is launched like a transit brand capable of attracting MP/below smokers and leading them to Winston. It has very positive
product expectations: lights and smooth taste, similar to Winston with 3 sku–Full Flavour, Lights and Superlights. It is aimed to have very
high appeal of pack design among all groups: Modern, YAS, Trendy, Eye-catching. Wings by Winston consumers are male/female 18-25,
middle income, urban students and young specialists.Wings by Winston selected 4 key features of the TA to build 4 different creative concepts
against them: optimistic/carefree, searching, energetic, independent

51. Pack Insert.

52. OOH (pool 1)

53. OOH (pool 1)

54. OOH (pool 1)

55. Cityformats (pool 1).

56. OOH (pool 2)

57. OOH (pool 2)

58. OOH (pool 2)

59. OOH (pool 2)

60. OOH (pool 2)

61. Pillars

62. Cityformats

63. Bus-stop

64. Shop Window

65. Shop Window

66. METRO Wallposter

67. OKHOTNYI RYAD Special Project

68. OKHOTNYI RYAD Special Project

69. OKHOTNYI RYAD Special Project

70. OKHOTNYI RYAD Special Project

71. Press. Special Project.

72. Press. Special Project.

73. Press. Advertorial.

74. Press. Supplement for “VASH DOSUG”MAGAZINE

75. POSM 1 2
1. Supermarket Cash Belt Stiker
2. Supermarket Floor Stiker
3. Stiker
3

76. movie loop 30”

77. Letter and Envelope for Disributors

78. Billboard for METRO (Creative Proposal)

79. Billboard for METRO (Creative Proposal)

80. Billboard for METRO (Creative Proposal)

81. EDIPRESSE KONLIGA
Launch Product Campaign for “Viva!“.

82. TVC 30”

83. Outdoor

84. Outdoor and cityformat

85. Outdoor and cityformat

86. Outdoor and cityformat

87. FERRERO ROCHE
Launch Product Packing for “Kinder Surprise“.

88. Product Packing

89. Product Packing

90. Product Packing

91. POS

92. ABSOLUT
TVC 30” IN AN ABSOLUT WORLD
for Very short very chep film festival.

93. TVC 30”

94. RUBIN DEVELOPMENT
Corporate Design for Filion
Launch Campaign for Filion (Creative proposal)

95. movie 40”

100. APSYS
Launch Campaign for LETO (Creative proposal)

109. TVC 30”

117. TBWA
Interior Design