A man finds his childhood G.I. Joe toy in his attic while cleaning. The toy reminds him of his childhood ambitions, which he was able to fulfill by joining the U.S. Army. As an adult, he has a well-adjusted career and keeps the toy on his desk, showing how the Army allowed him to make his childhood dreams a reality.

1. COPY 1
Date: 4/27/16
Client: US Armed Forces
Writer:Ben Badofsky
Title: “Not Just Another Joe Doe”
SFX: SUPERMARKET SOUNDS
Close up of guy opening the package
Guy pulls out letter
Dear John,
I was digging around the attic and I found this item that you treasured as a boy.
Love,
Mom
(VO)--
Guy pulls out G.I. Joe and smirks
(Match dissolve GI Joe shot)
Then shows him in the workplace office with it on his deskand a pan out to showlooking well adjusted in
a workplace setting.
Anncr (VO): The U.S. Army-- Where childhood ambitions come true.