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AR創新服務
1.
製作人:佳儀
2.
3.
01
4.
科博館 1. 生命科學廳 2. 恐龍、生態保育 3.
地球環境廳 4. 宇宙、物理科學中心 科博館介紹
5.
請在這裡輸入您的主要敘述內容輸入您的主要敘述內容請在這裡輸入您的主要 敘述內容輸入您的主要敘述內容請在這裡輸入您的主要敘述內容輸入您的主要 敘述內容請在這裡輸入您的主要敘述內容輸入您的主要敘述內容 請在這裡輸入您的主要敘述內容輸入您的主要敘述內容請在這裡輸入您的主要 敘述內容輸入您的主要敘述內容 PROJECT INTRODUCTION 科博館介紹 4 這裡是您的項目簡介
6.
12~30歲學生、家庭平常會逛博物館或 是喜歡出遊玩、寓教於樂方式學習 T 人口變數-年齡 心理變數-興趣、生活型態 S 以AR體驗創造全新的博物館服務 P 市場分析
7.
AR互動牆、遊戲體驗 科博館內RPG導覽遊戲 延伸出不同場景 創新服務
8.
即時推播資訊 增加線下好友、到設施推播 創新服務-LINE Beacon 收集造訪名單 時間點造訪設施 創造即時互動 科博館優惠訊息
9.
創新服務-AR手冊 掃描科博館說明手冊 AR擴增實境方式介紹館內 娛樂性培養客戶忠誠度
10.
延伸出不同的新場景 出現小角色互動介紹 進行選項、問答遊戲 創新服務-AR服務 使用手機對展覽品掃描
11.
1 2 3 4 進入科博館內 手冊掃描AR介紹 最終出現不同結局 依照畫面兌換獎品 創新服務 加入Line Beacon 到展覽點會推播資訊 展覽品、互動牆AR掃描 出現角色介紹歷史 選擇下一步劇情 逃脫遊戲抓暴龍
12.
體驗 博物館 增加新鮮主題 創新服務導覽 發展現狀 TEAM
INTRODUCTION
13.
01 02 03 04 藉由AR角色歷史介紹 降低人力成本 遊戲互動創造不同結局 建立顧客新鮮感、回饋 AR手冊環境說明 減少紙張浪費 透過LINE Beacon 增加用戶數 創新服務
14.
1 AR延伸出不同新場景,增加顧客來訪率 2 節省人力,利用角色解說創造新鮮感 3
具備娛樂性,培養顧客回流、忠誠度 結論