SlideShare a Scribd company logo
Peter,	
  17,	
  	
  
a	
  Brazilian	
  high	
  school	
  
senior	
  that	
  loves	
  
several	
  school	
  subjects	
  
–	
  like	
  Math,	
  Portuguese	
  
and	
  History	
  -­‐,	
  and,	
  
because	
  of	
  that,	
  	
  really	
  
doesn’t	
  know	
  what	
  
career	
  to	
  choose	
  
-­‐  “I	
  don’t	
  know	
  what	
  career	
  to	
  choose”	
  
-­‐  “My	
  parents	
  want	
  me	
  to	
  study	
  	
  
Law.	
  The	
  course	
  seems	
  boring”	
  
-­‐  “I	
  don’t	
  think	
  I’m	
  prepared	
  to	
  
choose	
  a	
  career	
  	
  for	
  my	
  	
  
whole	
  life	
  by	
  17”	
  
-­‐  “My	
  dad	
  has	
  an	
  old	
  book	
  that	
  says	
  a	
  bit	
  
about	
  each	
  university	
  course,	
  but	
  it’s	
  old	
  
and	
  outdated”	
  
-­‐  “People	
  tell	
  me	
  to	
  choose	
  a	
  career	
  based	
  on	
  
what	
  I	
  like	
  the	
  most,	
  but	
  I	
  like	
  many	
  things”	
  
-­‐  “I	
  don’t	
  care	
  about	
  salary,	
  I	
  just	
  want	
  to	
  
work	
  on	
  something	
  cool”	
  
-­‐  “At	
  school,	
  we	
  went	
  to	
  a	
  field	
  trip	
  to	
  a	
  
university,	
  but	
  I	
  didn’t	
  learn	
  anything	
  about	
  
the	
  professions	
  –	
  just	
  about	
  the	
  courses	
  
curriculum”	
  
-­‐  “My	
  parents	
  are	
  both	
  lawyers”	
  
-­‐  “I	
  can’t	
  stop	
  studying”	
  
-­‐  “Any	
  university	
  is	
  ok	
  to	
  me”	
  
I	
  handed	
  over	
  a	
  2012	
  printed	
  career	
  guide	
  to	
  
him	
  –	
  he	
  just	
  skimmed	
  all	
  pages,	
  not	
  spending	
  
more	
  than	
  30	
  seconds	
  on	
  each	
  profession.	
  
He	
  stopped	
  to	
  read	
  a	
  bit	
  more	
  about	
  Law,	
  but	
  
even	
  on	
  this	
  page	
  course	
  he	
  didn’t	
  stay	
  more	
  
than	
  2	
  minutes.	
  
During	
  the	
  interview,	
  he	
  checked	
  his	
  cell	
  
phone	
  several	
  Pmes.	
  
	
  
-­‐  “Why	
  can’t	
  I	
  keep	
  studying,	
  even	
  though	
  I	
  don’t	
  
know	
  what	
  career	
  to	
  follow?”	
  
-­‐  “Wouldn’t	
  it	
  be	
  nice	
  if	
  I	
  could	
  experience	
  different	
  
classes	
  before	
  choosing?”	
  
-­‐  “How	
  do	
  university	
  classes	
  look	
  like?”	
  
-­‐  “What	
  if	
  a	
  choose	
  my	
  career	
  wrong?”	
  
-­‐  “If	
  I	
  don’t	
  like	
  the	
  course	
  I	
  choose,	
  I	
  will	
  just	
  lose	
  
several	
  years	
  of	
  my	
  life”	
  
-­‐  “Adults	
  seem	
  so	
  certain	
  about	
  their	
  career	
  
choices”	
  
-­‐  “My	
  classmates	
  only	
  like	
  one	
  subject,	
  
so	
  it	
  is	
  easier	
  for	
  them	
  to	
  choose	
  what	
  
to	
  do	
  at	
  the	
  university”	
  
-­‐  “My	
  problem	
  affects	
  only	
  me”	
  
-­‐  “I	
  wish	
  I	
  could	
  stay	
  at	
  school	
  longer”	
  
-­‐  For	
  him,	
  a	
  printed	
  career	
  guide	
  is	
  to	
  old	
  to	
  use	
  for	
  
choosing	
  a	
  profession	
  
-­‐  Peter	
  feels	
  too	
  young	
  to	
  make	
  such	
  a	
  lifelong	
  
decision	
  (career)	
  
-­‐  His	
  generaPon	
  need	
  quick	
  responses,	
  such	
  as	
  
what	
  they	
  get	
  on	
  cellphones	
  
-­‐  He	
  feels	
  he	
  is	
  the	
  only	
  one	
  with	
  this	
  problem	
  
-­‐  For	
  him,	
  not	
  going	
  to	
  university	
  straight	
  	
  
from	
  high	
  school	
  is	
  a	
  lot	
  of	
  Pme	
  
•  In	
  Brazil,	
  17	
  and	
  18-­‐year-­‐old	
  high	
  school	
  graduates	
  are	
  
faced	
  with	
  the	
  decision	
  to	
  choose	
  a	
  career	
  before	
  
they	
  actually	
  graduate.	
  
•  UniversiPes	
  in	
  the	
  country	
  only	
  offer	
  specific	
  career	
  
courses	
  
•  A	
  possible	
  soluPon	
  would	
  be	
  to	
  provide	
  general	
  
courses	
  (like	
  in	
  US	
  colleges)	
  in	
  which	
  students	
  would	
  
be	
  able	
  to	
  postpone	
  the	
  decision	
  regarding	
  their	
  
majors	
  /	
  future	
  professions	
  
•  Career	
  guides	
  could	
  be	
  reinvented	
  in	
  order	
  to	
  be^er	
  
help	
  students	
  –	
  maybe	
  a	
  digital	
  soluPon?	
  
•  Since	
  he	
  checks	
  his	
  cellphone	
  so	
  o_en,	
  a	
  mobile	
  
soluPon	
  can	
  be	
  considered	
  
•  A	
  good	
  career	
  guide	
  should	
  not	
  only	
  talk	
  about	
  
careers	
  but	
  also	
  about	
  how	
  university	
  courses	
  are	
  
designed	
  (what	
  topics	
  students	
  learn	
  about,	
  what	
  is	
  
mandatory,	
  what	
  is	
  opPonal)	
  and	
  what	
  the	
  student	
  
should	
  look	
  for	
  outside	
  university	
  
	
  
Brazilian	
  high	
  school	
  
senior	
  
Learn	
  about	
  career	
  and	
  
university	
  courses	
  opPons	
  
They	
  need	
  to	
  choose	
  a	
  career	
  
in	
  such	
  an	
  early	
  stage	
  in	
  life	
  	
  

More Related Content

Similar to Design Thinking Action Lab - Empathize and Define

Apresentação1
Apresentação1Apresentação1
Apresentação1
Claudia de Camargo
 
The one minute guide to marketing to students
The one minute guide to marketing to studentsThe one minute guide to marketing to students
The one minute guide to marketing to students
Sara Howard
 
Unit 2 task 4 - Text visual product
Unit 2 task 4 - Text visual productUnit 2 task 4 - Text visual product
Unit 2 task 4 - Text visual product
Sarah Parker
 
Education
Education Education
Education
ci_bele
 
School X Work - Design Thinking
School X Work - Design ThinkingSchool X Work - Design Thinking
School X Work - Design Thinking
ci_bele
 
my_future_profession._ryzhova_nastya.pptx
my_future_profession._ryzhova_nastya.pptxmy_future_profession._ryzhova_nastya.pptx
my_future_profession._ryzhova_nastya.pptx
zhaksylykakerke7
 
Empathize and define
Empathize and defineEmpathize and define
Empathize and define
Ellen Dong
 
Establishing Univer-city in Japan
Establishing Univer-city in JapanEstablishing Univer-city in Japan
Establishing Univer-city in Japan
Mako Shimomura ( shimomuu )
 
Argumentative Essay Topics &Points
Argumentative Essay Topics &Points Argumentative Essay Topics &Points
Argumentative Essay Topics &Points
Thivyaapriya Sambamoorthy
 
Redesign cuhk mobile understanding problems - qr team
Redesign cuhk mobile   understanding problems - qr teamRedesign cuhk mobile   understanding problems - qr team
Redesign cuhk mobile understanding problems - qr team
Minjia Yu
 
Redesign cuhk mobile
Redesign cuhk mobileRedesign cuhk mobile
Redesign cuhk mobile
Wu Tianyi
 
Emapthy map - lisa z
Emapthy map  - lisa zEmapthy map  - lisa z
Emapthy map - lisa z
Lisa Zuegel
 
Production proposal
Production proposalProduction proposal
Production proposal
hamdi_jama
 
The imbalance between girls and boys pursuing universities
The imbalance between girls and boys pursuing universitiesThe imbalance between girls and boys pursuing universities
The imbalance between girls and boys pursuing universities
Riina Richardson
 
Dps final article
Dps final articleDps final article
Dps final article
asmediae15
 

Similar to Design Thinking Action Lab - Empathize and Define (15)

Apresentação1
Apresentação1Apresentação1
Apresentação1
 
The one minute guide to marketing to students
The one minute guide to marketing to studentsThe one minute guide to marketing to students
The one minute guide to marketing to students
 
Unit 2 task 4 - Text visual product
Unit 2 task 4 - Text visual productUnit 2 task 4 - Text visual product
Unit 2 task 4 - Text visual product
 
Education
Education Education
Education
 
School X Work - Design Thinking
School X Work - Design ThinkingSchool X Work - Design Thinking
School X Work - Design Thinking
 
my_future_profession._ryzhova_nastya.pptx
my_future_profession._ryzhova_nastya.pptxmy_future_profession._ryzhova_nastya.pptx
my_future_profession._ryzhova_nastya.pptx
 
Empathize and define
Empathize and defineEmpathize and define
Empathize and define
 
Establishing Univer-city in Japan
Establishing Univer-city in JapanEstablishing Univer-city in Japan
Establishing Univer-city in Japan
 
Argumentative Essay Topics &Points
Argumentative Essay Topics &Points Argumentative Essay Topics &Points
Argumentative Essay Topics &Points
 
Redesign cuhk mobile understanding problems - qr team
Redesign cuhk mobile   understanding problems - qr teamRedesign cuhk mobile   understanding problems - qr team
Redesign cuhk mobile understanding problems - qr team
 
Redesign cuhk mobile
Redesign cuhk mobileRedesign cuhk mobile
Redesign cuhk mobile
 
Emapthy map - lisa z
Emapthy map  - lisa zEmapthy map  - lisa z
Emapthy map - lisa z
 
Production proposal
Production proposalProduction proposal
Production proposal
 
The imbalance between girls and boys pursuing universities
The imbalance between girls and boys pursuing universitiesThe imbalance between girls and boys pursuing universities
The imbalance between girls and boys pursuing universities
 
Dps final article
Dps final articleDps final article
Dps final article
 

Recently uploaded

2 Post harvest Physiology of Horticulture produce.pptx
2 Post harvest Physiology of Horticulture  produce.pptx2 Post harvest Physiology of Horticulture  produce.pptx
2 Post harvest Physiology of Horticulture produce.pptx
UmeshTimilsina1
 
BÀI TẬP BỔ TRỢ 4 KỸ NĂNG TIẾNG ANH LỚP 12 - GLOBAL SUCCESS - FORM MỚI 2025 - ...
BÀI TẬP BỔ TRỢ 4 KỸ NĂNG TIẾNG ANH LỚP 12 - GLOBAL SUCCESS - FORM MỚI 2025 - ...BÀI TẬP BỔ TRỢ 4 KỸ NĂNG TIẾNG ANH LỚP 12 - GLOBAL SUCCESS - FORM MỚI 2025 - ...
BÀI TẬP BỔ TRỢ 4 KỸ NĂNG TIẾNG ANH LỚP 12 - GLOBAL SUCCESS - FORM MỚI 2025 - ...
Nguyen Thanh Tu Collection
 
2024 Winter SWAYAM NPTEL & A Student.pptx
2024 Winter SWAYAM NPTEL & A Student.pptx2024 Winter SWAYAM NPTEL & A Student.pptx
2024 Winter SWAYAM NPTEL & A Student.pptx
Utsav Yagnik
 
7. Post harvest diseases and their control.pptx
7. Post harvest diseases and their control.pptx7. Post harvest diseases and their control.pptx
7. Post harvest diseases and their control.pptx
UmeshTimilsina1
 
8. Packaging and packing house operations.pptx
8. Packaging and packing house operations.pptx8. Packaging and packing house operations.pptx
8. Packaging and packing house operations.pptx
UmeshTimilsina1
 
Introduction to Banking System in India.ppt
Introduction to Banking System in India.pptIntroduction to Banking System in India.ppt
Introduction to Banking System in India.ppt
Dr. S. Bulomine Regi
 
11EHS Term 3 Week 1 Unit 1 Review: Feedback and improvementpptx
11EHS Term 3 Week 1 Unit 1 Review: Feedback and improvementpptx11EHS Term 3 Week 1 Unit 1 Review: Feedback and improvementpptx
11EHS Term 3 Week 1 Unit 1 Review: Feedback and improvementpptx
mansk2
 
ASP.NET Core Interview Questions PDF By ScholarHat.pdf
ASP.NET Core Interview Questions PDF By ScholarHat.pdfASP.NET Core Interview Questions PDF By ScholarHat.pdf
ASP.NET Core Interview Questions PDF By ScholarHat.pdf
Scholarhat
 
A beginner’s guide to project reviews - everything you wanted to know but wer...
A beginner’s guide to project reviews - everything you wanted to know but wer...A beginner’s guide to project reviews - everything you wanted to know but wer...
A beginner’s guide to project reviews - everything you wanted to know but wer...
Association for Project Management
 
Codeavour 5.0 International Impact Report - The Biggest International AI, Cod...
Codeavour 5.0 International Impact Report - The Biggest International AI, Cod...Codeavour 5.0 International Impact Report - The Biggest International AI, Cod...
Codeavour 5.0 International Impact Report - The Biggest International AI, Cod...
Codeavour International
 
Pedagogy/Definition/Features/Approaches/Types
Pedagogy/Definition/Features/Approaches/TypesPedagogy/Definition/Features/Approaches/Types
Pedagogy/Definition/Features/Approaches/Types
SobiaAlvi
 
Lecture Notes Unit4 Chapter13 users , roles and privileges
Lecture Notes Unit4 Chapter13 users , roles and privilegesLecture Notes Unit4 Chapter13 users , roles and privileges
Lecture Notes Unit4 Chapter13 users , roles and privileges
Murugan146644
 
Demonstration module in Odoo 17 - Odoo 17 Slides
Demonstration module in Odoo 17 - Odoo 17 SlidesDemonstration module in Odoo 17 - Odoo 17 Slides
Demonstration module in Odoo 17 - Odoo 17 Slides
Celine George
 
Brigada Eskwela 2024 PowerPoint Update for SY 2024-2025
Brigada Eskwela 2024 PowerPoint Update for SY 2024-2025Brigada Eskwela 2024 PowerPoint Update for SY 2024-2025
Brigada Eskwela 2024 PowerPoint Update for SY 2024-2025
ALBERTHISOLER1
 
MVC Interview Questions PDF By ScholarHat
MVC Interview Questions PDF By ScholarHatMVC Interview Questions PDF By ScholarHat
MVC Interview Questions PDF By ScholarHat
Scholarhat
 
React Interview Question PDF By ScholarHat
React Interview Question PDF By ScholarHatReact Interview Question PDF By ScholarHat
React Interview Question PDF By ScholarHat
Scholarhat
 
3. Maturity_indices_of_fruits_and_vegetable.pptx
3. Maturity_indices_of_fruits_and_vegetable.pptx3. Maturity_indices_of_fruits_and_vegetable.pptx
3. Maturity_indices_of_fruits_and_vegetable.pptx
UmeshTimilsina1
 
FINAL MATATAG Science CG 2023 Grades 3-10.pdf
FINAL MATATAG Science CG 2023 Grades 3-10.pdfFINAL MATATAG Science CG 2023 Grades 3-10.pdf
FINAL MATATAG Science CG 2023 Grades 3-10.pdf
maritescanete2
 
Open and Critical Perspectives on AI in Education
Open and Critical Perspectives on AI in EducationOpen and Critical Perspectives on AI in Education
Open and Critical Perspectives on AI in Education
Robert Farrow
 
SQL Server Interview Questions PDF By ScholarHat
SQL Server Interview Questions PDF By ScholarHatSQL Server Interview Questions PDF By ScholarHat
SQL Server Interview Questions PDF By ScholarHat
Scholarhat
 

Recently uploaded (20)

2 Post harvest Physiology of Horticulture produce.pptx
2 Post harvest Physiology of Horticulture  produce.pptx2 Post harvest Physiology of Horticulture  produce.pptx
2 Post harvest Physiology of Horticulture produce.pptx
 
BÀI TẬP BỔ TRỢ 4 KỸ NĂNG TIẾNG ANH LỚP 12 - GLOBAL SUCCESS - FORM MỚI 2025 - ...
BÀI TẬP BỔ TRỢ 4 KỸ NĂNG TIẾNG ANH LỚP 12 - GLOBAL SUCCESS - FORM MỚI 2025 - ...BÀI TẬP BỔ TRỢ 4 KỸ NĂNG TIẾNG ANH LỚP 12 - GLOBAL SUCCESS - FORM MỚI 2025 - ...
BÀI TẬP BỔ TRỢ 4 KỸ NĂNG TIẾNG ANH LỚP 12 - GLOBAL SUCCESS - FORM MỚI 2025 - ...
 
2024 Winter SWAYAM NPTEL & A Student.pptx
2024 Winter SWAYAM NPTEL & A Student.pptx2024 Winter SWAYAM NPTEL & A Student.pptx
2024 Winter SWAYAM NPTEL & A Student.pptx
 
7. Post harvest diseases and their control.pptx
7. Post harvest diseases and their control.pptx7. Post harvest diseases and their control.pptx
7. Post harvest diseases and their control.pptx
 
8. Packaging and packing house operations.pptx
8. Packaging and packing house operations.pptx8. Packaging and packing house operations.pptx
8. Packaging and packing house operations.pptx
 
Introduction to Banking System in India.ppt
Introduction to Banking System in India.pptIntroduction to Banking System in India.ppt
Introduction to Banking System in India.ppt
 
11EHS Term 3 Week 1 Unit 1 Review: Feedback and improvementpptx
11EHS Term 3 Week 1 Unit 1 Review: Feedback and improvementpptx11EHS Term 3 Week 1 Unit 1 Review: Feedback and improvementpptx
11EHS Term 3 Week 1 Unit 1 Review: Feedback and improvementpptx
 
ASP.NET Core Interview Questions PDF By ScholarHat.pdf
ASP.NET Core Interview Questions PDF By ScholarHat.pdfASP.NET Core Interview Questions PDF By ScholarHat.pdf
ASP.NET Core Interview Questions PDF By ScholarHat.pdf
 
A beginner’s guide to project reviews - everything you wanted to know but wer...
A beginner’s guide to project reviews - everything you wanted to know but wer...A beginner’s guide to project reviews - everything you wanted to know but wer...
A beginner’s guide to project reviews - everything you wanted to know but wer...
 
Codeavour 5.0 International Impact Report - The Biggest International AI, Cod...
Codeavour 5.0 International Impact Report - The Biggest International AI, Cod...Codeavour 5.0 International Impact Report - The Biggest International AI, Cod...
Codeavour 5.0 International Impact Report - The Biggest International AI, Cod...
 
Pedagogy/Definition/Features/Approaches/Types
Pedagogy/Definition/Features/Approaches/TypesPedagogy/Definition/Features/Approaches/Types
Pedagogy/Definition/Features/Approaches/Types
 
Lecture Notes Unit4 Chapter13 users , roles and privileges
Lecture Notes Unit4 Chapter13 users , roles and privilegesLecture Notes Unit4 Chapter13 users , roles and privileges
Lecture Notes Unit4 Chapter13 users , roles and privileges
 
Demonstration module in Odoo 17 - Odoo 17 Slides
Demonstration module in Odoo 17 - Odoo 17 SlidesDemonstration module in Odoo 17 - Odoo 17 Slides
Demonstration module in Odoo 17 - Odoo 17 Slides
 
Brigada Eskwela 2024 PowerPoint Update for SY 2024-2025
Brigada Eskwela 2024 PowerPoint Update for SY 2024-2025Brigada Eskwela 2024 PowerPoint Update for SY 2024-2025
Brigada Eskwela 2024 PowerPoint Update for SY 2024-2025
 
MVC Interview Questions PDF By ScholarHat
MVC Interview Questions PDF By ScholarHatMVC Interview Questions PDF By ScholarHat
MVC Interview Questions PDF By ScholarHat
 
React Interview Question PDF By ScholarHat
React Interview Question PDF By ScholarHatReact Interview Question PDF By ScholarHat
React Interview Question PDF By ScholarHat
 
3. Maturity_indices_of_fruits_and_vegetable.pptx
3. Maturity_indices_of_fruits_and_vegetable.pptx3. Maturity_indices_of_fruits_and_vegetable.pptx
3. Maturity_indices_of_fruits_and_vegetable.pptx
 
FINAL MATATAG Science CG 2023 Grades 3-10.pdf
FINAL MATATAG Science CG 2023 Grades 3-10.pdfFINAL MATATAG Science CG 2023 Grades 3-10.pdf
FINAL MATATAG Science CG 2023 Grades 3-10.pdf
 
Open and Critical Perspectives on AI in Education
Open and Critical Perspectives on AI in EducationOpen and Critical Perspectives on AI in Education
Open and Critical Perspectives on AI in Education
 
SQL Server Interview Questions PDF By ScholarHat
SQL Server Interview Questions PDF By ScholarHatSQL Server Interview Questions PDF By ScholarHat
SQL Server Interview Questions PDF By ScholarHat
 

Design Thinking Action Lab - Empathize and Define

  • 1. Peter,  17,     a  Brazilian  high  school   senior  that  loves   several  school  subjects   –  like  Math,  Portuguese   and  History  -­‐,  and,   because  of  that,    really   doesn’t  know  what   career  to  choose  
  • 2. -­‐  “I  don’t  know  what  career  to  choose”   -­‐  “My  parents  want  me  to  study     Law.  The  course  seems  boring”   -­‐  “I  don’t  think  I’m  prepared  to   choose  a  career    for  my     whole  life  by  17”   -­‐  “My  dad  has  an  old  book  that  says  a  bit   about  each  university  course,  but  it’s  old   and  outdated”   -­‐  “People  tell  me  to  choose  a  career  based  on   what  I  like  the  most,  but  I  like  many  things”   -­‐  “I  don’t  care  about  salary,  I  just  want  to   work  on  something  cool”   -­‐  “At  school,  we  went  to  a  field  trip  to  a   university,  but  I  didn’t  learn  anything  about   the  professions  –  just  about  the  courses   curriculum”   -­‐  “My  parents  are  both  lawyers”   -­‐  “I  can’t  stop  studying”   -­‐  “Any  university  is  ok  to  me”  
  • 3. I  handed  over  a  2012  printed  career  guide  to   him  –  he  just  skimmed  all  pages,  not  spending   more  than  30  seconds  on  each  profession.   He  stopped  to  read  a  bit  more  about  Law,  but   even  on  this  page  course  he  didn’t  stay  more   than  2  minutes.   During  the  interview,  he  checked  his  cell   phone  several  Pmes.    
  • 4. -­‐  “Why  can’t  I  keep  studying,  even  though  I  don’t   know  what  career  to  follow?”   -­‐  “Wouldn’t  it  be  nice  if  I  could  experience  different   classes  before  choosing?”   -­‐  “How  do  university  classes  look  like?”   -­‐  “What  if  a  choose  my  career  wrong?”   -­‐  “If  I  don’t  like  the  course  I  choose,  I  will  just  lose   several  years  of  my  life”   -­‐  “Adults  seem  so  certain  about  their  career   choices”   -­‐  “My  classmates  only  like  one  subject,   so  it  is  easier  for  them  to  choose  what   to  do  at  the  university”   -­‐  “My  problem  affects  only  me”   -­‐  “I  wish  I  could  stay  at  school  longer”  
  • 5. -­‐  For  him,  a  printed  career  guide  is  to  old  to  use  for   choosing  a  profession   -­‐  Peter  feels  too  young  to  make  such  a  lifelong   decision  (career)   -­‐  His  generaPon  need  quick  responses,  such  as   what  they  get  on  cellphones   -­‐  He  feels  he  is  the  only  one  with  this  problem   -­‐  For  him,  not  going  to  university  straight     from  high  school  is  a  lot  of  Pme  
  • 6. •  In  Brazil,  17  and  18-­‐year-­‐old  high  school  graduates  are   faced  with  the  decision  to  choose  a  career  before   they  actually  graduate.   •  UniversiPes  in  the  country  only  offer  specific  career   courses   •  A  possible  soluPon  would  be  to  provide  general   courses  (like  in  US  colleges)  in  which  students  would   be  able  to  postpone  the  decision  regarding  their   majors  /  future  professions   •  Career  guides  could  be  reinvented  in  order  to  be^er   help  students  –  maybe  a  digital  soluPon?  
  • 7. •  Since  he  checks  his  cellphone  so  o_en,  a  mobile   soluPon  can  be  considered   •  A  good  career  guide  should  not  only  talk  about   careers  but  also  about  how  university  courses  are   designed  (what  topics  students  learn  about,  what  is   mandatory,  what  is  opPonal)  and  what  the  student   should  look  for  outside  university    
  • 8. Brazilian  high  school   senior   Learn  about  career  and   university  courses  opPons   They  need  to  choose  a  career   in  such  an  early  stage  in  life