This document discusses architecting mobile applications for the cloud using Amazon Web Services (AWS). It outlines three mobile cloud architecture cases: cloud as storage, cloud as processor, and cloud as extension. For each case, it describes challenges, AWS services used, and benefits. It also introduces 8KMiles as an AWS partner that can help leverage cloud, mobile, and big data capabilities. The presentation aims to demonstrate how AWS can provide scalability, availability, and cost-effectiveness for mobile applications.
8KMiles Cloud Solutions helps companies integrate cloud computing into their IT and Business Strategies. Centre of excellence for Cloud Computing, Mobility and Big Data. Specialized expertize in Retail, Media, Travel and Healthcare verticals.
IT infrastructure planning for Thanksgiving and the holiday season is a real challenge for e-commerce companies. A typical e-commerce site sees a 4x to 6x spike in user visits to its website during Thanksgiving (Black Friday and Cyber Monday). You either provision less infrastructure and risk losing out on potential sales on account of your site going down or over-provision and risk having too much of spare capacity later.
Visit us at www.8kmiles.com/cloud
A presentation (PPT) about 8KMiles Cloud Services on AMAZON AWS
We provide Cloud Computing Consulting services in following AWS technologies like Amazon EC2 , Simple Storage Service , S3 , Simple queue service , SQS, Simple DB, AutoScaling , Elastic Load Balancing , ELB, CloudWatch, CloudFront, MapReduce and SNS.
This session provides an introduction to the AWS platform and services. It explains how you can get started on your cloud journey and what resources you can use build sophisticated applications with increased flexibility, scalability and reliability. The session also covers the benefits customers are enjoying by moving to AWS cloud; increased agility, faster decision making and the ability to fail fast and innovate.
8KMiles Cloud Solutions helps companies integrate cloud computing into their IT and Business Strategies. Centre of excellence for Cloud Computing, Mobility and Big Data. Specialized expertize in Retail, Media, Travel and Healthcare verticals.
IT infrastructure planning for Thanksgiving and the holiday season is a real challenge for e-commerce companies. A typical e-commerce site sees a 4x to 6x spike in user visits to its website during Thanksgiving (Black Friday and Cyber Monday). You either provision less infrastructure and risk losing out on potential sales on account of your site going down or over-provision and risk having too much of spare capacity later.
Visit us at www.8kmiles.com/cloud
A presentation (PPT) about 8KMiles Cloud Services on AMAZON AWS
We provide Cloud Computing Consulting services in following AWS technologies like Amazon EC2 , Simple Storage Service , S3 , Simple queue service , SQS, Simple DB, AutoScaling , Elastic Load Balancing , ELB, CloudWatch, CloudFront, MapReduce and SNS.
This session provides an introduction to the AWS platform and services. It explains how you can get started on your cloud journey and what resources you can use build sophisticated applications with increased flexibility, scalability and reliability. The session also covers the benefits customers are enjoying by moving to AWS cloud; increased agility, faster decision making and the ability to fail fast and innovate.
Join this foundational session to understand the core concepts of “Cloud Computing” and different attributes such as reliability, fault tolerance, elasticity, scalability and pay-as-you-go pricing. Whether you are a startup who wants to accelerate growth without a big upfront investment in cash or time for technology or an Enterprise looking for IT innovation, agility and resiliency while reducing costs, the AWS Cloud provides a complete set of infrastructure services at zero upfront costs which are available with a few clicks and within minutes. Join this webinar to learn more about the benefits of Cloud Computing.
Try Amazon cloud. Avail our 360 degree report on your Benefits / ROI / Migration Timeline exclusive for your business. Amazon Cloud can bring your maintenance/investment reduced, giving worlds efficient IT infrastructure that is required to meet your scaling up/down online software application/data access and processing speed for your business you have/use may get moved to Amazon cloud with all required compliances. We request an hour time slot with your stakeholders, next week, between Monday and Friday , 8am and 5pm EST.
Running Microsoft SharePoint On AWS - Smartronix and AWS - WebinarAmazon Web Services
Miles Ward, Solution Architect, AWS
Robert Groat, Chief Technology Officer, Smartronix
discuss how you can run microsoft Enterprise Applications like SharePoint on AWS Cloud, Architecture. Recovery.gov
Join this foundational session to understand the core concepts of “Cloud Computing” and different attributes such as reliability, fault tolerance, elasticity, scalability and pay-as-you-go pricing. Whether you are a startup who wants to accelerate growth without a big upfront investment in cash or time for technology or an Enterprise looking for IT innovation, agility and resiliency while reducing costs, the AWS Cloud provides a complete set of infrastructure services at zero upfront costs which are available with a few clicks and within minutes. Join this webinar to learn more about the benefits of Cloud Computing.
Try Amazon cloud. Avail our 360 degree report on your Benefits / ROI / Migration Timeline exclusive for your business. Amazon Cloud can bring your maintenance/investment reduced, giving worlds efficient IT infrastructure that is required to meet your scaling up/down online software application/data access and processing speed for your business you have/use may get moved to Amazon cloud with all required compliances. We request an hour time slot with your stakeholders, next week, between Monday and Friday , 8am and 5pm EST.
Running Microsoft SharePoint On AWS - Smartronix and AWS - WebinarAmazon Web Services
Miles Ward, Solution Architect, AWS
Robert Groat, Chief Technology Officer, Smartronix
discuss how you can run microsoft Enterprise Applications like SharePoint on AWS Cloud, Architecture. Recovery.gov
Cloud Computing: Making the right choiceIndicThreads
Session Presented @IndicThreads Cloud Computing Conference, Pune, India ( http://u10.indicthreads.com )
------------
The concept of cloud computing is quickly scaling the chasm between hype and reality. Cloud Computing is rapidly becoming popular amongst enterprises that realize the benefits of shared infrastructure, lowered costs and minimal management overheads. But not all organizations and applications may benefit from a cloud computing platform. A legacy application ported in a native fashion to a cloud computing platform may not utilize any of the platform’s USPs at all. More importantly, wrong choice of platform can be disastrous. Deciding the optimal cloud vendor or platform for your requirements is a complex task.
Consider the plethora of choices available in the world of cloud computing:
* Public Cloud or Private Cloud or Hybrid Cloud
* Infrastructure-as-a-Service (IaaS): Amazon AWS, Rackspace Cloud, GoGrid, Terremark,
* Platform-as-a-Service (PaaS): Google AppEngine, Microsoft Azure, Heroku
* Software-as-a-Service (SaaS): Salesforce, Netsuite, Google Apps, saas.com
* Should you use IaaS, PaaS or SaaS for your application?
* Which cloud database fits your application? SimpleDB, SQL, RDS, Hadoop?
We will discuss the various business and technology factors to consider, while choosing a cloud vendor. We will explore the pros and cons of various cloud vendors and their offerings. Lastly, we will also discuss some real-life use-cases of applications and servers being migrated to cloud computing and what factors led to selection of a particular cloud vendor.
Takeaways from the session
This talk would serve as an introduction to a wide variety of cloud computing platforms. The audience would be able to answer questions like: “What options are available for cloud computing?”, “What are their pros and cons?”, “Should I consider migrating my application or server to the cloud?”, “Should I use IaaS, PaaS or SaaS?”, “Which is the best cloud vendor for my use-case?”
Smartronix - Building Secure Applications on the AWS CloudAmazon Web Services
Presentation from AWS Worldwide Public Sector team's conference Building and Securing Applications in the Cloud (http://aws.amazon.com/campaigns/building-securing-applications-cloud/).
We are the world’s largest and most established provider of training courses globally, with extensive experience of providing quality-infused learning solutions - with the capability to deliver over 30,000 courses, in 1000+ locations, across 190 countries. As market leaders, we have successfully trained over 1 million delegates - demonstrating our internationally-renowned trust and unrivalled premium quality, to all of our aspiring learners.
Similar to APAC Webinar Apr 10 - Architecting your Mobile App for the Cloud (20)
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APAC Webinar Apr 10 - Architecting your Mobile App for the Cloud
1. Architecting your Mobile Application
for the Cloud
April 10th, 2012
Raghuraman
Kingsley Wood Balachandran
Business Development
Principal Architect
and Sales
8KMiles Software
Amazon Web Services
Services
2. Agenda
• Introduction to Amazon Web Services
• Mobile landscape Overview
• Importance of the mobile backend
• 3 Cases – Mobile Cloud Architectures
• Cloud is your Storage
• Cloud is your Processor
• Cloud is your Extension
• Q&A
Send your questions to webinar@8kmiles.com
2
3. What is Amazon Web Services?
Amazon Web Services is a cloud computing platform that provides
flexible, scalable, and cost-effective technology infrastructure for
businesses of all sizes around the world…
…utilizing the knowledge, expertise, and tools
used to run Amazon.com’s global web
properties for well over a decade.
4. AWS Global Infrastructure
GovCloud US West US East South Europe Asia Pacific Asia Pacific
(US ITAR Region) (Northern (Northern America West Region Region
California) Virginia) (Sao Paulo) (Dublin) (Singapore) (Tokyo)
AWS Regions
AWS Edge Locations
5. AWS Computing Platform
Your Applications
Management &Services
Building Block Administration
Administration Deployment &
Identity & Access Monitoring
Console Workflow
Application Platform Services
Content Parallel
Messaging Libraries & SDKs
Distribution Processing
Foundation Services
Compute Storage Database Networking
Availability Zones
AWS Global Infrastructure Edge Locations
Regions
6. Amazon EC2 Architecture
Region
Amazon
Machine Availability Zone
Image (AMI) Ephemeral
EC2 Instance Storage
Elastic
CloudWatch Block
Storage
Security Group(s)
Amazon S3
Auto Scaling Load Balancing
EBS EBS
Snapshot Snapshot
Web Traffic
7. AWS Meets Enterprise Security Standards
Certifications Physical Security HW, SW, Network
SOC 1 Type 2 Datacenters in nondescript Systematic change
(formerly SAS-70) facilities management
ISO 27001 Physical access strictly Phased updates deployment
controlled
PCI DSS for EC2, S3, Safe storage decommission
EBS, VPC, RDS, ELB, IAM Must pass two-factor
authentication at least twice Automated monitoring and
FISMA Moderate for floor access self-audit
Compliant Controls
Physical access logged and Advanced network protection
HIPAA & ITAR Compliant audited
Architecture
AWS Security White Paper Available at http://aws.amazon.com/security
9. Why AWS for Mobile cloud apps ?
• Flexibility
• Wide range of services
• Pay as you go
• Align your capacity with your growth
• Scale with AWS
• World-wide footprint
• Elastically increase your AWS , DB , NoSQL , EC2
• Wide Variety of Access Methods
• Protocols : JSON , BSON, SOAP, REST, HTTP/S, TCP, RTMP
• AWS Mobile SDKs : iOS and Android 9
• Server Side Languages : Java, Python, PHP, Ruby
10. Planet of the Apps – “Appnomy”
iTunes App Store Smartphones
Tablets generate
571,745 approved used for food
21% of mobile
apps , Android shopping by 43
traffic to retailer
Market 300,000 percent of US
sites
apps owners
Over 300,00
mobile PLANET By 2014, mobile
apps have been internet should
developed in
OF THE take over
three years APPS desktop internet
usage
One in iPhone owner
four mobile has 50+ apps
26% of the time
apps once Android owners
Smart Phone users 10
downloaded have 35+ apps
will never use the
is never used
same app again
again
11. All this is made possible by…
… the power of
Mobile Backend!
11
13. Cloud is your Storage
Case 1: Storage App using AWS
SDK
• Use AWS as the Central Storage
• Upload Video, Music and Other
files to backend
• Access through AWS SDK’s for iOS
and Android
13
14. Cloud is your Storage
Credentials from
AWS Security
Token Service
TVM Client
Token Vending
Machine( TVM)
iOS
Phone/Pad Amazon
SimpleDB
Multimedia &
Other files( doc ,
PDF)
Token Vending
Machine
TVM Client
14
Amazon Simple
Storage Service
Android Phone / (S3)
Tab
15. Cloud is your Storage
• Using AWS SDK for iOS/Android with
TVM:
• Address Simple Scenarios and use cases
• Might not be suitable for complex multi-
tenant SAAS applications
• Not Suitable for Enterprise scale
15
17. Cloud is your Processor
Case 2: Productivity App
• Access Anywhere from Mobile , Pad
and Desktop
• Upload and share Notes, To-Do,
Pictures and Files
• Tag Contents
• Periodic Sync with Backend
• Search Contents stored in Backend
17
18. Cloud is your Processor
Characteristics
• 70% read and 30% write
• Highly Concurrent usage
• Peaks and Valley Load Pattern
• Variety of Data Stores
• Heavy processing at Backend
• Image conversions
• File Format conversions 18
• Analysis and algorithms
19. Cloud is your Processor
• Support for iOS, Android devices and Desktop
• JSON / Rest /HTTP based communication
• Data should be fresh and always accessible
• Constantly growing User base
• Highly available and Scalable Backend 19
20. Cloud is your Processor
Amazon
Route 53
1. Access
Elastic Load Balancer
Anywhere
2. Multi tiered
Web App
3. File Process &
Mobile Web/App EC2 Web/App EC2 Storage
4. Search
SQS SQS Contents
5. Scalability & HA
6. Concurrent
Requests
PC Processing Processing
7. Monitoring
Business Business
Services Nodes Nodes
Services
Availability Zone 1 Availability Zone 2
Pad / Tab Solr Shards
Read: 25K
RDS Multi-AZ 20
Write: 10K
S3
DynamoDB CloudWatch
21. Cloud is your Processor
• Case is relevant for companies in
• Social Sharing
• Business Productivity apps
• Media
21
23. Cloud is your Extension
Case 3: Mobile Booking App for
Airline company
• Enterprise Mobility using Cloud
• Mobile app will drive huge traffic
during Sales promos
23
24. Cloud is your Extension
Challenges
• Mobile App is “not an Isolated” app
• Security – HTTPS, DMZ, IAM, MFA,
Encryption, Authorization
• Whitelisting of IP addresses at
various gateways
24
25. Cloud is your Extension
• Support for iOS and Android Phones / Tabs
• JSON based communication
• Millions of requests to the AWS Backend during
Quarterly Sales promo [Periodic Load]
• Data should be fresh
25
• Highly available and Scalable Backend
26. Cloud is your Extension
1. Security
Elastic Load
2. IP WhiteListing
Balancer 3. Inter
Amazon Virtual Private Cloud Connected
Mobile Client 1
4. Scalability
Amazon
Route 53 5. HA
Web / App EC2 Web / App EC2
with Elastic IP with Elastic IP EC2 Instances
on AWS
VPC Subnet 1 VPC Subnet 2
Mobile Client N Availability Zone 1 Availability Zone 2
VPN Connection
Corporate Data center
( DC1)
3rd Party
(DC2) Services
User /Profiles 26
/Schedules
Database CRM Email
27. Cloud is your Extension
• Case is relevant for Enterprises in
• Ecommerce
• Travel
• Media
27
28. AWS Benefits
• Scale capacity on demand
• Enhanced or improved sales because of
highly available servers
• Keep data fresh in variety of data stores
• Focus on product
• Cost Effective
• Grow with AWS
28
29. 8KMiles - Who we are
• Amazon Web Services Partner
• Help companies leverage Cloud Computing,
Mobile and Big Data
• Expertise across the entire suite of AWS
products
• Team of experts located in United States,
India & Singapore
29