Anthony (Tony) Ostrom_Products Showcase

A Product Development and Marketing Leader
nthony P. Ostrom
Ver.20160616

Overview
Product Development and Marketing leader known for aligning technologies, brand direction and consumer
needs to create successful product portfolios that increase profitability and market share. Over 22 years of
experience in the consumer electronics industry. Strong management, cross-‐departmental creative,
leadership, presentation and problem solving skills.
• Product Development
• Strategic Planning
• Roadmap Development
• Competitive Positioning
• Business Case Creation
Additional Details
• LinkedIn Profile: https://www.linkedin.com/in/anthonyostrom
• Resume Request: tonyostrom@yahoo.com
• Innovation
• Use Case Definition
• Targeted Messaging
• Merchandising
• Out-‐of-‐Box Experience
• Product & Brand Marketing
• Problem Solving
• Team Leadership
• Creativity
• Presentation Creation & Delivery

Manville Smith
V.P. Marketing at JL Audio
Recommendations
“Tony Ostrom is a highly capable, industrious and creative human being. He is also a person of excellent
character. In his marketing role at JL Audio, Tony tackled numerous projects requiring technical and creative
skills and consistently produced excellent results. He is a solid team player and a keen contributor in group
discussions and strategy sessions. I recommend him wholeheartedly for anyone seeking a person that can add
creative and intellectual horsepower to a team.”
Rick Santiago
Co-‐founder and CEO at Indy Audio Labs, LLC
“Tony is a true visionary in product planning and marketing. He's a passionate individual that is a pleasure to
work with. Tony's broad background spans many disciplines from product design, graphical interfaces
through product planning and marketing. Tony can speak with confidence to almost any audience, whether
customer, executive, technical or non-‐technical. Tony brings energy and action to any team he's on.”
John Carter
Product Development Innovation Consultant
“Tony was an exceptional product marketing director with deep experience in all aspects of product related
marketing. He led numerous successful programs at Klipsch, in a number of categories including established
and several new to Klipsch. Tony was an excellent communicator, great team leader, and skilled marketer.”
Mike Klipsch
Purdue University Trustee; Partner at Grand Park Fieldhouse, LLC
President Global Operations/Business Development, Chief Operating Officer and Chief Counsel at Klipsch
“I worked closely with Tony for approximately 6 years and found him to be an exceptional product marketing
leader. He is very creative, detail orientated and a strong advocate/communicator with customers and
reviewers. Solid team player that was well respected and worked well with internal product team members
and external supplier partners alike.”

Product Development Body of Work

Reference Premiere HD Wireless
High Definition Wireless Home Theater
Goal
Create a high definition, wireless home theater system
within the Reference Premiere family
Outcome
Incorporated WiSA technology, proprietary bass
management and created the Smart Speaker Selector
(Patent Pending) together with Reference Premiere
acoustics and custom electronics to deliver true HD
sound in up to 7.1 systems that can be set-‐up in less
than fifteen minutes.
Product Specifics
s Extremely simple set-‐up of up to 7.1 systems
s HD sound transmitted at 24bit/96kHz
s Reference Premiere sound and custom electronics
Accolades
“The slender towers are rather deceptive in that you hardly get a sense of how powerful they
really are—AV fanatics who crave a high-‐performance system that looks good and sets up in 10
minutes are bound to be thrilled with this system’s spousal-‐acceptance factor. And yet, without
question, one of the main selling points of this system is its raw power and fantastic fidelity. It
really is the best of both worlds”
-‐ Mark Henninger, AVS Forums [12/31/2015]
Line
RF-‐Hub1 Control Center
RF-‐440WF Wireless Floorstanders
RF-‐440WC Wireless Center
RF-‐140WM Wireless Monitors
RF-‐110WSW Wireless Subwoofer

Groove
Bluetooth Audio System
Goal
Create a simple, portable, wireless audio
system with great sound as the priority
Outcome
Groove is a performance-‐first, robust,
great-‐sounding solution built for real-‐world
use cases
Product Specifics
s Large, 3” driver and dual oval passives
s IPx4 protection rating
s Focus on performance, not frills
Accolades
“Groove indeed plays loud for its size and produces a surprising amount of bass. Hide it in a room and chances are people will think the sound is
coming from a much larger speaker.”
-‐ CNET [2/10/2016]
“On tracks with powerful sub-‐bass content like The Knife's "Silent Shout," the Groove delivers a powerful low frequency thump, with plenty of
deep bass presence—a bit surprising for its modest size.”
-‐ PC Mag [12/22/2015]

Reference R-‐15PM
Powered Monitors
Goal
Create a pair of powered monitors
with versatile connectivity
Outcome
The first powered Reference monitors
with category leading connection
options and premium sound
Product Specifics
s Phono pre-‐amp, USB audio, optical,
analog and Bluetooth inputs
s Custom power and DSP electronics
s Reference acoustics
Accolades
“No one would describe the R-‐15PM's sound as shy and retiring; this little guy kicks butt.”
-‐ Steve Guttenberg, CNET [3/12/2016]
“Regardless of whether I used the R-‐15PMs to listen to my music collection, catch a movie, play video games, or simply to watch a TV show, they
delivered clear, dynamic, and completely non-‐fatiguing sound.”
-‐ Mark Henninger, AVS Forums [3/24/2016]
ULTRA
FAST
SETUP
TURNTABLE
READY
USB AUDIO
READY

Reference R-‐4B
Sound Bar
Goal
Expand sound bar assortment to a more aggressive price
point while maintaining high performance standards
Outcome
Delivered 2.1 solution with new industrial design,
improved user interface and control while hitting retail
price point and internal margin targets
Product Specifics
s 2.1 with wireless subwoofer
s Improved industrial design
s Three sound modes
s Enhanced user interface feedback
Accolades
“If you’re looking for a sound system requiring minimal setup and high quality acoustics Klipsch has got you covered with the R-‐4B. For the
simplicity, lightweight design and the great sound, the price tag of $400 can’t be beat.”
-‐ Busted Wallet [1/27/2016]

Reference RSB-‐6 & RSB-‐8
Sound Bars
Goal
Replace the R-‐4B at the low end of the sound
bar assortment and add key features
Outcome
Developed RSB-‐6 with HDMI 2.0 in and out
and new industrial design to align sound bar
family. RSB-‐8 adds Play-‐Fi wireless multiroom
content access and control capabilities.
Product Specifics
s New industrial design
s 2.1 solution with dual mids per channel
s HDMI 2.0 in and out
s Play-‐Fi connectivity (RSB-‐8)
Launches Fall 2016

Reference RSB-‐11 & RSB-‐14
Sound Bars
Goal
Replace the very successful R-‐10B
sound bar at mass retail with a
new design delivering a greater
feature set
Outcome
Produced the RSB-‐11 with
improved connectivity, family
design language including a
completely redesigned subwoofer
and then leveraged that platform
to create the RSB-‐14 incorporating
Play-‐Fi connectivity
Product Specifics
s New industrial design
s 2.1 solutions with 44” length
s HDMI 2.0 (3 x in and 1 x out)
s Play-‐Fi connectivity (RSB-‐14)
Launches Fall 2016

Gate
Wireless Distributed Audio
Goal
Create a simple way to integrate legacy gear
into the Play-‐Fi wireless audio ecosystem
Outcome
The Gate allows any source or powered
audio system to wirelessly interact with
other Play-‐Fi enabled equipment and either
broadcast local content or receive content
from a streaming service, another source
within the network of stored content from a
connected drive. Content access and control
is managed within any Play-‐Fi application.
Product Specifics
s Access and control of Play-‐Fi content
s Connects easily to any legacy device
s Compact design and affordable price point
Launches Fall 2016

PowerGate
Goal
Provide an elegant and simple way
for a new generation of audio
enthusiasts to power a 2.0/2.1 system
while also allowing access to and
control of content
Outcome
PowerGate combines a powerful and
well designed two-‐channel amplifier
with a myriad of connection options
including Play-‐Fi wireless content
access and control to create an
incredibly versatile solution for
almost any 2.0 or 2.1 set-‐up
High Res
Digital Inputs
Launches Fall 2016
Product Specifics
s Numerous connection options: Phono Pre-‐Amp, Digital, Analog, Bluetooth, Play-‐Fi
s 100W x 2 digital amplifier
s Access and control of Play-‐Fi content through any Play-‐Fi application

R-‐1 Room Speaker
Goal
To deliver a simple speaker
system with multiple uses
throughout a Play-‐Fi eco-‐system
Outcome
The R-‐1 Room Speaker can be
used as a single speaker or a
stereo pair to add sound to any
room in the Play-‐Fi network and
can also be used as surround
channels with any Play-‐Fi enabled
Klipsch sound bar
Product Specifics
s Two-‐way acoustic system
s Play-‐Fi integration
s Multiple use cases
Multiple Uses
Single room speaker
Stereo pair of room speakers
Surrounds for sound bar
Launches Fall 2016

One Foundation
Wireless Digital Audio System
Goal
Set the standard for all-‐in-‐one system
performance and capabilities
Outcome
Delivered a stunning and elegant,
high-‐performance audio solution with
hand-‐crafted appeal, a thoughtful
material pallet and user-‐friendly design
Accolades
“Whether it was 808-‐heavy hip-‐hop, the blend of fast drum arrangements and electric synths of EDM or blues guitar riffs, the One Foundation
performed exceptionally”…“At $999.99 USD, the One Foundation premium home audio hi-‐fi system sits toward the top of the price spectrum,
and yet its timeless design, environmentally-‐conscious construction and first-‐rate sound justifies every penny.”
-‐ Hypebeast [12/4/2014]
“…we're not talking about a relatively standard looking sound bar, but instead a striking piece of technology that will add to your home's sense
of style.”
-‐ Smarthouse.com.au [10/17/2014]
Product Specifics
s Two-‐way, two-‐channel design with 5.25” woofers and Danish designed tweeters
s 220W total power
s Custom breakaway glaze FSC-‐certified white oak baffle
s Aluminum master control knob with color-‐coded glowing status user feedback
s Digital, analog and wireless audio inputs

Get Up Stand Up
Goal
Create a tabletop audio system with striking design
and great sound while maintaining Earth-‐friendly
brand standards
Outcome
Delivered beautiful, bent wood design with two-‐way
acoustic system that provides outstanding performance
in any home or office environment
Product Specifics
s FSC-‐certified bent wood frame
s Two-‐way design with 4.5” woofers and 1” fabric tweeters
s Bluetooth and analog inputs
s IR remote control
Accolades
“Overall the House of Marley Get Up Stand Up Home Audio System was a surprise performer. The system sounds great, looks even better, and
it's good to see a company sourcing materials with sustainability in mind, making the Get Up Stand Up Home Audio System a stand out choice.”
-‐ ApartmentTherapy.com [8/29/2012]

Bag of Riddim
Portable Bluetooth Audio System
Accolades
“sonic performance…is entirely enjoyable at near-‐field listening levels but particularly impressive at very high volumes. Once in a while, an audio
system comes along with sound balance that sounds ‘just right,’ and Bag of Riddim is one of those speakers.”
“If you’re looking for a powerful, large speaker system with a handsome chassis, rich bass, and strong high-‐volume performance, Bag of Riddim is
certainly worth considering.”
-‐ iLounge [5/6/2013]
Goal
Create a portable audio solution with excellent
sound quality and output capabilities while
maintaining Earth-‐friendly brand standards
Outcome
Delivered high-‐performance, high-‐output, rugged
solution designed for use indoors and out-‐of-‐doors
Product Specifics
s FSC-‐certified bent wood baffle
s Two-‐way design with 4.5” woofers
s Proprietary REWIND fabric carry bag
s Bluetooth and analog inputs

Get Together
Goal
Create a versatile, “semi-‐portable” audio
solution for multiple locations while
and achieve a $199 retail price point
Outcome
Hit target price point with a great performing,
two-‐channel, two-‐way solution with built-‐in
battery and made of Earth-‐friendly materials
Product Specifics
s Stereo, two-‐way design for $199 MSRP
s Bamboo baffle and rear panel
s Exclusive REWIND covered, ported enclosure
Accolades
“The sound it kicks out is superb for such a relatively compact unit.”
-‐ Let’sTalk-‐Tech.com [6/4/2014]
“The Bose Soundlink III sounded boomy and muddy compared to the Marley Get Together.”
“The Marley Get Together actually sounded wider, like you were actually hearing stereo…The Bose Soundlink III sounded like a booming mono
speaker in comparison.”
-‐ TheGadgeteer.com [7/2/2015]

Roots Rock
Accolades
“if you’re looking for a portable Bluetooth sound system that performs much better than many of its peers in the $200 price range, boasts
serious green and charitable cause cred and definitely stands out in a room full of hand-‐held black plastic boxes, the House of Marley Roots Rock
Bluetooth portable audio system is tough to beat.”
-‐ GeekDad.com [8/19/2013]
Goal
Create a convenient, portable audio solution
that can easily “go where you go” while
and hit a $199 retail price point
Outcome
Hit target price point with a great performing,
two-‐channel solution with built-‐in battery
made of Earth-‐friendly materials
Product Specifics
s Slim, “audio purse” design with carry strap
s Bamboo side panels
s Exclusive REWIND covered body

Positive Vibration / Rebel / Revolution
On/Over-‐Ear Headphones
Accolades
“Someone at HoM (House of Marley) has great skill and/or taste in headphone voicing. Like the Exodus, the Positive Vibration generally won over
the panelists…It has a very good tonal balance and a nice ambient quality that sounds genuine, not falsely created.”
-‐ Brent Butterworth and Howard Rodgers for Sound and Vision [4/6/2012]
“Positive Vibration is the safest recommendation we can make of the six ~$59 models tested here. We can’t imagine you’d hate it, and there’s a
very good chance you’ll love it.”
-‐ Brent Butterworth for Sound and Vision [4/6/2012]
Positive Vibration
(multiple additional color ways)
Rebel
Revolution
Goal
Bring a diversified assortment of on
and over-‐ear headphones to market
with best-‐in-‐class sound quality and
sub $100 MSRPs while incorporating
Earth-‐friendly materials
Outcome
Delivered three great sounding models
in several color ways and within target
timing, MSRPs and margins goals
Product Specifics
s Earth-‐friendly metals and fabrics
s Best-‐in-‐class sound by price point
s Multiple color ways for any style

Exodus
On-‐Ear Headphones
Goal
Create a uniquely designed on-‐ear headphone with obvious
Earth-‐friendly intentions
Outcome
Bent FSC-‐certified wood, leather and recycled aluminum
were brought together to create a beautifully styled,
comfortable, high-‐performance on-‐ear headphone
Product Specifics
s 40mm drivers
s Leather and bent FSC-‐certified wood headband
s Machined, recycled aluminum cans
Accolades
“Wow! These were a huge surprise. The sound quality is shockingly good. I'd say right up with best of $150 sealed on-‐ear headphones.”
-‐ InnerFidelity.com [11/11/2011]
“…it's the best sound I've heard for $150 USD.”
-‐ HeadphoneReviews.org [11/14/2015]
“…these are fantastic at consistently delivering an engaging and exciting performance that I would wear on my daily walk to work.”
-‐ Headphonics.com [3/7/2012]
1st Place – Headphone Shootout: The Best and Worst Celebrity Cans
“…I have not the slightest complaint about the sound of these… they are excellent.”
-‐ Brent Butterworth, Sound and Vision [10/5/2011]

Stir It Up & Redemption Song
Accolades
“…the design is out of this world phenomenal…”
“…the sound was absolutely pristine. No distortion, no washing out – all of the sounds from highs to lows came through with crystal clarity.”
“…compared to other headphones in the same price range (like some of the Beats cans I’ve tried out), the Stir It Up headphones blow them away.”
-‐ CNET [11/23/2011]
“The Stir It Up won me over even before I heard it. Construction quality is a step up from the mostly plastic Bose Quiet Comfort, Monster Beats by
Dre and Ludacris headphones.” Editor’s Rating: 5/5 “Perfect”
-‐ GadgetReview [8/3/2015]
Stir It Up Redemption Song
Goal
Create a pair of mid/premium on-‐ear
solutions that represent the brand’s
high-‐performance and Earth-‐friendly ideals
Outcome
Delivered two designs using Earth-‐friendly
fabrics, woods and recycled metals that
exude quality, comfort and style while
performing at a very high level
Product Specifics
s FSC-‐certified Beech wood
s Stitched fabric and leather headbands
s Removable, tangle-‐free cables

TTR Destiny
Over-‐Ear Active Noise Cancelling Headphones
Accolades
“Comfiest headphones I’ve ever tried, much better than any headphones in this price range, clear sound with highs, mids’ and lows.”
-‐ Head-‐Fi.org [5/1/2013]
“Since early 2011, the company has delivered a solid line-‐up of affordable, well-‐built, and good-‐sounding headphones. The TTR Destiny
is no exception.”
-‐ Wired [4/30/2012]
Goal
Deliver a classically inspired, robust over-‐ear
headphone solution with active noise cancelling
Outcome
TrenchTown Rock (TTR) Destiny ANC headphones
anchored the premium end on the initial headphone
assortment and incorporated powerful 40mm drivers,
stitched leather components and premium metal
materials to create a stunningly differentiated design
to compliment their powerfully accurate sound
Product Specifics
s Powerful 40mm custom-‐tuned drivers
s Machined finished recycled aluminum cans
s Soft leather inner headband and ear cushions
s Active noise cancelling technology

Smile Jamaica / People Get Ready / Revolution
In-‐Ear Headphones
Goal
Deliver multiple in-‐ear offerings
below $100 MSRP while maintaining
brand standards of sound quality
and Earth-‐friendly material selection
Outcome
Created three differentiated models
in multiple color ways each with
unique design and great sound
Product Specifics
s FSC-‐certified woods
s Recycled metals and plastics
s Tangle-‐free fabric cables
s Mics with one or three-‐button
controls available throughout lines
Accolades
“If value is your top priority, the Smile Jamaica in-‐ears are a superb choice that combine comfort, durability, style, and performance
for less than $20.”
-‐ Reviewed.com (part of the USA Today Network [11/20/2015]
“…vocal details were present and alive, and the sound had a snap to it that eludes cheaper earbuds.”
-‐ CNET [11/8/2012]
Smile Jamaica
People Get Ready
Revolution IE

Zion / Redemption Song
Accolades
“the bass performance delivered by House of Marley is surprisingly strong. Regardless of the tracks we threw at Zion, low-‐end notes, baritone
voices, and beats were distortion-‐free, smooth, and rich in a way that we wish was more common in rival products.”
-‐ iLounge.com [1/4/2012]
“The build quality and design of the Zion earphones are impressive. Marley has managed to infuse colorful, Jamaican-‐inspired fun into the design,
while also making them look like they cost more than they do.”
Zion
(available in two color ways)
Redemption Song IE
(available in two color ways)
Goal
Create a small assortment in the mid/premium in-‐ear
headphone space with excellent sound quality and style
while maintaining brand Earth-‐friendly material goals
Outcome
Developed two high-‐performance in-‐ear offerings
constructed of premium materials and delivering
best-‐in-‐class acoustics
Product Specifics
s High-‐output 9mm drivers in tuned enclosures
s FSC-‐certified Sapele and Birch woods
s Mics and three-‐button remote controls

Legend IE
Goal
Create a flagship in-‐ear headphone with best-‐in-‐class
performance and elegant, user-‐friendly styling
Outcome
Legend IE (in-‐ear) headphones deliver premium sonic
experiences via custom tuned balanced armature drivers
in slim, sleek machined aluminum chassis accented by a
deco brand badge made of FSC-‐certified wood
Product Specifics
s Custom tuned armature drivers
s Machined recycled aluminum chassis
s FSC-‐certified Sapele wood deco brand badge
s Mic and three-‐button remote control
Accolades
“General sound quality was superb, with ample bass that doesn't overpower the mid-‐range, but doesn't boom. The mid-‐range comes across
as clear and precise…high-‐end frequencies are treated well.”
-‐ ExpertReviews.com.uk [12/5/2013]
“Sound quality wise the Legends sound great. Full rich sound that isn’t too harsh, or too bassy. For almost any kind of music they fit the bill.”
-‐ GeekBeat.tv [8/13/2013]

UpLift
Accolades
“The House of Marley Uplift In-‐Ear Headphones continue to show the audio design strength of the brand with clear audio and balanced sound.”
-‐ MobileTechReview.com [11/6/2013]
Goal
Create the next generation of
entry/mid in-‐ear solutions while
refining brand identity in years two
and three of growth
Outcome
Sketched concept at CES 2013 and
was in market with a well designed
solution made of machined
aluminum and FSC-‐certified woods
by fall of that same year
Product Specifics
s 8mm drivers in custom-‐tuned enclosures
s Machined recycled aluminum
s FSC-‐certified Sapele and Beech woods
s Tangle-‐free cables

Harambe
Accolades
“Of course, audio quality is superb nonetheless thanks to the 30mm dynamic drivers powering the Harambe, which pump out those pleasant
bass tones that our ears crave.”
-‐ PhoneArena.com [2/12/2013]
(available in multiple additional color ways)
Goal
Broaden the on-‐ear headphone
assortment with a small platform
solution for casual use cases
Outcome
Harambe’s lightweight design, soft ear
cushions and fabric covering provide a
high level of comfort while allowing
multiple color and design options
Product Specifics
s Exclusive REWIND fabric covering
s Lightweight, flexible and “glasses-‐friendly”
s 30mm drivers provide surprising output

Riddim
Accolades
“We found the headset exhibited a very well-‐balanced sound… The result was a smooth overall tone that provided a pleasant listening experience.”
“…we found the Riddim to be remarkably comfortable right from the start. The thick pad that extends across the majority of the headband
perfectly conforms to the top of the head, and the leather ear pads hug luxuriously against the ears with the comfort of an old baseball mitt.”
-‐ DigitalTrends.com [4/23/2013]
Goal
Leverage our exclusive REWIND fabric
and create a line of mid/premium on-‐ear
headphones in line with the refined
brand direction (years two and three)
Outcome
Riddim headphones provide a very high
level of comfort coupled with
outstanding acoustic capabilities and a
full REWIND material covering allowing
for multiple color and pattern options
Product Specifics
s Exclusive REWIND fabric covering
s 40mm dynamic neodymium drivers in tuned enclosures
s Accordion style sizing design and gimbal ear cup mount

Rise Up
Over-‐Ear Headphones
Accolades
“…crisp clean sound, with a nice bass balance that really puts a lot of other more expensive headphones to shame. At the Price point of the
Rise Up you really can’t go wrong.”
-‐ BoredAtWork.com [8/20/2013]
Goal
Leverage our exclusive REWIND fabric
and create a line of mid/premium over-‐ear
headphones in line with the refined brand
direction (years two and three)
Outcome
Rise Up headphones provide an extreme
level of comfort along with outstanding
acoustic capabilities and are largely
covered in REWIND material allowing for
multiple color and pattern options
Product Specifics
s Exclusive REWIND fabric
s 50mm dynamic neodymium drivers in tuned enclosures
s Bamboo fiber or leather ear cushions (based on color way)
s Elegant and functional mechanical hinge design for proper fit and fabric continuity

Liberate
Accolades
“We know that there are plenty of listeners who love that big thump, and the Liberate certainly have that in full force.”
“…tracks with lighter studio mixes, especially acoustic productions, showed an aptitude for detail, with a golden glow that was especially pleasant.”
-‐ DigitalTrends.com [1/5/2014]
Goal
Create an on-‐ear headphone solution
to be part of the Liberate Collection
and share design language cues with
over-‐ear and audio system products
Outcome
Liberate On-‐Ear aligned perfectly with
the evolved design direction of the
brand while integrating key esthetic
elements of the Liberate Collection
and delivering great sound
Product Specifics
s Bent stainless steel and fabric headband
s 40mm drivers in tuned enclosures
s Soft leather ear cushions

Liberate XL / Liberate XLBT
Over-‐Ear Headphones
Accolades
“The bass is incredible when listening to electronic music like ‘Bullseye’ by KDrew and ‘Lumberjack’ by Samples. I also noticed while listening to the
classical piece, ‘Canon in D Major’ by Johann Pachelbel, the string bass was much stronger than listening with any of our other headphones which
made listening to the music much more enjoyable.”
Goal
Create wired and wireless over-‐ear
headphone solutions to be part of the
Liberate Collection and share design
language cues with on-‐ear and audio
system products
Outcome
Liberate XL and XLBT delivered
outstanding performance while
aligning perfectly with the rest of the
Liberate Collection
Product Specifics
s Large, bent stainless steel and leather headband
s 40mm drivers in tuned enclosures
s Large, soft leather ear cushions
s Wireless Bluetooth connectivity and control (XLBT)

Liberate BT
Accolades
“The truth is that it really can go loud, louder than some of the other Bluetooth speakers I've used in the past, so I was definitely pleased to hear
Marley was able to pump up the volume to really get your house party started.”
“The House of Marley's Liberate BT portable Bluetooth speaker adds design flair, loud sound, easy to use controls, long battery life, sturdy yet
recycled construction materials and the cachet of the Bob Marley brand."
-‐ SmartHouse.com [9/9/2014]
Goal
Create a compact and robust portable audio solution
to be part of the Liberate Collection and share design
language cues with on-‐ear and over-‐ear headphones
Outcome
The Liberate BT Audio System is a very capable,
travel-‐friendly wireless audio system that fits
perfectly within the Liberate Collection
Product Specifics
s Bluetooth wireless connectivity
s Proprietary REWIND fabric covering
s Metal and fabric two-‐part grill
s Rechargeable battery
s Bamboo branded rear deco cover
s Four full-‐range drivers in a minimal 1.75” x 2.9” x 8.6” frame

Legend ANC
Over-‐Ear Active Noise Cancelling Headphones
Accolades
“…the acoustic output of the Legend ANC's large and powerful speaker drivers is nothing short of phenomenal. With a clear and balanced
equalization these headphones will definitely satisfy even the pickiest of audio aficionados.”
-‐ iPhoneLife.com [8/10/2015]
Goal
Create a flagship over-‐ear headphone with active
noise cancelling, premium materials, unique
styling and exceptional comfort that aligns with
the Legend IE premium in-‐ear headphone
Outcome
A beautifully crafted combination of wood,
leather, recycled aluminum and electro-‐acoustic
engineering, Legend ANC delivers on the
promises of great audio and stunning looks
Product Specifics
s Custom-‐tuned 40mm dynamic neodymium drivers
s Active noise cancelling technology
s FSC-‐certified Sapele wood
s Soft leather headband and ear cushions
s Detachable cable with cable management

1X, 2X, 3X and Portable Powermats
Wireless Inductive Charging
Goal
Lose the cords… and create a line of power
delivery accessories using inductive charging
technology to allow portable device users to
charge their gear without plugging in wires
Outcome
One, two and three position charging Mats
and a two-‐position Travel Mat with built-‐in
battery were created
Accolades
“The Powermat Home & Office ($99.99 direct) is the first of what I hope will be many wireless-‐charging products…its appeal should reach
beyond early adopters to anyone who wants a clean, attractive way to charge multiple portable devices…Powermat is an excellent first step
towards making wire-‐free power a reality.”
-‐ PCMag.com [10/12/2009]
1 Position Mat and Powered/Portable Mats
Product Specifics
s Wireless, inductive charging of up to three devices
s Charging time as fast or faster than original wired plugs
s 1X, 2X and 3X Mats work with any Powermat Case, Door or accessory

Powermat for iPhone
Accolades
“…it is undeniably convenient to just drop the phone onto the pad to charge.”
-‐ ComputerWorld.com [11/11/2010]
“The Powermat Wireless Charging System for the iPhone 4 is a good option…I am a fan of the Powermat system.”
-‐ Technogog [10/22/2010]
Extended Battery Case
iPhone Mat and Case
Goal
Create a simple and elegant wireless
charging solution for iPhones
Outcome
The iPhone Bundle was designed to allow
users to easily keep their device charged
and protected by simply resting the case
and phone on the Mat. An Extended
Battery Case was also available.
Product Specifics
s Designed specifically for the iPhone
s Protective case with simple flip top for easy installation and removal
s Nesting case and Mat designs simplify alignment without magnets

Powermat Cases, Doors and Accessories
Goal
Create wireless Receiver solutions
for a wide range of popular
personal electronics devices
Outcome
Created a large assortment of
device specific cases, battery
doors, backs and universal
solutions for the most popular
devices at that time
Accolades
“This wireless charging system is one of the coolest tools we have to keep our phones charged. This has actually started a transition and all our
phones and IPod Touch music players are going to be connected also.”
-‐ Consumer Review on Amazon.com [2/3/2012]
“The Powermat PMR-‐BBC1 Receiver Li-‐ion Battery Door is an amazing product. I use it to charge up my BB Curve 8330. Now I can charge it fast
without having to deal with cords or figuring out where to plug the AC adapter. Terrific.”
-‐ Consumer Review on Amazon.com [10/21/2010]
Universal and Gaming Solutions
Product Specifics
s Wireless, inductive charging
s Elegant Receiver solutions fit devices perfectly
s Charging time as fast or faster than original wired plugs

iGroove & iGroove HG
Digital Music Systems
Laptop Magazine
Editor’s Choice
Macintosh Guild
Five Mice
Goal
Create initial “all-‐in-‐one” iPod offering to enter
category with best-‐in-‐class sound quality
Outcome
First iPod solution to offer two-‐way, horn-‐loaded
design. The successful entry into the category
launched the “Groove” family of products.
Product Specifics
s 40-‐watt, stereo, two-‐way design
s Ported alignment
s Innovative iPod securing mechanism
s IR remote
Accolades
“Compared with the Bose SoundDock, the iGroove has richer bass and cleaner sound, holds the iPod more securely, is easier to carry, and is
$50 lighter on the pocket book.”
-‐ Bill Catambay, Mac Guild [4/1/2006]
“The iGroove's sound is quite clear, even at maximum volume, offering up the most powerful low-‐end of all the system's tested.”
-‐ Brian Heater, LAPTOP [4/1/2006]

iGroove SXT
Digital Music System
E-‐Gear Editor’s Choice
Top 40
Goal
Create similar acoustic performance to
iGroove in a smaller package with improved
cosmetics at a lower retail price
Outcome
Brought two-‐way, horn-‐loaded design to a
new price arena while delivering best-‐in-‐class
acoustic output in a clean, refined design
Product Specifics
s Innovative iPod securing mechanism
s IR remote
Accolades
“The sound was surprisingly sophisticated and bristled with detail whether playing Mantovani or Marilyn Manson.”
-‐ UK Times Online [3/23/2008]
“Considering its small size, we didn't expect the iGroove SXT to rock our world, but the R.E.M. Live CD put out so much bass we could feel it
vibrating the table in our listening room. Michael Stipe's vocals were clear, and the drums sounded powerful.”

RoomGroove
MultiRoom Wireless Digital Music System
Electronic House 2007
Product of the Year
Goal
Create a wireless multiroom audio component with great sound
and a simple, intuitive user experience
Outcome
RoomGroove was an outstanding performer that could be used as
a fully independent multiroom system when connected to an iPod
or other input as well as a room extension for the CS-‐700 HTiB
Product Specifics
s CD quality wireless audio transmission to/from other RoomGrooves or from CS-‐700 HTiB
s Control of transmitting iPod from remote RoomGrooves
s Innovative hidden iPod dock drawer with touch sensor Klipsch logo
s IR remote
Accolades
“ ... the RoomGroove has a big, dynamic sound, with powerful bass… We listened up close, within 2 or 3 feet, and from the other side of the
room, and the RoomGroove sounded fine at any reasonable distance.”
“One of the biggest selling points of the RoomGroove is its simplicity. I plugged it in and was up and running in a couple of minutes-‐-‐far and
away the record among the wireless products I've tested… In several weeks of testing, I never noticed any interference or compromises in
the sound quality, which was equally good in both the transmitting and receiving speakers.”
-‐ Christopher Jones, The Perfect Vision [10/1/2007]

Groove PM20
MultiMedia Speaker System
Goal
Replace existing 2.o system, maintain retail price point,
increase internal margin by 10 points
Outcome
The Groove family moved into multimedia and the Groove
PM20 delivered margin and price point goals and
competitive performance
Product Specifics
s Single, full-‐range driver design
s One knob control of power/standby, volume and bass level
Accolades
“Wow…I mean WOW! First off the sound is very clear and detailed. They show their home theater system roots by the exact placement of sounds
within the sound field…if you set them far enough apart you can pick out where each instrument is. And the bass is nothing short of stunning.”
-‐ Customer Review on Amazon.com [9/27/2007]
“ … amazing sounds and I can’t believe the bass is pounding my room! This is no joke. Whenever I played music, movies on my PC or playing games,
I’m still amazed where the bass is coming from and the richness of sound is totally awesome. Now I’m investing in a home theater made by Klipsch.”
-‐ Customer Review on Bestbuy.com [8/18/2007]

Synergy Sub-‐10 & Sub-‐12
Home Theater Subwoofers
Sub-‐10
Sound & Image 2008 Home Theater
Speaker System of the Year ($2000)
Goal
Deliver replacement skus for top selling
subwoofer line in company
Outcome
Sub-‐10 and Sub-‐12 revenue increased over
50% in first year of production and over 90%
over a two year period
Accolades
“The Sub-‐12 is one of the few budget subs that can rattle my walls.”
-‐ Vince Hanada, The Perfect Vision [1/1/2008]
“That subwoofer is a beast: if you like your bass to shake your room, this may be your sub… On music and, especially movies, the sub adds a
wonderful kick, whether it be bass guitars or exploding planets.”
-‐ Jim Bray, Technofile.com [10/1/2006]
Product Specifics
s 10” and 12” down-‐firing active subwoofers
s Rear-‐ported alignments
s Industrial design to compliment Synergy core speaker line

Quintet III
Five-‐Channel Home Theater Speaker System
Goal
Improve upon the leading multi-‐channel
passive home theater system at mass retail
Outcome
Quintet revenue increased over 70% in first
year of production and over 180% over a
two year period
Sound & Image 2008 Home Theater
Speaker System of the Year ($2000)
Product Specifics
s 3.5” long-‐throw woofer systems
s 0.75” aluminum tweeters in 60x90 Tractrix horns
s Articulating pedestal base to allow for simple wall mounting
Accolades
“We experienced a very dynamic sound that was as effortless as it was impressive… We think you'll be surprised at what you hear.”
-‐ Jeff Lawson, Audioholics.com [11/28/2007]
“It’s amazing how big the Klipsch’s small satellites sound… Their treble has an open quality and clarity that we associate with much larger speakers.”
-‐ Steve Guttenberg, CNET.com [5/1/2006]
“Crystal-‐clear audio with sparkling highs and no distortion. Sats are compact, sturdy and solidly built.”
-‐ Christopher Null, Wired [3/1/2006]

Synergy SLX
Home Theater Satellite Speaker
Goal
Create addition to Synergy line focused on LCR
on-‐wall application
Outcome
The SLX featured innovations in wall bracket
attachment and speaker positioning as well as port
design allowing it to be very shallow in depth while
maintaining amazing performance and flexibility
Wall brackets with
magnetic positioningProduct Specifics
s Push button bracket/speaker attachment system
s Magnetic positioning built into speakers and brackets
s Flared internal ports
s 4.5” long-‐throw woofer systems
s 1.0” aluminum tweeters in 80x80 round Tractrix horns for vertical or horizontal mounting
Accolades
“Overall, the SLXs do a terrific job in their primary role as on-‐wall speakers for video or home theater use, and are highly recommended.”
-‐ Michael Trei, Digital TV [12/1/2005]
“True to Klipsch's four design principles, the SLXs did not require the Denon receiver to be cranked on in order to achieve veryimpressive
volume levels without apparent strain, and, most notably, with less compression than many other speakers using small drivers and limited
cabinet space.”
-‐ Michael Baker, HDTV Etc. [10/1/2005]

Image X5
Goal
Expand Image headphone line to increase target consumer base
Outcome
Developed Image X5 (renaming original product Image X10) and created
a $100 step at retail from the “world’s smallest and lightest in-‐ear
headphone”, the X10
Product Specifics
s Single, full-‐range armature design
s Machined aluminum chassis
s Patent-‐pending ear tip design (now patented)
s Ergonomic, comfortable industrial design CNet UK Editor’s
January 2009
Accolades
“... the X5s [are] some of the most secure and comfortable earbuds we've ever stuck in our ears… Thanks to the well-‐designed eartips, the Klipsch
Image X5 earphones offer great sound isolation… Music sounds exceptionally clear, balanced, and enveloping, with warm mids and tight bass.”
-‐ Jasmine France, CNET [10/10/2008]
“Simply put, these are easily the best in-‐ear headphones I’ve ever used… I highly recommend them, your music won’t ever sound the same again...
these are worth every penny.”
-‐ Devin Coldewey, CrunchGear [11/11/2008]
“The X5s sound fantastic ... As for comfort, there's none better.”
-‐ Gary Krakow, TheStreet.com [7/10/2008]

Icon W
Home Theater Components
Goal
Expand the Icon family by creating a line of real wood
veneer products with high-‐end esthetics
Outcome
Launched quick turn program into Magnolia Home
Theater (within Best Buy). Icon W moved brand offerings
into a more design-‐centric and visually appealing light
while maintaining brand sonic characteristics.
Product Specifics
s Real wood veneer cabinets in two finishes
(cabernet and espresso)
s Magnetically attaching grills
s Clean speaker baffles with no visible fasteners
s XT Horn design for even output and response
across the entire coverage pattern
Accolades
“I previously owned the Klipsch Reference towers and replaced them with these and let me tell you they'll blow you away. Just like all the
better Klipsch speakers (reference, icon) the sound quality and clarity are amazing… these towers are perfect. When I listen to music on
stereo mode (2 channels) the music comes to life, I love the way concerts sound on these, it feels like you’re there.”
Line
WF-‐35 Floorstander (shown)
WF-‐34 Floorstander
WB-‐14 Bookshelf
WC-‐24 Center Channel
WS-‐24 Surround Channel

Icon V
Home Theater Components
Goal
Replace the number one speaker line at mass
retail with more visually appealing products
without sacrificing performance
Outcome
Triple driver tower designs and new industrial
design with real wood veneer top cap delivered
improved style and acoustics
Product Specifics
s Real wood veneer top caps
s Vinyl covered MDF cabinets
s XT Horn design for even output and response
across the entire coverage pattern
Accolades
“When I heard them next to their classmates they blew me away… I hear sounds and effects I have not heard before, it is a brand new
experience listening to high quality audio. If you like precise highs, clear mid-‐range and booming bass , I recommend these Klipsch VF-‐35 Icons!”
“I just bought the Klipsch Icon VF-‐35 speakers a few weeks ago, and WOW! They are amazing! They produce clear, precise sound… they make
music and movies alike sound great. I was very impressed with the quality of the highs. The lows are equally impressive as well. After
experiencing Klipsch audio, I will be upgrading my entire home theater system to Klipsch speakers.”
Line
VF-‐36 Floorstander (shown)
VF-‐35 Floorstander
VB-‐15 Bookshelf
VC-‐25 Center Channel
VS-‐14 Surround Channel

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