The document discusses the three stages of memory: encoding, storage, and retrieval. Encoding is the process of transforming a perceived item of interest into a form that can be stored in the brain. Encoding can occur visually, elaboratively, acoustically, or semantically. In this case, the visual encoding function of the brain failed.

1. Answer: encoding
Memory has 3 stages: encoding, storage and retrieval
Encoding is the perceived item of interst into something construct so that it can be stored in the
brain. It can be visual or elaborative or acoustic or semantic. In this case visual encosing function
of the brain has failed you
Solution
Answer: encoding
Memory has 3 stages: encoding, storage and retrieval
Encoding is the perceived item of interst into something construct so that it can be stored in the
brain. It can be visual or elaborative or acoustic or semantic. In this case visual encosing function
of the brain has failed you