SlideShare a Scribd company logo
Software Engineering Team-as-a-Service
Designed in Austin, TX
Introductions
2
Sai, Founder & CTO
contact@anamikallc.com
www.anamikasoftware.com
Anand, Founder & CEO
contact@anamikallc.com
www.anamikasoftware.com
• Building Software for 20+ years
• Startup Experience for10+ years : Sr. Technical Person (AIS &
Netpliance), Technical Founder (ePsolutions & Audingo), Member
of Board (ePsolutions), Advisor (Suit of Clubs & Burpy)
• Technology, Process & Product Consulting (Sabre, IBM, Itron,
Netspend)
• Honors degree in Computer Science Engineering from Bangalore
University
• Leading People for 20+ years
• Technology & Consulting industry experience building and
leading high performance teams from 10 – 1000+ people in over
9 countries
• Experience with a broad spectrum of technologies, Technology
Strategy, Enterprise Software, Software Engineering &
Development and advising Fortune 500 C-suite executives
• Honors degree in Engineering from Bangalore University & MBA
from Emory University
 We are a ‘Software Engineering’ Team-as-a-Service company that helps build highly scalable
and reliable software products
• We do not do Time & Material contracts
• We use a ‘Fixed price’ predictable monthly subscription model
• Touch less technical team management
• We hire and manage the team and their deliverables and you only interact with a ‘Single point of contact
(SPOC)’ who is your assigned client advocate
• The team and processes are abstract to you and you only see our deliverables
• We are ‘agile’, but disciplined
 Our ‘Client Advocates’ are:
• Typically located close to you and can meet with you face-to-face
• Highly technical people with significant business domain expertise
• Know how to put business before technology
• The only person you will be interacting with on a day to day basis
 We are NOT an offshore company. Our offshore development centers exist for us and not for
our clients
• We use our offshore development centers for specific tasks that are well suited for a low touch delivery model
• We do not use our offshore center for labor arbitrage
• Our software products are proudly ‘Designed in Austin, TX’ !
3
About Us
Who we are ? What we do ? What we do not do ?
Our client engagement process
You choose to work with us; We decide if we can help you;
4
Get referred to
us
Client
Assessment
meeting
We tell you how
we can help
You decide if
you need our
help
We engage and
set up a team
Product Manger
assigned
Preparation &
Onboarding
You are looking for
staff augmentation
or outsourcing
Ramp up and
Sustain
We refer you to
stellar companies
that can help !
Yes
No
Stay in touch !
Get Software
Done >>
Can we
help ?
Referral
Program
Why anamika: ?
① We guarantee our work
② We are selective about who we work with
③ We are obsessed about our deliverables
and its quality
④ We only acquire clients through referrals
from existing network
5
① Business before
Technology
② Scalable &
Reliable Software
④ Increase revenue
per employee
③ Predictable
Software
development
costs
⑤ Touch-less
Software
development
teams
⑥ Sustainable talent
pool
⑦ Keep up with
Software and
Technology
trends
⑧ ‘Continuous
Improvement’ vs.
‘Maintenance’
⑨ Allow client
engineers to
innovate
⑩ Plan & Respond
to change
Some of our client projects ….
Our Ten Practices
Our practices an goals that we apply every day for all our deliverables, for all our client projects
6
Insight &
Ideation
Product
Innovation &
Roadmap
Product
Development
Product
Support
Idea
Generation
Prototype MVP
Idea
validation
Idea Tuning
Product
Roadmap
Product
Planning &
Design
Requirements
UI & Usability
Engineering
Management
Software
Construction
Software
Testing
Acceptance
Testing
Software
Architecture
Maintenance
Continuous
Innovation
Continuous
Integration
Software
Economics
Configuration
Management
Software
Quality
Engineering
Process
Where can we help ?
Specific competencies we help with in a typical product lifecycle
Our Technology Stack
Highly scalable, robust, cloud enabled technology foundation with continuous integration capabilities
7
Infrastructure-as-
a-Service
Platform-as-a-
Service
Software-as-a-
Service
Business
Process-as-a-
Service
Business Process
Solutions Application Application Application Application Application
(SE)TaaSTM–GetSoftwareDone>>
SoftwareEngineeringTeam-as-a-Service
Languages ServicesFrameworks
Your Industry vertical Business processes
Compare & Contract Options to build your Software Engineering Teams
Sample medium sized team, (for illustration purposes only)
8
Minimum Viable
Team / Skill
SFO
(Premium)
Austin
(National)
Memphis
(Regional)
India
(Low cost)
Project Lead $110,000 $90,000 $75,000 $20,000
Front End Developer $125,000 $110,000 $90,000 $18,000
Back End Developer $125,000 $110,000 $90,000 $18,000
Software Architect $140,000 $125,000 $105,000 $25,000
Quality Assurance $90,000 $75,000 $75,000 $15,000
DevOps $110,000 $100,000 $90,000 $15,000
TOTAL (Annual costs) $700,000 $610,000 $525,000 $111,000 $449,600
Fully burdened cost $ 861,000 $ 750,300 $ 645,750 $300,000 $ 449,600
• Predictable
subscription
based, fixed
pricing
• Zero overheads
• Guaranteed work
• Recruitment costs, Retaining costs, Office costs, Benefits
• Employee costs, Vendor management
• You manage the work  Management overheads
• Focusing on non-strategic tasks
• Adds an average of 23% overhead
9

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Anamika

  • 2. Introductions 2 Sai, Founder & CTO contact@anamikallc.com www.anamikasoftware.com Anand, Founder & CEO contact@anamikallc.com www.anamikasoftware.com • Building Software for 20+ years • Startup Experience for10+ years : Sr. Technical Person (AIS & Netpliance), Technical Founder (ePsolutions & Audingo), Member of Board (ePsolutions), Advisor (Suit of Clubs & Burpy) • Technology, Process & Product Consulting (Sabre, IBM, Itron, Netspend) • Honors degree in Computer Science Engineering from Bangalore University • Leading People for 20+ years • Technology & Consulting industry experience building and leading high performance teams from 10 – 1000+ people in over 9 countries • Experience with a broad spectrum of technologies, Technology Strategy, Enterprise Software, Software Engineering & Development and advising Fortune 500 C-suite executives • Honors degree in Engineering from Bangalore University & MBA from Emory University
  • 3.  We are a ‘Software Engineering’ Team-as-a-Service company that helps build highly scalable and reliable software products • We do not do Time & Material contracts • We use a ‘Fixed price’ predictable monthly subscription model • Touch less technical team management • We hire and manage the team and their deliverables and you only interact with a ‘Single point of contact (SPOC)’ who is your assigned client advocate • The team and processes are abstract to you and you only see our deliverables • We are ‘agile’, but disciplined  Our ‘Client Advocates’ are: • Typically located close to you and can meet with you face-to-face • Highly technical people with significant business domain expertise • Know how to put business before technology • The only person you will be interacting with on a day to day basis  We are NOT an offshore company. Our offshore development centers exist for us and not for our clients • We use our offshore development centers for specific tasks that are well suited for a low touch delivery model • We do not use our offshore center for labor arbitrage • Our software products are proudly ‘Designed in Austin, TX’ ! 3 About Us Who we are ? What we do ? What we do not do ?
  • 4. Our client engagement process You choose to work with us; We decide if we can help you; 4 Get referred to us Client Assessment meeting We tell you how we can help You decide if you need our help We engage and set up a team Product Manger assigned Preparation & Onboarding You are looking for staff augmentation or outsourcing Ramp up and Sustain We refer you to stellar companies that can help ! Yes No Stay in touch ! Get Software Done >> Can we help ? Referral Program Why anamika: ? ① We guarantee our work ② We are selective about who we work with ③ We are obsessed about our deliverables and its quality ④ We only acquire clients through referrals from existing network
  • 5. 5 ① Business before Technology ② Scalable & Reliable Software ④ Increase revenue per employee ③ Predictable Software development costs ⑤ Touch-less Software development teams ⑥ Sustainable talent pool ⑦ Keep up with Software and Technology trends ⑧ ‘Continuous Improvement’ vs. ‘Maintenance’ ⑨ Allow client engineers to innovate ⑩ Plan & Respond to change Some of our client projects …. Our Ten Practices Our practices an goals that we apply every day for all our deliverables, for all our client projects
  • 6. 6 Insight & Ideation Product Innovation & Roadmap Product Development Product Support Idea Generation Prototype MVP Idea validation Idea Tuning Product Roadmap Product Planning & Design Requirements UI & Usability Engineering Management Software Construction Software Testing Acceptance Testing Software Architecture Maintenance Continuous Innovation Continuous Integration Software Economics Configuration Management Software Quality Engineering Process Where can we help ? Specific competencies we help with in a typical product lifecycle
  • 7. Our Technology Stack Highly scalable, robust, cloud enabled technology foundation with continuous integration capabilities 7 Infrastructure-as- a-Service Platform-as-a- Service Software-as-a- Service Business Process-as-a- Service Business Process Solutions Application Application Application Application Application (SE)TaaSTM–GetSoftwareDone>> SoftwareEngineeringTeam-as-a-Service Languages ServicesFrameworks Your Industry vertical Business processes
  • 8. Compare & Contract Options to build your Software Engineering Teams Sample medium sized team, (for illustration purposes only) 8 Minimum Viable Team / Skill SFO (Premium) Austin (National) Memphis (Regional) India (Low cost) Project Lead $110,000 $90,000 $75,000 $20,000 Front End Developer $125,000 $110,000 $90,000 $18,000 Back End Developer $125,000 $110,000 $90,000 $18,000 Software Architect $140,000 $125,000 $105,000 $25,000 Quality Assurance $90,000 $75,000 $75,000 $15,000 DevOps $110,000 $100,000 $90,000 $15,000 TOTAL (Annual costs) $700,000 $610,000 $525,000 $111,000 $449,600 Fully burdened cost $ 861,000 $ 750,300 $ 645,750 $300,000 $ 449,600 • Predictable subscription based, fixed pricing • Zero overheads • Guaranteed work • Recruitment costs, Retaining costs, Office costs, Benefits • Employee costs, Vendor management • You manage the work  Management overheads • Focusing on non-strategic tasks • Adds an average of 23% overhead
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