Amira Foods launched a television advertising campaign during the highly anticipated Indian Union Budget week. The campaign aired commercials on major news channels like NDTV 24*7, NDTV India, and NDTV Profit from July 5th to maximize viewership. By advertising during budget coverage, Amira Foods ensured their commercials would reach a wide audience tuned in to follow the budget announcements and analysis.
Presentation on the history of the union label movement, given 9/12 at the Union Label & Service Trades convention in triburte to the 100th anniversary of the department.
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Amira C foods was founded in 1915 and has evolved from trading into Processing, Branding & Distribution of Agro Commodities to become India's largest privately held rice company.
This presentation raises the idea of the shift in contemporary education from the institutions as gatekeeper to the facilitator, and the student is at the center of the learning. It introduces how the use of an online learning video library, such as Lynda.com, in collaboration with traditional institutions offers an attractive, all-encompassing solution for students, instructors and institutions.
Learn more: http://www.lynda.com/Video-training-tutorials/78-0.html
Each month, join us as we highlight and discuss hot topics ranging from the future of higher education to wearable technology, best productivity hacks and secrets to hiring top talent. Upload your SlideShares, and share your expertise with the world!
Not sure what to share on SlideShare?
SlideShares that inform, inspire and educate attract the most views. Beyond that, ideas for what you can upload are limitless. We’ve selected a few popular examples to get your creative juices flowing.
Amira C foods was founded in 1915 and has evolved from trading into Processing, Branding & Distribution of Agro Commodities to become India's largest privately held rice company.
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Amira foods campaign
1. Amira Foods campaign
The Union Budget is a much anticipated event in the annual calendar. It is aired on major TV
channels and attracts attention from all segments of society – from captains of industry to
housewives as well as the ‘aam aadmi’,
Amira Foods cashed in on the opportunity by splashing its campaign on prime news channels
including NDTV 24*7, NDTV India and NDTV Profit. The TVC was aired right through the
budget week commencing 5th July ’09, thus ensuring maximum eyeballs. It surely was a case of
news that received plenty of views.
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