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Dedicated to exceeding your expectations … always




Build a Business. Make a Difference.




Introducing Always Best Care® Senior Services
Dedicated to exceeding your expectations … always




Who we are …   • Since 1996, Always Best Care has
                 provided non-medical in-home
                 care, assisted living placement
                 services and skilled home health
                 care, primarily for seniors.
               • Franchising since 2007.
               • Providers of Compassionate Care
                   Since 2010, we have provided
                    exceptional care to thousands of
                    clients in their homes, and have
                    helped families find the best
                    senior living arrangement for
                    their needs.
International network of franchised offices
                    • Over 100 Franchisees covering
                      nearly 200 territories
                      throughout the United States and
                      Canada …
                    • … supported locally by a growing
                      team of 30 Area Representatives.

                    • We are now offering franchise
                      opportunities in
                        United Kingdom,
                        Germany
                        and Australia.
Area Representatives
Local support, trainers, coaches, mentors
 A powerful combination of corporate and local professionals works
 together with a vested interest in your growth.

 Always Best Care has a proven, successful Area Representative system.

  You’ll have a local leader, mentor,
  business coach, team builder and
  first responder to your needs.

  Area Reps also play an active role in
  marketing the brand and helping
  franchisees build their businesses.
Area Representatives
      ABC Florida West
Michele Manzo-Lembo & Mark A. Lembo
  50+ combined yrs of Leadership Experience
        Corporate
        Sales, Marketing, QA, HR, Training, Operations
        Ran our own Quality and Customer Service consulting business.
        Community Service
        Taking the Reins, Mayfield Senior School Boosters, Animal Rescues
        SHINE, Better Living for Seniors Alliance, Tweeners

Joined ABC team in September 2010
   Opportunity to use diverse skills for better purposes.
   Desire to build strong, giving enterprise that helps seniors & families in need.


Recruit, Coach, Get involved in Community
Dedicated to exceeding your expectations … always



                                                                                                                                                  Always Best Care
                      ESCAMBIA        OKALOOSA
                                                 HOLMES

                                                          JACKSON
                                                                                                                                                    – Florida West
                             SANTA ROSA   WALTON                                                             NASSAU
                                                WASHINGTON     GADSDEN     JEFFERSON   HAMILTON


                                                  BAY
                                                          CALHOUN      LEON    MADISON
                                                                                                    BAKER

                                                                                              COLUMBIA      DUVAL
                                                                                                                                                  Seventeen territories
                                                             LIBERTY WAKULLA
                                                          GULF               TAYLOR
                                                                                     SUWANNEE

                                                                                  LAFAYETTE
                                                                                                   UNION  CLAY                                     over ten counties in
                                                                                                      BRADFORD ST. JOHNS
                                                                 FRANKLIN
                                                                                           GILCHRIST
                                                                                                          PUTNAM
                                                                                                                                                  west, central Florida.
                                                                                     DIXIE       ALACHUA
                                                                                                                   FLAGLER
                                                                                              LEVY
                                                                                                                         VOLUSIA

                                                                                                                       SEMINOLE
                                                                                                                LAKE
                                                                                                                       ORANGE
           MARION
                                                                                                                         OSCEOLA
                                                                                                                                   BREVARD


   CITRUS                                                                                                                          INDIAN RIVER

                             SUMTER                                                               MANATEE                 OKEECHOBEE
 HERNANDO                                                                                                                        ST. LUCIE
                                                                                                            DE SOTO
                                                                                              SARASOTA                             MARTIN
  PASCO
                                                                                                    CHARLOTTE         GLADES


                                                                                                             LEE      HENDRY    PALM BEACH
                                          POLK
PINELLAS

                                                                                                                                BROWARD
                                                                                                                   COLLIER
      HILLSBOROUGH
                                             HIGHLANDS
                                                                                                                                DADE
                    HARDEE
                                                                                                                       MONROE



   Always Best Care - Florida West
Dedicated to exceeding your expectations … always




Demographics /
Emerging Need
Market Facts / Demographics




  10,000 people turn 65 in the USA every day!




     Source: US Census Bureau, The Next Four Decades, 2010
Market Facts / Demographics
   2005                                                                         2030
      12%                                                    20%

                                        2x
          36 Million                                               72 Million


  10,000 people turn 65 in the USA every day!




     Source: US Census Bureau, The Next Four Decades, 2010
Market Facts / Demographics
   2005                                                                         2030
      12%                                                    20%

                                        2x
          36 Million                                               72 Million


  10,000 people turn 65 in the USA every day!
     Over 85 population is expected
              to grow from
      5.7 million to 14.2 million
        between 2010 and 2040
             - nearly 150%
     Source: US Census Bureau, The Next Four Decades, 2010
Market Facts / Demographics
   2005                                                                         2030
      12%                                                    20%

                                        2x
          36 Million                                               72 Million


  10,000 people turn 65 in the USA every day!
     Over 85 population is expected                           Nearly 80% of seniors have a
              to grow from                                       chronic condition;
      5.7 million to 14.2 million                              50% have more than one.
        between 2010 and 2040
             - nearly 150%
     Source: US Census Bureau, The Next Four Decades, 2010
A Growing Need for Senior Care
• Large Majority of older Americans prefer to stay at home.
• Many will need assistance with activities of daily living (ADLs).
• Adult children want to help out, BUT
    – reside in another city
    – work in jobs that prevent taking on
        • career,
        • parenting own children, and
        • caring for their parents.

• 66 million Americans take care of loved ones at home.
• Many reach out for help in the form of professional care providers.

                                             Sources: CA Dept of Finance & US Census Bureau
Dedicated to exceeding your expectations … always




How we meet this need
Always Best Care franchisees develop three revenue
streams – all generated by the same referral sources!




                                               *



                                          * Not in every market
Dedicated to exceeding your expectations … always




Training is
 The Key!
Training Program
• Pre-Training         •   Field Training
• ABCU Classroom       •   “Road Map to Success”
  Training – 7 days    •   On-Going Coaching
                       •   Weekly & Monthly
• 60-Day Action Plan       Webinars
Field Training

•   Review In-Field Marketing / PR / Advertising
•   Sales Calls to Referral Sources
•   Attend Local Networking Meetings
•   Review Website and SEO Efforts
•   Introduction to National Accounts
•   One-on-one coaching

 Licensure Consulting
Dedicated to exceeding your expectations … always




    Always Best Care
Marketing Drives Results!
National & Local Franchisee Websites
National and local marketing drive
           leads to you!




   Examples of national and local SEO and
      pay-per-click search advertising
Social Media
Special Programs
               October 2102: 4,509 prescriptions have been
               written using the Free ABC Rx discount
               prescription cards, and users have saved
               $237,695 using the cards!

                                    Veterans’ Assistance Program
                            Always Best Care has partnered with,
a TN-based law firm, to assist veterans throughout the country in
                   obtaining funds to pay for the care they need.


           “Always in Touch” Telephone Reassurance Program
Dedicated to exceeding your expectations … always




Is an ABC Franchise
    right for you?
Always Best Care Franchise Owners are
     Professionals With …

             Fire




                      Enterprising
                Driven to succeed
   Desire to control future/career
    Sales & Marketing experience
       Strong interpersonal skills
                      High-energy
              Values achievement
Always Best Care Franchise Owners are
     Professionals With …

             Fire                                    Heart




                      Enterprising
                                     & Compassionate
                Driven to succeed       Desire to help others
   Desire to control future/career      Want to make a difference
    Sales & Marketing experience        Community service
       Strong interpersonal skills      Customer service focus
                      High-energy       Values impact of contributions
              Values achievement        Passion to help seniors
Next Steps - Discovery & Validation
 • Contact us today
    • Simple introductory phone conversation
        Motivation
        Location
        Investment

 • Begin the Discovery Process

 • Validate what you have learned:
       Talk with Franchisees.
           Learn from the perspective of current franchise
             owners (who were in your place not long ago!)

 • We are here to provide information and answer questions
    -- NOT here to sell you anything. Territories are awarded.
Build a Business.
              Make a Difference.
Non-medical in-home care, assisted and independent living placement, and skilled home health care

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Always Best Care - Florida West

  • 1. Dedicated to exceeding your expectations … always Build a Business. Make a Difference. Introducing Always Best Care® Senior Services
  • 2. Dedicated to exceeding your expectations … always Who we are … • Since 1996, Always Best Care has provided non-medical in-home care, assisted living placement services and skilled home health care, primarily for seniors. • Franchising since 2007. • Providers of Compassionate Care  Since 2010, we have provided exceptional care to thousands of clients in their homes, and have helped families find the best senior living arrangement for their needs.
  • 3. International network of franchised offices • Over 100 Franchisees covering nearly 200 territories throughout the United States and Canada … • … supported locally by a growing team of 30 Area Representatives. • We are now offering franchise opportunities in  United Kingdom,  Germany  and Australia.
  • 4. Area Representatives Local support, trainers, coaches, mentors A powerful combination of corporate and local professionals works together with a vested interest in your growth. Always Best Care has a proven, successful Area Representative system. You’ll have a local leader, mentor, business coach, team builder and first responder to your needs. Area Reps also play an active role in marketing the brand and helping franchisees build their businesses.
  • 5. Area Representatives ABC Florida West Michele Manzo-Lembo & Mark A. Lembo 50+ combined yrs of Leadership Experience Corporate Sales, Marketing, QA, HR, Training, Operations Ran our own Quality and Customer Service consulting business. Community Service Taking the Reins, Mayfield Senior School Boosters, Animal Rescues SHINE, Better Living for Seniors Alliance, Tweeners Joined ABC team in September 2010 Opportunity to use diverse skills for better purposes. Desire to build strong, giving enterprise that helps seniors & families in need. Recruit, Coach, Get involved in Community
  • 6. Dedicated to exceeding your expectations … always Always Best Care ESCAMBIA OKALOOSA HOLMES JACKSON – Florida West SANTA ROSA WALTON NASSAU WASHINGTON GADSDEN JEFFERSON HAMILTON BAY CALHOUN LEON MADISON BAKER COLUMBIA DUVAL Seventeen territories LIBERTY WAKULLA GULF TAYLOR SUWANNEE LAFAYETTE UNION CLAY over ten counties in BRADFORD ST. JOHNS FRANKLIN GILCHRIST PUTNAM west, central Florida. DIXIE ALACHUA FLAGLER LEVY VOLUSIA SEMINOLE LAKE ORANGE MARION OSCEOLA BREVARD CITRUS INDIAN RIVER SUMTER MANATEE OKEECHOBEE HERNANDO ST. LUCIE DE SOTO SARASOTA MARTIN PASCO CHARLOTTE GLADES LEE HENDRY PALM BEACH POLK PINELLAS BROWARD COLLIER HILLSBOROUGH HIGHLANDS DADE HARDEE MONROE Always Best Care - Florida West
  • 7. Dedicated to exceeding your expectations … always Demographics / Emerging Need
  • 8. Market Facts / Demographics 10,000 people turn 65 in the USA every day! Source: US Census Bureau, The Next Four Decades, 2010
  • 9. Market Facts / Demographics 2005 2030 12% 20% 2x 36 Million 72 Million 10,000 people turn 65 in the USA every day! Source: US Census Bureau, The Next Four Decades, 2010
  • 10. Market Facts / Demographics 2005 2030 12% 20% 2x 36 Million 72 Million 10,000 people turn 65 in the USA every day! Over 85 population is expected to grow from 5.7 million to 14.2 million between 2010 and 2040 - nearly 150% Source: US Census Bureau, The Next Four Decades, 2010
  • 11. Market Facts / Demographics 2005 2030 12% 20% 2x 36 Million 72 Million 10,000 people turn 65 in the USA every day! Over 85 population is expected Nearly 80% of seniors have a to grow from chronic condition; 5.7 million to 14.2 million 50% have more than one. between 2010 and 2040 - nearly 150% Source: US Census Bureau, The Next Four Decades, 2010
  • 12. A Growing Need for Senior Care • Large Majority of older Americans prefer to stay at home. • Many will need assistance with activities of daily living (ADLs). • Adult children want to help out, BUT – reside in another city – work in jobs that prevent taking on • career, • parenting own children, and • caring for their parents. • 66 million Americans take care of loved ones at home. • Many reach out for help in the form of professional care providers. Sources: CA Dept of Finance & US Census Bureau
  • 13. Dedicated to exceeding your expectations … always How we meet this need
  • 14. Always Best Care franchisees develop three revenue streams – all generated by the same referral sources! * * Not in every market
  • 15. Dedicated to exceeding your expectations … always Training is The Key!
  • 16. Training Program • Pre-Training • Field Training • ABCU Classroom • “Road Map to Success” Training – 7 days • On-Going Coaching • Weekly & Monthly • 60-Day Action Plan Webinars
  • 17. Field Training • Review In-Field Marketing / PR / Advertising • Sales Calls to Referral Sources • Attend Local Networking Meetings • Review Website and SEO Efforts • Introduction to National Accounts • One-on-one coaching  Licensure Consulting
  • 18. Dedicated to exceeding your expectations … always Always Best Care Marketing Drives Results!
  • 19. National & Local Franchisee Websites
  • 20. National and local marketing drive leads to you! Examples of national and local SEO and pay-per-click search advertising
  • 22. Special Programs October 2102: 4,509 prescriptions have been written using the Free ABC Rx discount prescription cards, and users have saved $237,695 using the cards! Veterans’ Assistance Program Always Best Care has partnered with, a TN-based law firm, to assist veterans throughout the country in obtaining funds to pay for the care they need. “Always in Touch” Telephone Reassurance Program
  • 23. Dedicated to exceeding your expectations … always Is an ABC Franchise right for you?
  • 24. Always Best Care Franchise Owners are Professionals With … Fire Enterprising Driven to succeed Desire to control future/career Sales & Marketing experience Strong interpersonal skills High-energy Values achievement
  • 25. Always Best Care Franchise Owners are Professionals With … Fire Heart Enterprising & Compassionate Driven to succeed Desire to help others Desire to control future/career Want to make a difference Sales & Marketing experience Community service Strong interpersonal skills Customer service focus High-energy Values impact of contributions Values achievement Passion to help seniors
  • 26. Next Steps - Discovery & Validation • Contact us today • Simple introductory phone conversation Motivation Location Investment • Begin the Discovery Process • Validate what you have learned: Talk with Franchisees. Learn from the perspective of current franchise owners (who were in your place not long ago!) • We are here to provide information and answer questions -- NOT here to sell you anything. Territories are awarded.
  • 27. Build a Business. Make a Difference. Non-medical in-home care, assisted and independent living placement, and skilled home health care

Editor's Notes

  1. Senior care/home healthcare is one of the fastest-growing franchise segments in recent years, and a report released last month by Franchise Business Review described senior care the newest “it” industry for franchise ownership. Let’s look at the facts to understand what the hullaboo is all about.
  2. Senior care/home healthcare is one of the fastest-growing franchise segments in recent years, and a report released last month by Franchise Business Review described senior care the newest “it” industry for franchise ownership. Let’s look at the facts to understand what the hullaboo is all about.
  3. Senior care/home healthcare is one of the fastest-growing franchise segments in recent years, and a report released last month by Franchise Business Review described senior care the newest “it” industry for franchise ownership. Let’s look at the facts to understand what the hullaboo is all about.
  4. Senior care/home healthcare is one of the fastest-growing franchise segments in recent years, and a report released last month by Franchise Business Review described senior care the newest “it” industry for franchise ownership. Let’s look at the facts to understand what the hullaboo is all about.
  5. As we grow our team in the Florida West region – who are we looking for?Thank you for allowing me to introduce to you Always Best Care. What questions can I answer for you regarding what I’ve covered today?
  6. As we grow our team in the Florida West region – who are we looking for?Thank you for allowing me to introduce to you Always Best Care. What questions can I answer for you regarding what I’ve covered today?