At the center of every effective Agile Marketing team is a Content Owner who understands the business, the audience, and the team. In this presentation Jeff Julian, Chief Marketing Officer of AJi, will take us through the daily challenges faced by a Content Owner and steps you can take to ensure your team has the information they need to succeed. If you are a ScrumMaster, member of the marketing content developer team, or a Content Owner yourself, you will walk away with some advice and tools you use to help you get the most out of your agile process. Contact marketing@ajisoftware.com to request this presentation for your local marketing organization.