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This document outlines an earned impressions offer for new development creative campaigns on StreetEasy. For $10,000/month, a campaign receives 500,000 minimum impressions plus an additional 100,000 impressions per month that can roll over. Benefits include featured placement on the homepage and directory, 8 featured listings per month, and branding ownership for one email alert per month. A $5,000/month campaign provides similar benefits but with 250,000 minimum impressions and 25,000 additional impressions monthly. Both require a 12-month commitment.
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JavaLand 2024: Application Development Green Masterplan
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Agencyearnedoffer
- 1. Earned Impressions Offer Category Cost (gross) New Development Creative campaign: $10,000/ mo 3 unit sizes ROS 500,000 Min Impressions EARNED IMPRESSIONS: 100,000 add’l per month (can be rolled over) VALUE ADD: - “Featured New Development” Thumbnail on HomePage and New Development Directory - (8) “Featured Listings” per campaign which will be shown on Home page in rotation and at the top of searches that meet your listing’s criteria -Email alert: Your company will own the branding for all alerts sent to StreetEasy users for one day of each month • Some days are more valuable than others- scheduling is done on first come/ first serve basis CREATIVE UNIT SIZES Requirements for Incentive: 728x90 160x600 300x250 12 month commitment minimum (Leaderboard) (Skyscraper) (Rectangle)
- 2. Earned Impressions Offer Category Cost (gross) New Development Creative campaign: $5,000/ mo 3 unit sizes ROS 250,000 Min Impressions EARNED IMPRESSIONS: 25,000 add’l per month (can be rolled over) VALUE ADD: - “Featured New Development” Thumbnail on HomePage and New Development Directory - (4) “Featured Listings” per campaign which will be shown on Home page in rotation and at the top of searches that meet your listing’s criteria -Email alert: Your company will own the branding for all alerts sent to StreetEasy users for one day of each month • Some days are more valuable than others- scheduling is done on first come/ first serve basis Requirements for Incentive: CREATIVE UNIT SIZES 12 month commitment minimum 728x90 160x600 300x250 (Leaderboard) (Skyscraper) (Rectangle)