This document discusses affiliate marketing. It defines affiliate marketing as a practice where a business rewards affiliates for each visitor or customer brought by the affiliate's marketing efforts. It notes that affiliate marketing involves revenue sharing between advertisers/merchants and publishers/salespeople, with compensation based on performance metrics like sales, clicks, and registrations. Potential benefits for affiliates include easily making money and time savings, while benefits for advertisers include increasing brand awareness, paying for results, easier access to advertising space, and targeted marketing. Potential downsides mentioned include users getting annoyed by ads, ads being confusing or crowded, and risks of computer viruses.
1. Group C
Etienne Bismut
Raquel Defillo
Patricia de Obeso
Antonio Lo Piccolo
Nadia Perez Rojas
Antonio Pedro Tarana
Aditya Vikram Gupta
Sergejs Vohrins
2. • “ Internet based marketing practice in
which a business rewards one or more
affiliates for each visitor or customer
brought about by the affiliate's
marketing efforts”.
http://en.wikipedia.org/wiki/Affiliate_marketing
3. • Web advertising
• Revenue sharing between advertiser / merchant and
publishers / salespeople.
• Compensation based on performance
• It is measured by sales, clicks and regustration.
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8. For Affiliates For Advertisers
• Increase brand
• Individuals can easily awareness
make money.
• Pay for results
• Cause related
marketing • Easier to fin
advertising space
• Time saving
• Targeted marketing
9. For Affiliates For Advertisers
• Users get annoyed
• Crowded
• Confusing
• Banner blindness
• Computer virus
