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The Ideal Partnership For Successful Marketing Presented by : Terry Ayers, Advertising & Sponsorships Consultant Office: 410-822-2450 X 17  Cell: 410.829.7060  [email_address] .com
Meet The Adstrategies Team Curt Van Loon,  President Greg Bojko,  VP & GM Randy Haddaway,  Account Executive Asher Gray,  Account Executive Jonna English,  Media Buyer Jim Mulhall,  Media Buyer Susan Schorr,  Media Buyer Cheryl Mulhall,  Media Buyer Lakisha Brooks,  Accounting Andy Lynch, Internet Specialist Tennille Reid,  Creative Director Ken Van Loon,  C.F.O . Jordan Girard,  Account Executive  Mike Ferreri,  Voice Talent Bill Sammons,  Video Producer Tucker Jones, Graphic Designer Stephen Deitz, Account Executive Jill Kubatko, Public Relations
Facts about Adstrategies ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Our Clients… ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Our Strengths As An Agency… ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Adstrategies Knows Area Media •  Nationwide Insurance • Rommel’s ACE •  Dover Pools  •  Vernon Esham Homes •  Ocean Downs & Cambridge  Turf Club •  Chesapeake Utilities •  Sharp Energy We have established relationships with TV, Radio, Newspaper, Magazine and Internet media outlets throughout the Mid-Atlantic.  We work with them on behalf of dozens of local & regional clients: ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Skills & Services Available To You Professional media planning & negotiating Brainstorming & implementation of focused and aggressive creative campaigns Development of media-oriented Added Value promotional opportunities and third-party partnerships Access to Arbitron & Nielsen Ratings data Planning & management of bulk emails & targeted on-line advertising Creative design & production for TV, Newspaper, Radio, Direct Mail, Internet, Billboards, and others. Development, planning & implementation of Direct Mail Campaigns Complete Accounting services & management tracking
Our Media Team Jonna Jim Cheryl •  Professional negotiators •  90+ years of media experience •  They know exactly what  ‘buttons to push’  with the media in order to get the very best rates  AND  added value possible for our clients.  Susan
Beyond our media and creative strengths…. • •  Adstrategies is a medium-sized agency with the skills and resources of a large agency, but located right here in your own back yard! •  You will have a team of advertising professionals at your disposal… its like adding 28 people to your marketing staff!  We are available to attend meetings and offer regular updates whenever you would like.
When you do business with Adstrategies, you will quickly see that our services end up costing you  NOTHING . Our buying power & media negotiating skills easily save most new clients 25-40% over what they were paying on their own, allowing us to put that money right back into your media buy. END RESULT :  You have a more efficient & effective media plan,  PLUS  promotions, added value, professional creative, reliable accounting  AND  that saves you time, money and stress. That’s ‘Peace of Mind’.  Can I afford an advertising agency?
You gain professional expertise You gain a full service creative department You gain a full service accounting department You have worked with me in the past so you know that your account will receive service and personal attention Hiring Adstrategies is like adding 28 full time people to your staff for nearly free! How can I NOT afford an advertising agency?
How Does Adstrategies Charge? • Standard 15% agency commission on all media placed •  $75/hour for Creative Services OR we will be happy to do a fixed creative charge per project if that’s easier for you to budget •  Our in-house TV production department is at your service for significantly reduced costs from hiring a third-party vendor •  We can save you significant $$ on direct mail costs through one of our vendors •  Adstrategies bids out all printing jobs to at least three vendors and provides estimates back to you
There is  NO CHARGE   for these services ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
The Baltimore Boat Show “ Record breaking Baltimore Boat Show.  It was the best show ever and we’ve been here for 25 years.” - Randy Deatherage, Full Tilt Marine The University of Maryland Eastern Shore Here at the University of Maryland Eastern Shore Department of Athletics, we have a limited staff and a limited budget.  ADSTRATEGIES, INC. made the most of the budget we had, acting as additional staff members, ones with knowledge that would be hard to find if he were searching.  They really know their craft.  Specifically, we are very impressed with Terry Ayers, who went above and beyond the call of duty to make us feel as valuable as a large client spending many times our budget. - Stan Bradley, Assistant Director of Athletics for External Affairs, UMES Gootee's Marine “ Just wanted to thank you for the great job you are doing with our advertising. I am very happy with the placement and content of our ads since you took over our advertising. Your knowledge of how and where to place our ads has made a large increase in our store traffic and the amount of phone calls we are getting. The brochure you made us for our business is working very well, when customers ask for info we always include one with the information we send, this helps the customer know who we are and where we are. I am excited about the new web-site you are creating for us, can't wait until it is up and running. Wish we had found you sooner.” -Tommy Gootee, Gootee's Marine Comments from Adstrategies’ clients…

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Adstrategies Presenta#9 A676

  • 1. The Ideal Partnership For Successful Marketing Presented by : Terry Ayers, Advertising & Sponsorships Consultant Office: 410-822-2450 X 17 Cell: 410.829.7060 [email_address] .com
  • 2. Meet The Adstrategies Team Curt Van Loon, President Greg Bojko, VP & GM Randy Haddaway, Account Executive Asher Gray, Account Executive Jonna English, Media Buyer Jim Mulhall, Media Buyer Susan Schorr, Media Buyer Cheryl Mulhall, Media Buyer Lakisha Brooks, Accounting Andy Lynch, Internet Specialist Tennille Reid, Creative Director Ken Van Loon, C.F.O . Jordan Girard, Account Executive Mike Ferreri, Voice Talent Bill Sammons, Video Producer Tucker Jones, Graphic Designer Stephen Deitz, Account Executive Jill Kubatko, Public Relations
  • 3.
  • 4.
  • 5.
  • 6.
  • 7. Skills & Services Available To You Professional media planning & negotiating Brainstorming & implementation of focused and aggressive creative campaigns Development of media-oriented Added Value promotional opportunities and third-party partnerships Access to Arbitron & Nielsen Ratings data Planning & management of bulk emails & targeted on-line advertising Creative design & production for TV, Newspaper, Radio, Direct Mail, Internet, Billboards, and others. Development, planning & implementation of Direct Mail Campaigns Complete Accounting services & management tracking
  • 8. Our Media Team Jonna Jim Cheryl •  Professional negotiators • 90+ years of media experience • They know exactly what ‘buttons to push’ with the media in order to get the very best rates AND added value possible for our clients. Susan
  • 9. Beyond our media and creative strengths…. • • Adstrategies is a medium-sized agency with the skills and resources of a large agency, but located right here in your own back yard! • You will have a team of advertising professionals at your disposal… its like adding 28 people to your marketing staff! We are available to attend meetings and offer regular updates whenever you would like.
  • 10. When you do business with Adstrategies, you will quickly see that our services end up costing you NOTHING . Our buying power & media negotiating skills easily save most new clients 25-40% over what they were paying on their own, allowing us to put that money right back into your media buy. END RESULT : You have a more efficient & effective media plan, PLUS promotions, added value, professional creative, reliable accounting AND that saves you time, money and stress. That’s ‘Peace of Mind’. Can I afford an advertising agency?
  • 11. You gain professional expertise You gain a full service creative department You gain a full service accounting department You have worked with me in the past so you know that your account will receive service and personal attention Hiring Adstrategies is like adding 28 full time people to your staff for nearly free! How can I NOT afford an advertising agency?
  • 12. How Does Adstrategies Charge? • Standard 15% agency commission on all media placed •  $75/hour for Creative Services OR we will be happy to do a fixed creative charge per project if that’s easier for you to budget • Our in-house TV production department is at your service for significantly reduced costs from hiring a third-party vendor •  We can save you significant $$ on direct mail costs through one of our vendors •  Adstrategies bids out all printing jobs to at least three vendors and provides estimates back to you
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  • 14. The Baltimore Boat Show “ Record breaking Baltimore Boat Show. It was the best show ever and we’ve been here for 25 years.” - Randy Deatherage, Full Tilt Marine The University of Maryland Eastern Shore Here at the University of Maryland Eastern Shore Department of Athletics, we have a limited staff and a limited budget. ADSTRATEGIES, INC. made the most of the budget we had, acting as additional staff members, ones with knowledge that would be hard to find if he were searching. They really know their craft. Specifically, we are very impressed with Terry Ayers, who went above and beyond the call of duty to make us feel as valuable as a large client spending many times our budget. - Stan Bradley, Assistant Director of Athletics for External Affairs, UMES Gootee's Marine “ Just wanted to thank you for the great job you are doing with our advertising. I am very happy with the placement and content of our ads since you took over our advertising. Your knowledge of how and where to place our ads has made a large increase in our store traffic and the amount of phone calls we are getting. The brochure you made us for our business is working very well, when customers ask for info we always include one with the information we send, this helps the customer know who we are and where we are. I am excited about the new web-site you are creating for us, can't wait until it is up and running. Wish we had found you sooner.” -Tommy Gootee, Gootee's Marine Comments from Adstrategies’ clients…