Google AdWords is Google's advertising system in which advertisers bid on certain keywords in order for their clickable ads to appear in Google's search results. Contact me If you need any help. prebo@prebo.co.za
Gmail Sponsored Promotions.
Connect with consumers through an innovative and engaging ad format designed specifically for Gmail.
Teaser ad is displayed in email pane or Promotions tab on desktop and on the Promotions tab on mobile. The ad
will open and expand as an email, in which the user can save to his/her inbox and forward to a friend.
The flexibility of GSPs creates opportunities to promote a variety of consumer actions. Customize ads based on the most valuable user behavior.
Gmail Sponsored Promotions are designed to reach users -- not
cookies, not emails, not placements. Unique targeting makes it
possible optimize for a specific audience.
Google AdWords is Google's advertising system in which advertisers bid on certain keywords in order for their clickable ads to appear in Google's search results. Contact me If you need any help. prebo@prebo.co.za
Gmail Sponsored Promotions.
Connect with consumers through an innovative and engaging ad format designed specifically for Gmail.
Teaser ad is displayed in email pane or Promotions tab on desktop and on the Promotions tab on mobile. The ad
will open and expand as an email, in which the user can save to his/her inbox and forward to a friend.
The flexibility of GSPs creates opportunities to promote a variety of consumer actions. Customize ads based on the most valuable user behavior.
Gmail Sponsored Promotions are designed to reach users -- not
cookies, not emails, not placements. Unique targeting makes it
possible optimize for a specific audience.
Thais Love YouTube.
They’re passionate. They define trends. And when they find a brand they love, they tell all their friends. They are 18-34 year-olds and they live and breathe YouTube.
- Thais watch millions of hours of YouTube EVERY DAY
- We see billions of views on YouTube in Thailand EVERY MONTH
- Over one third of YouTube watch time in Thailand is from a mobile device
Bringing Thai people a new enhanced experience that makes it easier for Thai communities to find and fall in love with locally relevant videos
Content strategic for YouTube. Is more than Viral. Video content architecture. What is Hygine, Hub and Hero content. Types of user behavior on YouTube.
Nothing connects like video. As the Internet gets even faster and more global, digital video is making its own new stars, changing how news is reported, and has the potential to affect the rise and fall of governments.
In the last decade, digital has made video incredibly easy to produce and watch,bringing new energy to media companies, content creators, and advertisers. Big brands are finding more ways to connect with video viewers across the web.Traditional print publishers are finding new audiences and revenue streams in video, while entertainment broadcasters are moving to online distribution.
One thing all these diverse industries have in common: their ad models are evolving to make the most from digital video.
Google partners with many advertisers and publishers who are embracing the video opportunity, which is why we're presenting this collection of research notes with insights gleaned from Google’s video advertising solutions. We'll highlight some of the transformative changes in digital instream video advertising so far, and add more as new findings are uncovered.We hope you find it useful.
Publishers face the ever-changing complexities of selling display ads and reaching new audiences. As a business partner to publishers around the world, Google is no stranger to these challenges. We rely on data-based insights to guide our business decisions. During our routine deep-dives into the publisher display dynamics, we frequently notice trends that may be of interest to our clients as well, which is what prompted us to introduce this research publication.
Thais Love YouTube.
They’re passionate. They define trends. And when they find a brand they love, they tell all their friends. They are 18-34 year-olds and they live and breathe YouTube.
- Thais watch millions of hours of YouTube EVERY DAY
- We see billions of views on YouTube in Thailand EVERY MONTH
- Over one third of YouTube watch time in Thailand is from a mobile device
Bringing Thai people a new enhanced experience that makes it easier for Thai communities to find and fall in love with locally relevant videos
Content strategic for YouTube. Is more than Viral. Video content architecture. What is Hygine, Hub and Hero content. Types of user behavior on YouTube.
Nothing connects like video. As the Internet gets even faster and more global, digital video is making its own new stars, changing how news is reported, and has the potential to affect the rise and fall of governments.
In the last decade, digital has made video incredibly easy to produce and watch,bringing new energy to media companies, content creators, and advertisers. Big brands are finding more ways to connect with video viewers across the web.Traditional print publishers are finding new audiences and revenue streams in video, while entertainment broadcasters are moving to online distribution.
One thing all these diverse industries have in common: their ad models are evolving to make the most from digital video.
Google partners with many advertisers and publishers who are embracing the video opportunity, which is why we're presenting this collection of research notes with insights gleaned from Google’s video advertising solutions. We'll highlight some of the transformative changes in digital instream video advertising so far, and add more as new findings are uncovered.We hope you find it useful.
Publishers face the ever-changing complexities of selling display ads and reaching new audiences. As a business partner to publishers around the world, Google is no stranger to these challenges. We rely on data-based insights to guide our business decisions. During our routine deep-dives into the publisher display dynamics, we frequently notice trends that may be of interest to our clients as well, which is what prompted us to introduce this research publication.
14. 4 Compare Performance over periods of time
เปรียบเทียบประสิทธิภาพโฆษณาในชวงเดียวกันกับของปกอน /
เปรียบเทียบประสิทธิภาพการทํางานแตละเดือน
Google Confidential and Proprietary
33. 1
Google Confidential and Proprietary
หลากหลายอุปกรณ
80% ของนักช็อปใชอุปกรณ
มากกวาหนึ่งอยางในการซื้อครั้งหนึ่งๆ
84% เริ่มการช็อปดวยอุปกรณหนึ่ง
และจบการช็อปดวยอีกอุปกรณ
34. 2
Google Confidential and Proprietary
You might use info from here ka : ผลการสํารวจมูลคาตลาดสื่อสาร
ของประเทศไทย ป 2555-2556
และคาดการณป 2557
http://www.nbtc.go.
th/wps/wcm/connect/87da4b8044bc8954a351fb4d7177b986/Thailan_c
omm_market.pdf?
MOD=AJPERES&CACHEID=87da4b8044bc8954a351fb4d7177b986
Maybe we can refer to previous mobile webinar https://docs.google.
com/presentation/d/1S4Rv283D2435KtaFFS0Rvk1MY7i9VKqNQjoVmoGK
TAc/edit#slide=id.g33a37a2b8_462
เทรนดมือถือกําลังมา
ในป 57 มากกวา 50%
เคยซื้อของออนไลนบนสมารทโฟน
$
66% ของผูใชอินเตอรเน็ตไทย
คือ คนเจนเนอเรชั่น วาย (Millennials)
มือถือเปนอุปกรณหลักที่คนรุนนี้ใช
ในกระบวนการตัดสินใจซื้อ
35. 2
Google Confidential and Proprietary
เตรียมเว็บใหพรอมตอการสราง
ยอดขายบนอุปกรณมือถือ
https://developers.google.com/webmasters/mobile-sites
เทรนดมือถือกําลังมา
46. Google Confidential and Proprietary
กิจกรรมสงทายปบนเวปบอรด AdWords ไทย
THE QUESTIONS
เวปบอรด AdWords ไทย: http://goo.gl/fkqdqa
47. Google Confidential and Proprietary
กิจกรรมสงทายปบนเวปบอรด AdWords ไทย
เวปบอรด AdWords ไทย: http://goo.gl/fkqdqa
SPECIAL HOW-TO
VIDEOS
WEEK WEEK WEEK WEEK
1 2 3 4
JAN 2015
HOW TO HOW TO HOW TO HOW TO
เขียนคําโฆษณา
ที่ดึงดูดลูกคา
ทําให Landing
Page
ของคุณปดการขา
ยได
คํานวนงบประมา
ณโฆษณาออนไล
น
หลัก 5
ขอสูความสําเร็จกั
บ AdWords