1. Loyalty Points
for Associations!
Members rewarded for buying from
program partners.
Affinity Center International (ACI) has joined with select
associations to launch an exciting new loyalty program.
This program, called AchieveLinks, rewards association
members with loyalty points when they buy from any of
ACI’s program partners (merchants, manufacturers, service What do I get as a Partner?
providers, suppliers). For members, it’s an excellent way to
get rewarded for industry spending, but for partners, it is a Free listing in our partner directory
very compelling way to attract new business, build stronger Access to our pool of highly motivated
brand awareness, and strengthen customer loyalty. buyers
How It Works Performance-based program that delivers
profitable results
The program is completely designed to drive business by
rewarding members every time they transact with partners.
In fact, it’s as simple as 1-2-3.
Why Partner with ACI?
1 Your company’s listing in the partner directory
is free. Really!
2 Stay as long as you want, there are no long-
term agreements.
3 There are no setup fees or costs for joining our
program.
4 You control the commission paid to us when we
bring you a sale.
Step 1: An association member learns more about an 5 We get paid only after we bring you a sale.
affinity partner in the ACI points earning directory (Note: this 6 You can access our ever-growing pool of
listing is free to partners) and decides to buy from the partner. members.
Step 2: After the transaction is complete, the partner provides 7 Your participation helps associations fund their
ACI with a referral commission for the sale to the member. missions.
Step 3: ACI converts the referral commission into points 8 This is the coolest loyalty points program out
for the member and makes a cash donation to the member’s there, don’t miss out!
association. Points earned across all partners go into the
member’s AchieveLinks account.
11951 Freedom Drive, Suite 1300 Reston, VA 20190 o 202.495.0998 tf 877.542.4442 www.affinitycenter.com
2. Frequently Asked Questions
Who is Affinity Center International (ACI)?
Based in the Washington, D.C. area, Affinity Center International
provides industry-leading loyalty, incentive, and member benefit
programs for associations. We connect association members
and our partners in ways that drive customer loyalty and prof-
itability for our partners while helping benefit associations.
Our company was created by Maritz, a 115-year-old, $1.2
billion leader in loyalty, incentives, rewards, and motivation
programs. David Carrithers, our president and founder, created
the first stored-value loyalty card (predecessor to the gift
card), has two U.S. patents, and is a recognized expert in
the field of loyalty and incentives. Our team is highly skilled
at what we do—we have over 200 years of combined working As an Affinity Partner, how can
experience and knowledge in motivating customer behavioral
change and have successfully launched hundreds of loyalty
this benefit my company?
and incentive programs in various industries. We are very In a nutshell, our program provides you with free
excited about the AchieveLinks loyalty program and the advertising and incremental profit—how great is
positive impact it will have. that? Here’s how we do it:
1 You receive a free listing in our partner directory,
Why are you offering this new loyalty which is where members go to learn where
program? they can earn points.
Our research confirmed there is a strong need for effective 2 Your directory listing provides key information
loyalty solutions within this industry. By acting as a consolida- about your company and helps build brand
tor and a network platform that connects many associations awareness.
with our business partners, we create winning results for all:
3 Our program is performance-based—our
Partners—gain new business with motivated/loyal customers commission (determined by you) is paid after
and powerful program ROI a transaction is complete.
Members—quickly earn enough points for meaningful 4 If one of our members purchases from you,
rewards (our points never expire) they become your customer.
Associations—receive funding for their missions while
5 As our network of participating associations
providing compelling loyalty programs that enhance
grows, so does your pool of potential new
membership value
customers.
What makes it compelling for members? 6 We reward our members for their loyalty
Members earn by transacting with our diverse selection of to your business.
partners in industry-specific, general business, and everyday On top of all this, your participation in the
spending categories. What’s more, they earn additional program helps associations fund their missions
points from us if they use our program’s credit card. Points because with every member transaction, we
earned across all categories are pooled in the member’s provide a donation to the member’s association
personal account and they quickly add up to some exciting in addition to giving points to the member.
redemption options in our rewards categories.
11951 Freedom Drive, Suite 1300 Reston, VA 20190 o 202.495.0998 tf 877.542.4442 www.affinitycenter.com