Aryan burger shop offers you the best quality burgers at minimal price which is based in andheri(w), mumbai. Hurry up to grab your favourite burger today.
Projet de création d'entreprise et d'élaboration d'une stratégie social média lors d'une Learning Expedition de deux mois à Londres en Septembre/Octobre 2017 en première année d'école de commerce numérique.
This presentation is made is a strategy that Torrp It Up needs to adapt in the online space. It includes both change in brand identity and online strategy.
Strategies to Gain Advantage in the Food Delivery App Market For Your Busines...JPLoft Solutions
From rapidly introducing new customers and establishing monetization strategies to increasing the effectiveness of campaigns, app marketers, such as those who work in on demand food delivery app development, are always looking for the most effective tools available to take their apps to the next stage.
Projet de création d'entreprise et d'élaboration d'une stratégie social média lors d'une Learning Expedition de deux mois à Londres en Septembre/Octobre 2017 en première année d'école de commerce numérique.
This presentation is made is a strategy that Torrp It Up needs to adapt in the online space. It includes both change in brand identity and online strategy.
Strategies to Gain Advantage in the Food Delivery App Market For Your Busines...JPLoft Solutions
From rapidly introducing new customers and establishing monetization strategies to increasing the effectiveness of campaigns, app marketers, such as those who work in on demand food delivery app development, are always looking for the most effective tools available to take their apps to the next stage.
Applied Design Thinking and Lean start-up methodology and worked closely with potential customers during product development and validation phase for a food spotting firm conceived during this program.
Designed business Model, performed competitive analysis and market research. Established strategic partnerships with potential customers during product development phase.
Adam EspositoIBP1. Executive Summary The focus for our brand.docxgalerussel59292
Adam Esposito
IBP
1. Executive Summary The focus for our brand promotion will be on social media and social events. Not only is this way very cost effective it reaches out to the masses. Our goal it to touch with many families and their peers. From Cancer walks, to school functions. We will advertise with the client’s food, and special pricing. We would then promote the company through Facebook, Twitter and Instagram. These social media outlets are very beneficial to our client and future customers, by giving review pictures of the food, and pictures of the restaurant.
If marketed correctly, this rill provide a steady stream of new clients and will connect to
the community more. One happy customer will equal 3 happy customer do to social media and word of mouth. Establish loyalty and great customer support with the client and they will remain a proud customer throughout the years.
Introduction - Integrated Brand Promotion is what separates the successful companies to the failed ones. Our client wants to connect with the people through social media and live events. Contributing to local events and causes will help Café Cirino connect on a more personal level, and will establish themselves as a well-known company in the area. Throughout this campaign our marketing and brand promotion efforts will take everything from social media to target audience.
2. Situation Analysis –
a. Historical Context – The two owners, mother and daughter, have recently moved to America with the hopes and dreams of forming a successful and delicious Portuguese bakery for their clients to enjoy.
b. Industry Analysis – Café Cirino is entering a market that will continue to grow in revenue through 2013. Now what will make the company successful, will be the quality and price of the food. It is very fortunate this company is opening up its doors in the recovery of the economy, but that doesn’t not mean it is going to be an easy task. Since the recession consumer spending continues to go up at a slow pace, and people are going to continue to spend. Prices for eggs, flour, and milk have gone up in the New Year and will continue to go up.
c. Market Analysis- The market out client currently is serving (majority) are the Portuguese. Our client has established a steady client base from this ethnic group and without help will continue to target a vast array of different types of consumers.
3. Competitor Analysis The first competitor is Nossa Aldei Portuguese Bakery. There is not much information on this bakery except for they cater to the same target audience as our client does. Nossa Aldei does not have a website nor can be found on the Better Business Bureau, The other competitor is European Bakery. As its other competitor this bakery to has no website and cannot be found on the BBB. Also to not, this bakery has only one review –“There was one major problem with the products I bought, that I never experienced anywhere else. When I got home and opened the cold cu.
Adam EspositoIBP1. Executive Summary The focus for our brand.docxbobbywlane695641
Adam Esposito
IBP
1. Executive Summary The focus for our brand promotion will be on social media and social events. Not only is this way very cost effective it reaches out to the masses. Our goal it to touch with many families and their peers. From Cancer walks, to school functions. We will advertise with the client’s food, and special pricing. We would then promote the company through Facebook, Twitter and Instagram. These social media outlets are very beneficial to our client and future customers, by giving review pictures of the food, and pictures of the restaurant.
If marketed correctly, this rill provide a steady stream of new clients and will connect to
the community more. One happy customer will equal 3 happy customer do to social media and word of mouth. Establish loyalty and great customer support with the client and they will remain a proud customer throughout the years.
Introduction - Integrated Brand Promotion is what separates the successful companies to the failed ones. Our client wants to connect with the people through social media and live events. Contributing to local events and causes will help Café Cirino connect on a more personal level, and will establish themselves as a well-known company in the area. Throughout this campaign our marketing and brand promotion efforts will take everything from social media to target audience.
2. Situation Analysis –
a. Historical Context – The two owners, mother and daughter, have recently moved to America with the hopes and dreams of forming a successful and delicious Portuguese bakery for their clients to enjoy.
b. Industry Analysis – Café Cirino is entering a market that will continue to grow in revenue through 2013. Now what will make the company successful, will be the quality and price of the food. It is very fortunate this company is opening up its doors in the recovery of the economy, but that doesn’t not mean it is going to be an easy task. Since the recession consumer spending continues to go up at a slow pace, and people are going to continue to spend. Prices for eggs, flour, and milk have gone up in the New Year and will continue to go up.
c. Market Analysis- The market out client currently is serving (majority) are the Portuguese. Our client has established a steady client base from this ethnic group and without help will continue to target a vast array of different types of consumers.
3. Competitor Analysis The first competitor is Nossa Aldei Portuguese Bakery. There is not much information on this bakery except for they cater to the same target audience as our client does. Nossa Aldei does not have a website nor can be found on the Better Business Bureau, The other competitor is European Bakery. As its other competitor this bakery to has no website and cannot be found on the BBB. Also to not, this bakery has only one review –“There was one major problem with the products I bought, that I never experienced anywhere else. When I got home and opened the cold cu.
Swiggy Group Project includes:
For each one of the three target groups - primary, secondary and tertiary, you need to do the following:
1. Identify a use case for each of the target groups (20–60 words each).
Observe people around you or speak to people who are a part of Swiggy’s target group to identify such use cases.
2. Based on the use case and the objective for each group, devise a creative content message for each group. This will be the campaign tagline or the key message from the brand.
Think of ideas, themes or appeals aligned with the brand’s positioning. Please make sure that you do not replicate any part of the above-referenced content created by Swiggy.
3.Finally, choose the channel mix that you want to use to distribute this content. Choose at least two channels for each group.
Explain your reasons to use these channels for each target group.
Health FMCG Company (Nutrygge) 6 months Brand & Marketing strategy PresentationRao Purna
This Presentation is prepared for the final round of a Brand Competition in IIT Kharagpur's Spring Fest 2020.
Nutrygge is a Fictional FMCG Company whose main products are Health drinks, Fruit Juices, and Protein Bars. This Presentation Covers:
1) Company name and Logo (Design and Story behind)
2) Corporate Logistics Design (Business Card, Letter Head, Email Signature, Envelope Etc)
3) Company Unique Selling Point
4) Website and App Design Ideas
5) Six Months Marketing Strategy (Funded & Bootstrapped)
6) Six Months Target
I Hope:
This Presentation is useful for students who want to participate in any Marketing/Brand/Design Competition.
And Working Professionals in their Business/Marketing/Branding Strategy Building.
If you have any queries you can contact me through my mail: howdy.rao@gmail.com
LinkedIn: @iamrao08
I hope you liked my work. Thanks for the read :)
Key Features of The Italian Restaurants.pdfmenafilo317
Filomena, a renowned Italian restaurant, is renowned for its authentic cuisine, warm environment, and exceptional service. Recognized for its homemade pasta, traditional dishes, and extensive wine selection, we provide a true taste of Italy. Its commitment to quality ingredients and classic recipes has made it a adored dining destination for Italian food enthusiasts.
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Similar to aaryan: the delicious big soft buns burger shop
Applied Design Thinking and Lean start-up methodology and worked closely with potential customers during product development and validation phase for a food spotting firm conceived during this program.
Designed business Model, performed competitive analysis and market research. Established strategic partnerships with potential customers during product development phase.
Adam EspositoIBP1. Executive Summary The focus for our brand.docxgalerussel59292
Adam Esposito
IBP
1. Executive Summary The focus for our brand promotion will be on social media and social events. Not only is this way very cost effective it reaches out to the masses. Our goal it to touch with many families and their peers. From Cancer walks, to school functions. We will advertise with the client’s food, and special pricing. We would then promote the company through Facebook, Twitter and Instagram. These social media outlets are very beneficial to our client and future customers, by giving review pictures of the food, and pictures of the restaurant.
If marketed correctly, this rill provide a steady stream of new clients and will connect to
the community more. One happy customer will equal 3 happy customer do to social media and word of mouth. Establish loyalty and great customer support with the client and they will remain a proud customer throughout the years.
Introduction - Integrated Brand Promotion is what separates the successful companies to the failed ones. Our client wants to connect with the people through social media and live events. Contributing to local events and causes will help Café Cirino connect on a more personal level, and will establish themselves as a well-known company in the area. Throughout this campaign our marketing and brand promotion efforts will take everything from social media to target audience.
2. Situation Analysis –
a. Historical Context – The two owners, mother and daughter, have recently moved to America with the hopes and dreams of forming a successful and delicious Portuguese bakery for their clients to enjoy.
b. Industry Analysis – Café Cirino is entering a market that will continue to grow in revenue through 2013. Now what will make the company successful, will be the quality and price of the food. It is very fortunate this company is opening up its doors in the recovery of the economy, but that doesn’t not mean it is going to be an easy task. Since the recession consumer spending continues to go up at a slow pace, and people are going to continue to spend. Prices for eggs, flour, and milk have gone up in the New Year and will continue to go up.
c. Market Analysis- The market out client currently is serving (majority) are the Portuguese. Our client has established a steady client base from this ethnic group and without help will continue to target a vast array of different types of consumers.
3. Competitor Analysis The first competitor is Nossa Aldei Portuguese Bakery. There is not much information on this bakery except for they cater to the same target audience as our client does. Nossa Aldei does not have a website nor can be found on the Better Business Bureau, The other competitor is European Bakery. As its other competitor this bakery to has no website and cannot be found on the BBB. Also to not, this bakery has only one review –“There was one major problem with the products I bought, that I never experienced anywhere else. When I got home and opened the cold cu.
Adam EspositoIBP1. Executive Summary The focus for our brand.docxbobbywlane695641
Adam Esposito
IBP
1. Executive Summary The focus for our brand promotion will be on social media and social events. Not only is this way very cost effective it reaches out to the masses. Our goal it to touch with many families and their peers. From Cancer walks, to school functions. We will advertise with the client’s food, and special pricing. We would then promote the company through Facebook, Twitter and Instagram. These social media outlets are very beneficial to our client and future customers, by giving review pictures of the food, and pictures of the restaurant.
If marketed correctly, this rill provide a steady stream of new clients and will connect to
the community more. One happy customer will equal 3 happy customer do to social media and word of mouth. Establish loyalty and great customer support with the client and they will remain a proud customer throughout the years.
Introduction - Integrated Brand Promotion is what separates the successful companies to the failed ones. Our client wants to connect with the people through social media and live events. Contributing to local events and causes will help Café Cirino connect on a more personal level, and will establish themselves as a well-known company in the area. Throughout this campaign our marketing and brand promotion efforts will take everything from social media to target audience.
2. Situation Analysis –
a. Historical Context – The two owners, mother and daughter, have recently moved to America with the hopes and dreams of forming a successful and delicious Portuguese bakery for their clients to enjoy.
b. Industry Analysis – Café Cirino is entering a market that will continue to grow in revenue through 2013. Now what will make the company successful, will be the quality and price of the food. It is very fortunate this company is opening up its doors in the recovery of the economy, but that doesn’t not mean it is going to be an easy task. Since the recession consumer spending continues to go up at a slow pace, and people are going to continue to spend. Prices for eggs, flour, and milk have gone up in the New Year and will continue to go up.
c. Market Analysis- The market out client currently is serving (majority) are the Portuguese. Our client has established a steady client base from this ethnic group and without help will continue to target a vast array of different types of consumers.
3. Competitor Analysis The first competitor is Nossa Aldei Portuguese Bakery. There is not much information on this bakery except for they cater to the same target audience as our client does. Nossa Aldei does not have a website nor can be found on the Better Business Bureau, The other competitor is European Bakery. As its other competitor this bakery to has no website and cannot be found on the BBB. Also to not, this bakery has only one review –“There was one major problem with the products I bought, that I never experienced anywhere else. When I got home and opened the cold cu.
Swiggy Group Project includes:
For each one of the three target groups - primary, secondary and tertiary, you need to do the following:
1. Identify a use case for each of the target groups (20–60 words each).
Observe people around you or speak to people who are a part of Swiggy’s target group to identify such use cases.
2. Based on the use case and the objective for each group, devise a creative content message for each group. This will be the campaign tagline or the key message from the brand.
Think of ideas, themes or appeals aligned with the brand’s positioning. Please make sure that you do not replicate any part of the above-referenced content created by Swiggy.
3.Finally, choose the channel mix that you want to use to distribute this content. Choose at least two channels for each group.
Explain your reasons to use these channels for each target group.
Health FMCG Company (Nutrygge) 6 months Brand & Marketing strategy PresentationRao Purna
This Presentation is prepared for the final round of a Brand Competition in IIT Kharagpur's Spring Fest 2020.
Nutrygge is a Fictional FMCG Company whose main products are Health drinks, Fruit Juices, and Protein Bars. This Presentation Covers:
1) Company name and Logo (Design and Story behind)
2) Corporate Logistics Design (Business Card, Letter Head, Email Signature, Envelope Etc)
3) Company Unique Selling Point
4) Website and App Design Ideas
5) Six Months Marketing Strategy (Funded & Bootstrapped)
6) Six Months Target
I Hope:
This Presentation is useful for students who want to participate in any Marketing/Brand/Design Competition.
And Working Professionals in their Business/Marketing/Branding Strategy Building.
If you have any queries you can contact me through my mail: howdy.rao@gmail.com
LinkedIn: @iamrao08
I hope you liked my work. Thanks for the read :)
Key Features of The Italian Restaurants.pdfmenafilo317
Filomena, a renowned Italian restaurant, is renowned for its authentic cuisine, warm environment, and exceptional service. Recognized for its homemade pasta, traditional dishes, and extensive wine selection, we provide a true taste of Italy. Its commitment to quality ingredients and classic recipes has made it a adored dining destination for Italian food enthusiasts.
Roti Bank Hyderabad: A Beacon of Hope and NourishmentRoti Bank
One of the top cities of India, Hyderabad is the capital of Telangana and home to some of the biggest companies. But the other aspect of the city is a huge chunk of population that is even deprived of the food and shelter. There are many people in Hyderabad that are not having access to
At Taste Of Middle East, we believe that food is not just about satisfying hunger, it's about experiencing different cultures and traditions. Our restaurant concept is based on selecting famous dishes from Iran, Turkey, Afghanistan, and other Arabic countries to give our customers an authentic taste of the Middle East
Piccola Cucina is regarded as the best restaurant in Brooklyn and as the best Italian restaurant in NYC. We offer authentic Italian cuisine with a Sicilian touch that elevates the entire fine dining experience. We’re the first result when someone searches for where to eat in Brooklyn or the best restaurant near me.
Ang Chong Yi Navigating Singaporean Flavors: A Journey from Cultural Heritage...Ang Chong Yi
In the heart of Singapore, where tradition meets modernity, He embarks on a culinary adventure that transcends borders. His mission? Ang Chong Yi Exploring the Cultural Heritage and Identity in Singaporean Cuisine. To explore the rich tapestry of flavours that define Singaporean cuisine while embracing innovative plant-based approaches. Join us as we follow his footsteps through bustling markets, hidden hawker stalls, and vibrant street corners.
4. Pre Opening promo
- Instagram posting 7 days prior to launch
- Daily posts showing each item on menu
- Countdown posts till the launch.
- Run ads on Instagram & Facebook
- Reveal menu
- Website promo
- Start a hashtag to start trending and for
everyone to use (eg. #burgler)
5. Launch
- Social media posting and
influencer marketing
- Launch day discount/offer
- Website exclusive menu
7. Push and Pull Marketing method
For this particular campaign we
have use both push and pull
marketing methods and
message potential consumers
as well as mention the brand in
blogs and magazines etc.
8. Target Audience
-Target consumers would be anyone aged 14-30 and
food bloggers.
-Working parents who live very busy lifestyles, balancing
children and work. They look for quick and convenient
meals on the go.
- Young adults busy with school and work, such as
college students.
- Individuals who have a passion for fast food & burgers.
10. Sustain phase
- Run constant promos and offers during festivals and
other relatable days
- Stay active on social media using trends and creating
content.
- Introduce changes in menu every month or few months
to keep consumers engaged.
- Educate followers about your food and burgers.
- Do limited edition sides or mains on the menu
11. Evaluation
Calculate conversion of traffic and the
number of orders placed.
Separate orders placed via partners and
compare with your website.
Use analytics to understand reach and
what’s working on social media.
Check for problems faced and try a different
approach
12. Future of Burger shop
The burger shop aims to
open multiple outlets across
India where consumers can
walk-in and enjoy the
experience.
