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Actual murdoch voting
The document discusses the BBC's anti-American bias as revealed by a quote from a BBC journalist. The quote describes a picture of Bush as Hitler hanging in the BBC newsroom, which no one objected to. The newsroom was later revealed to be the BBC itself. The document criticizes the BBC for its bias against America and argues this was acknowledged by its own Washington correspondent. It cites a new book detailing 25 years of BBC bias against this view.
Pixar up marketing
Up had an estimated budget of $175 million. To promote the film, Pixar used various marketing strategies including attaching balloons resembling those in the film to a house structure at Cannes, releasing teaser and official trailers online months before the premiere, developing video games and merchandise, designing informative posters, maintaining an official website and Facebook page, releasing a sneak peek video that included clips from past Pixar films, and allowing discussion of the film on internet forums. These multifaceted efforts helped Up become one of Pixar's most successful films financially.
Disney Pixar - Marvel
Walt Disney has agreed a $7.4bn (£4.1bn) deal to buy Pixar, the animation firm behind films including Toy Story and The Incredibles
Synergy And Convergence
Synergy refers to different entities working together advantageously, where the whole is greater than the sum of its parts. Media companies exploit various platforms like film, soundtracks, video games, and merchandise based on one property to increase profits. Vivendi Universal, which owns Working Title Films, benefits from synergy through its ownership of production studios, distribution networks, television channels, and converged technologies that allow distribution of content across multiple platforms.
Disney and Synergy
Disney uses synergy to promote its products across multiple platforms targeting different audiences. For the movie Tron: Legacy, Disney promoted the film and its soundtrack on the Tron ride at Disney World, dance parties featuring music from the movie, and a preview of the film in 3D. Disney also used synergy to promote Toy Story 3 by releasing the two previous films in theaters and on Blu-ray with bonus features about the new film, a video game, performances on Dancing with the Stars, and previews on the Disney Channel. Synergy is very important to Disney's promotion strategy, with different parts of the company promoting each other to drive attention to all Disney products.
Disney Pixar case study
1. Disney has a long history in 2D animation but lacked strength in 3D animation, while Pixar pioneered 3D computer animation and had great success with films like Toy Story.
2. Pixar was acquired by Disney in 2006 for $7.4 billion, allowing Disney to consolidate its position in animation and gain access to Pixar's talent and technology.
3. While the acquisition provided benefits like creative synergies, there were also risks like cultural clashes between the large corporate Disney and smaller, freewheeling Pixar. Maintaining Pixar's creative independence within Disney was a challenge.
G322 Revision
The document provides guidance for a TV drama exam, including:
1) Key points to consider when analyzing a TV drama clip are camera shots/angles, sound, mise-en-scene, editing, and representations of groups.
2) Examples are given of different shot types, sounds, production elements, and group representations to analyze.
3) A high-scoring response will include examples from the clip, relevant terminology, and discussion of how techniques create realism or representation.
AS Media Studies Exam Revision
The document provides information about the AS Media Studies exam, which has two sections. Section A focuses on analyzing representations in a TV drama extract, while Section B examines issues related to the film industry, including institutions, audiences, ownership, marketing, and technology. Key concepts discussed include concentration of media ownership, cross-media convergence, synergy, viral marketing, changing models of distribution, and the impacts of new technologies. Disney is used as a case study to illustrate synergy and how a major media conglomerate leverages its various subsidiaries and platforms.
Media ownership essay
The document discusses media ownership in the film industry. It compares two film trailers, John Carter and Submarine, in terms of their production, budgets, and box office returns. It then discusses how media ownership affects the film industry through production, distribution, marketing and consumption. The American film industry is dominated by six major studios that are subsidiaries of large media conglomerates, allowing them to take bigger risks. British films often rely on co-productions with multiple companies and television studios. The document provides examples of how films appeal to different audiences and discusses issues around media ownership.
What are the techniques used in sci-fi film trailers
The document discusses techniques used in science fiction film trailers. It analyzes camera shots, editing, sounds, and mise-en-scene in the trailer for the film "Transcendence." Key techniques discussed include the use of establishing shots, close-ups, and quick montages to convey information efficiently. Sounds like gunshots and a heartbeat are used to punctuate dramatic moments and create tension. Lighting shifts from low-key to highlight serious tones to bright white in laboratories. Technical props and color schemes further establish the science fiction genre.
Analysing trailers conventions & structure
The document discusses various conventions and techniques used in film trailers. It provides details on structural elements like openings, build-ups, and depicting problems and events. It also covers functions of voiceovers like providing background, character information, and building anticipation. Trailers aim to encourage wide audiences and may highlight appealing but non-chronological clips. Analysis of selected trailers should describe their structural elements and use of techniques like voiceovers. The task is to analyze two film trailers of the same genre and create a Prezi presentation discussing represented genres, narratives, target audiences and other specified elements.
MEST 1 Final Section A Help
Final Checklists for AQA MEST 1 Section A revision including most recent questions from the exam paper
What kind of magazine institution might distribute your
An media institution is an establishment that distributes, markets, and produces media products. Examples include Development Hell which distributes Mixmag and Bauer Media which distributes magazines like Kerrang and Mojo. The author's existing product is researched and is distributed by Development Hell Ltd. which also distributes another music magazine. The author would like their dance music magazine to be distributed by Bauer Media as they do not currently distribute any electronic dance music magazines and would allow the magazine to reach a wider audience. Extending the brand to radio stations, festivals, and dance music events would also help promote the magazine.
G321 foundation media portfolio
The document outlines the requirements for a media studies coursework unit on opening sequences in film. It includes:
1) The purpose of the unit is to assess technical, creative, and research skills as well as the application of knowledge and understanding in evaluating work.
2) Students will engage with contemporary media technologies and develop presentation skills required for further study and work.
3) The brief requires students to complete a preliminary continuity editing exercise and a main task of creating the titles and opening of an original two-minute fiction film.
Key Concepts of Media -Representation
This document discusses representation in media and provides examples. It defines representation as the construction of ideas about reality that can include stereotypes around identities. Specific representations can be analyzed by considering what idea is represented, how it is portrayed in genre, how it seems natural, and who the target audience is. The document also discusses Propp's analysis of character types in folktales, including villain, donor, helper, princess, father, dispatcher and hero. Examples are given of how James Bond films fit Propp's character types. Theories discussed include the hypodermic needle theory about media impact and how schemas influence audience interpretation. Connotation and denotation in portrayals and their uses in film are also covered. Examples of films
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Actual murdoch voting
The document discusses the BBC's anti-American bias as revealed by a quote from a BBC journalist. The quote describes a picture of Bush as Hitler hanging in the BBC newsroom, which no one objected to. The newsroom was later revealed to be the BBC itself. The document criticizes the BBC for its bias against America and argues this was acknowledged by its own Washington correspondent. It cites a new book detailing 25 years of BBC bias against this view.
Pixar up marketing
Up had an estimated budget of $175 million. To promote the film, Pixar used various marketing strategies including attaching balloons resembling those in the film to a house structure at Cannes, releasing teaser and official trailers online months before the premiere, developing video games and merchandise, designing informative posters, maintaining an official website and Facebook page, releasing a sneak peek video that included clips from past Pixar films, and allowing discussion of the film on internet forums. These multifaceted efforts helped Up become one of Pixar's most successful films financially.
Disney Pixar - Marvel
Walt Disney has agreed a $7.4bn (£4.1bn) deal to buy Pixar, the animation firm behind films including Toy Story and The Incredibles
Synergy And Convergence
Synergy refers to different entities working together advantageously, where the whole is greater than the sum of its parts. Media companies exploit various platforms like film, soundtracks, video games, and merchandise based on one property to increase profits. Vivendi Universal, which owns Working Title Films, benefits from synergy through its ownership of production studios, distribution networks, television channels, and converged technologies that allow distribution of content across multiple platforms.
Disney and Synergy
Disney uses synergy to promote its products across multiple platforms targeting different audiences. For the movie Tron: Legacy, Disney promoted the film and its soundtrack on the Tron ride at Disney World, dance parties featuring music from the movie, and a preview of the film in 3D. Disney also used synergy to promote Toy Story 3 by releasing the two previous films in theaters and on Blu-ray with bonus features about the new film, a video game, performances on Dancing with the Stars, and previews on the Disney Channel. Synergy is very important to Disney's promotion strategy, with different parts of the company promoting each other to drive attention to all Disney products.
Disney Pixar case study
1. Disney has a long history in 2D animation but lacked strength in 3D animation, while Pixar pioneered 3D computer animation and had great success with films like Toy Story.
2. Pixar was acquired by Disney in 2006 for $7.4 billion, allowing Disney to consolidate its position in animation and gain access to Pixar's talent and technology.
3. While the acquisition provided benefits like creative synergies, there were also risks like cultural clashes between the large corporate Disney and smaller, freewheeling Pixar. Maintaining Pixar's creative independence within Disney was a challenge.
G322 Revision
The document provides guidance for a TV drama exam, including:
1) Key points to consider when analyzing a TV drama clip are camera shots/angles, sound, mise-en-scene, editing, and representations of groups.
2) Examples are given of different shot types, sounds, production elements, and group representations to analyze.
3) A high-scoring response will include examples from the clip, relevant terminology, and discussion of how techniques create realism or representation.
AS Media Studies Exam Revision
The document provides information about the AS Media Studies exam, which has two sections. Section A focuses on analyzing representations in a TV drama extract, while Section B examines issues related to the film industry, including institutions, audiences, ownership, marketing, and technology. Key concepts discussed include concentration of media ownership, cross-media convergence, synergy, viral marketing, changing models of distribution, and the impacts of new technologies. Disney is used as a case study to illustrate synergy and how a major media conglomerate leverages its various subsidiaries and platforms.
Media ownership essay
The document discusses media ownership in the film industry. It compares two film trailers, John Carter and Submarine, in terms of their production, budgets, and box office returns. It then discusses how media ownership affects the film industry through production, distribution, marketing and consumption. The American film industry is dominated by six major studios that are subsidiaries of large media conglomerates, allowing them to take bigger risks. British films often rely on co-productions with multiple companies and television studios. The document provides examples of how films appeal to different audiences and discusses issues around media ownership.
What are the techniques used in sci-fi film trailers
The document discusses techniques used in science fiction film trailers. It analyzes camera shots, editing, sounds, and mise-en-scene in the trailer for the film "Transcendence." Key techniques discussed include the use of establishing shots, close-ups, and quick montages to convey information efficiently. Sounds like gunshots and a heartbeat are used to punctuate dramatic moments and create tension. Lighting shifts from low-key to highlight serious tones to bright white in laboratories. Technical props and color schemes further establish the science fiction genre.
Analysing trailers conventions & structure
The document discusses various conventions and techniques used in film trailers. It provides details on structural elements like openings, build-ups, and depicting problems and events. It also covers functions of voiceovers like providing background, character information, and building anticipation. Trailers aim to encourage wide audiences and may highlight appealing but non-chronological clips. Analysis of selected trailers should describe their structural elements and use of techniques like voiceovers. The task is to analyze two film trailers of the same genre and create a Prezi presentation discussing represented genres, narratives, target audiences and other specified elements.
MEST 1 Final Section A Help
Final Checklists for AQA MEST 1 Section A revision including most recent questions from the exam paper
What kind of magazine institution might distribute your
An media institution is an establishment that distributes, markets, and produces media products. Examples include Development Hell which distributes Mixmag and Bauer Media which distributes magazines like Kerrang and Mojo. The author's existing product is researched and is distributed by Development Hell Ltd. which also distributes another music magazine. The author would like their dance music magazine to be distributed by Bauer Media as they do not currently distribute any electronic dance music magazines and would allow the magazine to reach a wider audience. Extending the brand to radio stations, festivals, and dance music events would also help promote the magazine.
G321 foundation media portfolio
The document outlines the requirements for a media studies coursework unit on opening sequences in film. It includes:
1) The purpose of the unit is to assess technical, creative, and research skills as well as the application of knowledge and understanding in evaluating work.
2) Students will engage with contemporary media technologies and develop presentation skills required for further study and work.
3) The brief requires students to complete a preliminary continuity editing exercise and a main task of creating the titles and opening of an original two-minute fiction film.
Key Concepts of Media -Representation
This document discusses representation in media and provides examples. It defines representation as the construction of ideas about reality that can include stereotypes around identities. Specific representations can be analyzed by considering what idea is represented, how it is portrayed in genre, how it seems natural, and who the target audience is. The document also discusses Propp's analysis of character types in folktales, including villain, donor, helper, princess, father, dispatcher and hero. Examples are given of how James Bond films fit Propp's character types. Theories discussed include the hypodermic needle theory about media impact and how schemas influence audience interpretation. Connotation and denotation in portrayals and their uses in film are also covered. Examples of films
the boy in the striped pyjamas
The document provides information about the film "The Boy in the Striped Pyjamas". It was directed by Mark Herman and set during World War II from the perspective of Bruno, the son of a Nazi commandant. The film had a small budget of £12.5 million and was produced and distributed independently in the UK. It stars British actor Asa Butterfield as Bruno and was released in September 2008.
Ideology in films
This document discusses how ideology is portrayed in films. It defines ideology as a set of ideas that reflect social values and influence beliefs and actions. Films can promote certain dominant ideologies around topics like family values, work ethic, consumerism, and gender roles. For example, many early Disney films portrayed women as dependent on men and finding romance as their primary goal. While more recent films like Sex in the City show how ideologies have evolved over time to depict women as more independent, they still reinforce the ideology of marriage as the ultimate achievement. The way things are portrayed in films shapes societal understanding and experiences of those topics in real life.
Examples of ideology in film
This document provides a summary of several scenes from a film that demonstrate examples of ideology. It describes shots of a military vehicle driving through Afghanistan with music playing, showing the diegetic sound coming from a CD player. It notes that a close-up of a glass of whiskey in the vehicle signals someone of higher authority is drinking, as shown by a nervous young soldier. Further shots reveal the whiskey drinker as a man with a relaxed, arrogant attitude who is surprised to find a female soldier driving. His comments imply it is unusual to have a woman in this role.
Ideology & representation in media
This document discusses different theories about how media represents and influences society:
- Functionalism says media informs, correlates information, provides continuity of culture and entertainment. Conflict theory says media representation is shaped by ideology and bias.
- Representation in media results from selection of possibilities and is ideological. Stereotypes in media content can reinforce power relations.
- Media can manipulate representation through techniques like mise-en-scene, editing, and framing. Content analysis is needed to understand media influence.
- Hegemony theory says the ruling class controls media to shape public opinion. Pluralism says media reflects diverse audiences rather than pushing ideology. Stereotypes arise from pleasing audience expectations.
Ethnicity Representations in the Media
This document discusses the representation of ethnicity in media. It begins with dictionary definitions of ethnicity as relating to cultural identity based on shared traits like race, religion or language. It then discusses Alvarado's model of common stereotypes in media representation of ethnicity: exotic, dangerous, pitied, humorous, and recently added - sexualized. The document notes that representation has changed from earlier definitions by foreignness or comedy, but minorities tend to still be defined by their otherness. It cautions that stereotypes can be dangerous if they form people's only experience of other cultures. Specific examples discussed include the demonization of young black people in some media and focus on stereotypical aspects of cultures in representations of minorities.
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What are the techniques used in sci-fi film trailers
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What kind of magazine institution might distribute your