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#7 legal hacks for start-
ups
Kristian Holte, start-up lawyer
mission
cut start-up legal fees
in half
hack #1
vesting
3 co-founders own ⅓ each
1 co-founder decides to leave
what happens?
without vesting
you silently cry inside
with vesting
you continue building
with vesting
shares must be sold back
vesting creates an incentive
to stay and work
vesting is good for everybody
… almost
how does vesting work?
#1
each founder owns 100%
up front
#2
shares are “earned” over
time, say 5 years
#3
if founder leaves early,
shares must be sold back
#4
price depends on how
founder leaves
founder decides to leave
=
lower price
founder is forced to leave
=
higher price
#5
vesting is placed in
founders’ agreement
hack #2
use equity
start-ups don’t have cash
start-ups have equity
use equity instead of cash
how to use equity?
#1
options & warrants
#2
time or performance
#3
exit or control
#4
leaver scenarios
#5
tax
hack #3
know your term sheet
what is a term sheet?
most important terms
for an investment
top 5 terms for start-ups
#1: valuation
the price investor pays
pre-money vs. post-money
how to set the valuation?
#2: veto rights
investor’s right
to block decisions
investor’s right
to block decisions
#3: board seats
some investors want to
control the board
#4: anti-dilution
dilution of value
vs.
dilution of ownership %
#5: use the edison SAFE
or
a convertible note
old way
=
slow, expensive, painful
new way
=
better, cheaper, faster
hack #4
think about ip
intellectual property rights
=
product rights
software, design, hardware
does your start-up own its
own ip?
consultants vs. employees
ip before you incorporate
patents, trademark &
copyright
hack #5
be investable
#1: minimize “dead” equity
#2: don’t give vc terms to
angels
#3: start an aps not an ivs
#4: have contracts with
everybody
#5: everything in english
#6: avoid funding brokers
hack #6
choose the right lawyer
the 5 commandments
#1: fixed price
#2: no juniors
#3: start-up lawyer
#4: get your own lawyer
#5: talk to 3 lawyers & get 3
quotes
hack #7
embrace conflict
“war is the father of all”
Heraclitus
relationsips hurt, also in
business
decide & execute quickly
fully accept the
consequences
What would you do if you
knew you couldn’t fail?
Kristian Holte, start-up lawyer

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