This is a 5 minutes presentation about the learnings from waking up 5 am along 21 days

1.  Starbucks CEO Howard Schultz
 Brooklyn Nets CEO Brett Yormark
 Procter & Gamble CEO A.G. Lafley
 General Motors CEO Mary Barra
 AOL CEO Tim Armstrong
 Newton Investment CEO Helena Morrissey
 Former presidents George HW Bush and George W
Bush
 Apple CEO Tim Cook

2. Starbucks CEO Howard Schultz
I get up at 4:30 every morning to walk my three dogs and
work out.1

3. Brooklyn Nets CEO Brett Yormark
The youngest CEO in the NBA told SellingPower that he
gets up at 3:30 in the morning in order to get to the office
by 4:30.1

4. Procter & Gamble CEO A.G. Lafley
he makes it a habit to be up between 5 and 5:30 a.m. and
at his desk by 6:30 or 7.1

5. General Motors CEO Mary Barra
She's in the office before many people even wake up,
usually by 6 A.M. 1

6. AOL CEO Tim Armstrong
"I usually get up at 5 or 5:15am,” 1

7. Newton Investment CEO Helena
Morrissey
Morrissey told The Guardian that she gets up ”at 5 in the
morning, sometimes earlier,” and immediately starts
sending emails until her kids get up.1

8. Former presidents George HW Bush
and George W Bush
The 1st Bush would get up at 4 am to run and be at the
office at 6 am. The 2nd kept a similar schedule being 6:45
at his office.1

9. Apple CEO Tim Cook
Tim Cook, Apple's CEO, starts sending emails around
4:30 AM 2

10. WHAT I LEARNT WAKING UP
AT 5 AM FOR 21 DAYS*
BADR S. MASRI
Online link for the slides, SlideShare
http://www.slideshare.net/badrmasri
* Inspired by Felipe Castro 3

12. IT TAKES 21 DAYS
 Dr. Maxwell Maltz that says you need 21 days to form a
new habit.

13. 1.Have support along the way
 If you want to change something in your life, it’s always
better if you have support along the way.

14. 2.Get enough sleep
 It is no secret that I still suffer to keep 7 to 8 hours of
sleep as average.
 Started going to bed at 10 pm.

15. Make sure to keep a healthy
balance ! 

16. 3. Eliminate the obstacles along the
way
 Society in general is lazy.
 You create your own eco-system
and adapt to it.

17. 4. The physical condition helps a lot.
 Eating well
 Exercise
 Not a drinker
 Not a smoker
 Not a friend of hookah!

18. 5. Forget about the snooze
 studies show that you’ll be even more tired
after sleeping that 10 minutes and this makes
people delay several other things. Nothing
good comes of snooze.

20. 6. More working hours
 In our case: finishing up tenders, quotations and all
that other office work that is ….well BORING
ZzzZZzzZZzzzZZzzz

21. 7. Time for gym.

22. 8. A new view on the world.

23. 9. Yes, you need the will to do it.
 If you don’t have it, no one will have it for you
and it’s highly likely that you’ll give up.
Otherwise, if you have the will, no one will stop
you!

25. References
1. http://www.businessinsider.com/successful-people-who-
wake-up-really-early-2013-
12?op=1#ixzz3KKTDWwju
2. http://www.businessinsider.com/successful-tech-people-
who-wake-up-early-2013-
7?op=1#ixzz3KKXEf8HA
3. Filipe Castro Matos is a digital marketer and
entrepreneur. He currently works at Startup Lisboa.
Follow Filipe on Twitter.