Recording: http://www.vimeo.com/11118656 One of the great things about the online world is the stuff you can get for free! Join us to learn about five different tools you can use that will save your charity money.

1. 5 Free Online Tools
Your Charity Could Use
April 21, 2010

2. CanadaHelps.org
What is CanadaHelps?
A public charitable foundation that provides accessible and
affordable online technology to both donors and charities.
For Charities
A cost-effective means of raising funds online.
For Donors
A one-stop-shop for giving.
CanadaHelps is a charity helping charities.
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3. Today’s Presenter
Zenia Wadhwani
Director, Program Development
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4. Reminders
You can hear us, but we can’t hear you
Type questions in the Questions Log
Webinar recording and slides
will be available on
www.mycharityconnects.org
Turn up your volume
For the best webinar experience, close all other applications.
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5. FREE STUFF!
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6. #1 Sites
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7. Create a website easily and quickly
… just add content.
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8. Be mindful
• A little tricky if you want to use a custom URL
to bring visitors to your Google Site
• Customization outside of the templates
provided is limited
• Space is limited to 100 MB
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9. #2 Analytics
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10. What should I be tracking?
• Visitors over time
• Traffic sources
• Keywords
• Top content on your website
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11. Be mindful
• If you’re not used to HTML coding, you may
need some help to integrate
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12. #3
Web-based email marketing and email list manager.
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13. Free Features
• Store up to 500 subscribers
• 3000 emails per month
• Use of premium features
• Free resources to get started
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14. HTML Templates
• 70+ to choose from
• Different themes for different occasions
• Further customize colors and images
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15. #4 Nonprofit Program
• Debuted in Canada in February 2010
• Benefits
– Premium branding
– Be in the same channel as other nonprofits
– No restrictions to your uploads
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16. Examples
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17. Be mindful
• There are requirements and an application
process
– Go to http://www.youtube.com/nonprofits?info_lang=ca for more info
• Videos are becoming a necessity
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18. #5
An incredibly easy way to create a dynamic video.
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19. Create dynamic 30 second videos
• Use pictures and video clips you already have
• Add text
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20. Choose from over 500 songs
Great selection of royalty-free music to use for
your slideshows.
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21. Share Your Videos
Share on many social networks, where ever your
audience might be.
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22. Embed to your website
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23. Upgraded Features
• Unlimited DVD quality videos
• Link back to your site
• Use of over 500 songs (for commercial use)
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24. Animoto for a Cause
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25. Examples
• MCC Conference Intro and Wrap-up videos
– http://animoto.com/play/Oh7AMT32NV9w1jO1C
WnqNA
– http://mycharityconnects.org/conference
• Canadian Hero Fund
– http://www.youtube.com/watch?v=ad-nsMJbUyU
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26. #6
An online social media account manager (for
Twitter, Facebook, WordPress).
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27. Hootsuite Dashboard
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28. Organize Your Lists
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29. Multiple Users
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30. Track Your Stats
Graphic representation Date range
See which posts are referred the most and where
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31. QUICK BONUS ROUND: ANOTHER 6
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32. 6 More Free Things
• Vertical Response (Email Program)
• OpenOffice.org (Office suite)
• Gnu Image Manipulation Program (GIMP)
• Scribus (Adobe InDesign alternative)
• Inkscape (Adobe Illustrator alternative)
• Doodle (Online scheduling)
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33. ABOUT MYCHARITYCONNECTS
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34. www.mycharityconnects.org
“Monthly Giving: A Tool for
• Free online resources Sustainable Fundraising”
• Information about
technology May 5: 2PM – 3PM (Eastern)
• Video demonstrations
• More webinars “When Communities Come
• Past webinar recordings Together to Give: What Haiti
Taught Us About Online
• Learning opportunities
Fundraising”
• Events
May 19: 2PM – 3PM (Eastern)

35. MyCharityConnects Conference 2010
JUNE 7 – 8 | MaRS Centre, Toronto
• Two days packed with great information about all that the
online world has to offer charities and non-profits
• Learn all about using the internet to fulfill your mission
• Get familiar with the stuff you don’t know, moving on the
stuff you do, and correctly evaluate the stuff you’ve done
• Part of Net Change Week, and in collaboration with
SiG@MaRS
Early Bird REGISTER TODAY!
Ends
April 30th
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36. Question and Answer
You can hear us, but
we can’t hear you
Ask questions here
Ask away!
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37. Thank you for attending!
Webinar slides and recording will be up on:
www.mycharityconnects.org/pastwebinars
Check out www.mycharityconnects.org for more resources!
Questions, feedback, comments?
Email us at: carlo@canadahelps.org