SlideShare a Scribd company logo
4Tips for Personalized Email
Marketing
Intro...
 Email marketing has become more popular for
generating sales than Facebook and Twitter
 Every business owners and entrepreneurs
know the importance
 Earn a return of $40 for each investment of $1
Tips...
 Email List Segmentation
 Welcome Email
 Make Your Email Personal
 Send Email Consistently
Email List Segmentation
 Know your targeted audience
 Don’t send same email in same contact list
 Treat your audience according to them
 Getting the trust of your audience
 Segments depending upon their gender,
demographics, age, location, etc
Welcome Email
 First impression of your brand to your audience
 Create a personal relationship with your audience
 Introduction your brand
 Try your best to gain the client’s trust
 Provide your contact details
 Show your social media presence
Make Your Email Personal
 Instead of using other names, use the client’s first
name
 Send an email at the right time according to your
subscriber location and time
 Send educational emails instead of just promoting your
product
 Set automatic responses and trigger emails
Send Email Consistently
 Send emails regularly not spam
 Only send subscribed email list
Conclusion
 Best way for promoting your product
 Highest ROI
 Highest retaining clients
Thank You...
SMTPServer
www.smtpserver.com

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4 Tips to generate more Sales with Email Marketing

  • 1. 4Tips for Personalized Email Marketing
  • 2. Intro...  Email marketing has become more popular for generating sales than Facebook and Twitter  Every business owners and entrepreneurs know the importance  Earn a return of $40 for each investment of $1
  • 3. Tips...  Email List Segmentation  Welcome Email  Make Your Email Personal  Send Email Consistently
  • 4. Email List Segmentation  Know your targeted audience  Don’t send same email in same contact list  Treat your audience according to them  Getting the trust of your audience  Segments depending upon their gender, demographics, age, location, etc
  • 5. Welcome Email  First impression of your brand to your audience  Create a personal relationship with your audience  Introduction your brand  Try your best to gain the client’s trust  Provide your contact details  Show your social media presence
  • 6. Make Your Email Personal  Instead of using other names, use the client’s first name  Send an email at the right time according to your subscriber location and time  Send educational emails instead of just promoting your product  Set automatic responses and trigger emails
  • 7. Send Email Consistently  Send emails regularly not spam  Only send subscribed email list
  • 8. Conclusion  Best way for promoting your product  Highest ROI  Highest retaining clients