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4Q11 Conference Call
March 23. 2012
Highlights of 2011 and Expectations for 2012

Financial Performance

Operational Performance




                                               2
Highlights of 2011

       Initiatives and achievements                     Impacts on financial results

Significant sales growth                          Acquisition of Baú
• Sales growth of 33.5%                           • Initial disbursement of R$80.3 million
• Same store sales growth of 16.5%                • Extraordinary expenses of R$30.8 million
• E-commerce growth of 44.4%                      • R$10.5 million of investments
• Maia Stores: R$1 billion in sales
                                                  Integration of Maia
Sustainable Growth                                • Decrease in sales (stores closed)
• Maintenance of the Gross Margin                 • Extraordinary expenses of R$18.0 million
• Financial discipline (sales with no interest)   • R$49.5 million in investments
Consolidation of the São Paulo Office             Infrastructure investments
                                                  • Logistics and IT – R$71 million
Initial Public Offering (IPO)                     • Extraordinary expenses at Magazine Luiza of
Investments and expansion                            R$29.6 million (integration of chains)
• 124 stores opened (24 organically and 100       Luizacred Results
   from Baú)                                      • Conservative revenue’s recognition
• 124 stores refurbished                          • Higher provisions than predicted
                                                  • Reduction of credit approval rate


                                                                                                  3
Expectations for 2012
1                                                      4
           Maturation of Baú’ Stores                              Infrastructure Investments
    Corporate integration – nov/11                         Logistics and Technology investments
    Systems integration – feb/12                           Budget: R$140 million
    People and logistic costs synergies                          New stores opening (20-30 stores)
    Constant sales growth                                        Stores refurbishing (50-60 stores)
2                                                      5
      Integration Process – Maia’ stores                                    Luizacred
    Corporate integration – 2Q12                           Robust provisions for loan losses
    Systems integration – end of 3Q12                      Maintenance of credit approval rate
    Complete management integration – 4Q12                 Improvement in profitability during 2S12 (credit
    Brand transition – Salvador and João Pessoa            portfolio’s maturation and expenses dilution)

3                                                      6
       Reduction of costs and expenses                                       Results
    “Mais com Menos” (More with Less) project              Sales increase (stores maturation. internet.
    Reduction in expenses in all departments               market consolidation and Brazilian market
    Significant reduce in consulting and integration       perspectives)
    expenses                                               Sustainable results



                                                                                                              4
Highlights of 2011 and Expectations for 2012

Financial Performance

Operational Performance




                                               5
Gross Revenue (R$ billions)
              Retail
                                                        54.7%   39.4%   33.6%   17.7%   33.6%
                                                                                        7.1
                                                                                 2.1
                                                 5.3
                                          1.8                           1.8
                           1.3                                  1.6
             1.2
 1.0                                                     1.6

1Q10        2Q10         3Q10             4Q10   2010   1Q11    2Q11    3Q11    4Q11    2011

        Consolidated
                                                        51.6%   38.2%   33.8%   19.6%   33.5%
                                                                                        7.6

                                                 5.7                             2.3

                                          1.9                           1.9
                           1.4                                  1.7
             1.3
1.1                                                      1.7

1Q10        2Q10         3Q10             4Q10   2010   1Q11    2Q11    3Q11    4Q11    2011
   % of growth over same period of 2010

                                                                                                6
Gross Revenue – Maia and Internet (R$ millions)
          Lojas Maia
                                                          99.8%   63.9%   58.2%   14.0%   52.2%
                                                                                          992.1
                                                                                  257.8
                                                  651.8
                                                                          243.6
                                          226.2
                         154.0                                    237.4
           144.9
                                                          253.2
126.7
1Q10       2Q10          3Q10             4Q10    2010    1Q11    2Q11    3Q11    4Q11    2011

            Internet
                                                          58.2%   39.9%   48.0%   36.4%   44.4%
                                                                                          821.1

                                                                                  250.9
                                                  568.7
                                          184.0                           214.4
                         144.8                                    181.7
           129.9
110.0                                                     174.0

1Q10       2Q10          3Q10             4Q10    2010    1Q11    2Q11    3Q11    4Q11    2011
   % of growth over same period of 2010

                                                                                                  7
Net Revenue and Gross Profit (R$ billion)
Net Revenue - Consolidated
                                                                     50.5%   37.3%   33.8%   20.8%   33.5%

                                                                                                     6,4
                                                        4.8                                   1,9
                                           1.6                                       1,6
                            1.2
                                                                             1,5
              1.1
 0.9                                                                  1,4

 1Q10        2Q10          3Q10           4Q10         2010          1Q11    2Q11    3Q11    4Q11    2011

Gross Profit - Consolidated
                                                                     38.6%   31.0%   26.8%   28.2%   30.6%

                                                                                                     2.1

                                                        1.6                                   0.7
                                           0.5                                       0.5
                            0.4                                              0.5
              0.4
 0.3                                                                  0.5
 1Q10        2Q10          3Q10           4Q10         2010          1Q11    2Q11    3Q11    4Q11    2011
 36.0%       34.3%         34.5%          32.6%        34.1%         33.2%   32.8%   32.7%   34.7%   33.4%

   % of growth over same period of 2010           Gross Margin (%)

                                                                                                             8
Operating and Financial Expenses (R$ millions)
        Operating Expenses (R$ MM)                              Financial Expenses (R$ MM)

24.5%       25.8%               25.1%        25.3%       2.9%        2.1%          2.9%         2.6%

                                             1,625.6                                            165.7

                                              22%                                 141.5
                               1,209.0
                                 21%



                                              78%
                                 79%                     47.0
             498.0                                                    40.2
390.5
              24%
 26%
 74%          76%

4Q10         4Q11                2010         2011       4Q10         4Q11         2010         2011
 General and Administrative   Sales      % Net Revenue   Financial Expenses     % Net Revenue




                                                                                                        9
EBITDA and Net Income (R$ millions)
 EBITDA – Consolidated
                                                               38.8%         2.1%     -2.0%    -44.7%    -6.0%
                                                  319.9
                                                                                                         300.6
                                       94.9                                                    52.5
                           94.0                                                       92.2
             70.5                                                            71.9
60.5                                                            84.0
1Q10        2Q10          3Q10         4Q10       2010         1Q11          2Q11     3Q11     4Q11      2011
6.4%         6.6%          7.9%        5.9%        6.7%         5.9%         4.9%     5.8%      2.7%     4.7%


Net Income - Consolidated
                                                                31.7%        -71.2%   -49.4%   -182.4%   -83.1%
                                                   68.8
                                       20.5
                           23.1
             15.9                                                                     11.7     16.9      11.7
                                                                             4.6
9.3                                                             12.3
1Q10        2Q10          3Q10         4Q10       2010         1Q11          2Q11     3Q11     4Q11      2011
1.0%         1.5%          1.9%        1.3%        1.4%         0.9%         0.3%     0.7%     -0.9%     0.2%

% of growth over same period of 2010    Margin EBITDA (%)   Net Margin (%)

                                                                                                                  10
Adjusted EBITDA and Net Income (R$ millions)
           Adjusted EBITDA
                            4Q11                                    4.7%                  12M11                         5.4%

                                                                                                                        346.3
   2.7%                                                5.5%                                                 0.0
                                                                                 32.6         78.3

                                                       107.0
                                          16.1                      300.6
                             38.3
  52.5
 Current     Extraord.     Extraord.    Deferred      Adjusted     Current    Extraord.     Extraord.    Deferred      Adjusted
             Revenues      Expenses     Revenues       EBITDA                 Revenues      Expenses     Revenues       EBITDA

      Adjusted Net Income
   -0.9%                    4Q11                       1.4%        0.2%                   12M11                         0.9%


                             18.5                                                            15.6          13.6
                                           7.6
                                                       26.7                     45.7
               54.5                                                                                                     55.5

  16.9                                                             11.7
Net Income Extraordinary    Taxes       Tax credits   Adjusted   Net Income Extraordinary    Taxes       Tax credits   Adjusted
               Result                  not recorded    Income                   Result                  not recorded    Income

   % of Net Revenue

                                                                                                                                  11
Highlights of 2011 and Expectations for 2012

Financial Performance

Operational Performance




                                               12
Operational Performance – Stores
              Number of Stores (unit)                                   Same Store Sales Growth (%)
                                           + 44 stores                          42.7%

                                                    728
                                         684                1           24.3%
                                               1    103         20.4%
 604            604        613           69                                                                      17.7%
         1            1           1
 67             67          69                                                                           10.1%
                                                                                                 7.0%

                                                                        4Q10                             4Q11

                                         614        624
 536            536        543                                                  39.1%
                                                                                                                 33.6%
                                                                        29.0%
                                                                24.7%
                                                                                                         16.5%
                                                                                                 13.1%


 4Q10          1Q11       2Q11          3Q11       4Q11
                                                                        2010                             2011
       Site      Virtual Stores       Conventional Stores        Same Stores Sale Growth - Physical Stores
                                                                 Same Store Sales Growth (includes e-commerce)
                                                                 Total Retail Growth


                                                                                                                         13
Operational Performance – Luiza Card
             Financed Mix Sales (%)                    Luiza Card – Total Credit Card Base (MM)


                                                                            34,6%             4.4
                                                                                        4.2
               28%                               29%                         4.0
  30%                               36%
                         39%                                    3.5
                                                       3.3
  11%          14%                  0%           13%
                         4%
                                    27%
                         18%
  35%          33%                               31%


                         38%        38%
  24%          25%                               27%


Total 4T10 ML 4T11 Maia 4T11 Baú 4T11 Total 4T11       4T10    1T11         2T11       3T11   4T11
  Third Party Cards   Luiza Card                                      Base Total de Cartões
  CDC                 Cash Sales/ Down Payment




                                                                                                     14
Luizacred Portfolio (R$ millions)

    Portfolio Overdue        Dec 2011           Sep 2011           Jun 2011           Mar 2011           Dec 2010

Total Portfolio (R$ MM)   3,334.2   100.0%   3,011.7   100.0%   2,668.3   100.0%   2,424.2   100.0%   2,359.7 100.0%


000 to 014 days           2,773.8   83.2%    2,478.2   82.3%    2,155.4   80.8%    1,890.1   78.0%    1,901.7   80.6%
015 a 030 days             43.2     1.3%      34.2     1.1%      78.8     3.0%      96.6     4.0%      91.0     3.9%
031 a 060 days             39.5     1.2%      36.2     1.2%      51.9     1.9%      59.7     2.5%      64.8     2.7%
061 a 090 days             64.4     1.9%      52.7     1.8%      48.4     1.8%      63.7     2.6%      43.3     1.8%
091 a 120 days             53.2     1.6%      54.0     1.8%      45.3     1.7%      66.2     2.7%      36.2     1.5%
121 a 150 days             46.4     1.4%      48.8     1.6%      47.3     1.8%      51.6     2.1%      31.4     1.3%
151 a 180 days             41.9     1.3%      51.8     1.7%      51.2     1.9%      33.5     1.4%      29.1     1.2%
180 a 360 days            271.8     8.2%     255.7     8.5%     190.0     7.1%     162.8     6.7%     162.2     6.9%


Overdue from 15-90 days   147.0     4.4%     123.2     4.1%     179.1     6.7%     219.9     9.1%     199.0     8.4%
Overdue above 90 days     413.3     12.4%    410.3     13.6%    333.8     12.5%    314.2     13.0%    259.0     11.0%
Total Overdue             560.4     16.8%    533.5     17.7%    512.9     19.2%    534.1     22.0%    458.0     19.4%


Allowance for doubtful
                          469.5     14.1%    455.7     15.1%    372.9     14.0%    333.4     13.8%    309.4     13.1%
accounts in IFRS


Coverage (%)              114%               111%               112%               106%               119%




                                                                                                                        15
Investor Relations
     ri@magazineluiza.com.br
     www.magazineluiza.com.br/ir




Legal Disclaimer
Any statement made in this presentation referring to the Company’s business outlook. projections and financial and operating goals
represent beliefs. expectations about the future of the business. as well as assumptions of Magazine Luiza’s management and are
solely based on information currently available to the Company. Future considerations are not a guarantee of performance. These
involve risks. uncertainties and assumptions since they refer to forward-looking events and. therefore depend on circumstances that
may not occur. These forward-looking statements depend substantially on the approvals and other necessary procedures for the
projects. market conditions. and performance of the Brazilian economy. the sector and international markets and hence are subject to
change without prior notice. Thus. it is important to understand that such changes in conditions. as well as other operating factors
may affect the Company’s future results and lead to outcomes that may be materially different from those expressed in such future
considerations. This presentation also includes accounting data and non-accounting data such as operating. pro forma financial data
and projections based on the Management’s expectations. Non-accounting data has not been reviewed by the Company’s
independent auditors.




                                                                                                                                       16

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4 q11 presentation results

  • 2. Highlights of 2011 and Expectations for 2012 Financial Performance Operational Performance 2
  • 3. Highlights of 2011 Initiatives and achievements Impacts on financial results Significant sales growth Acquisition of Baú • Sales growth of 33.5% • Initial disbursement of R$80.3 million • Same store sales growth of 16.5% • Extraordinary expenses of R$30.8 million • E-commerce growth of 44.4% • R$10.5 million of investments • Maia Stores: R$1 billion in sales Integration of Maia Sustainable Growth • Decrease in sales (stores closed) • Maintenance of the Gross Margin • Extraordinary expenses of R$18.0 million • Financial discipline (sales with no interest) • R$49.5 million in investments Consolidation of the São Paulo Office Infrastructure investments • Logistics and IT – R$71 million Initial Public Offering (IPO) • Extraordinary expenses at Magazine Luiza of Investments and expansion R$29.6 million (integration of chains) • 124 stores opened (24 organically and 100 Luizacred Results from Baú) • Conservative revenue’s recognition • 124 stores refurbished • Higher provisions than predicted • Reduction of credit approval rate 3
  • 4. Expectations for 2012 1 4 Maturation of Baú’ Stores Infrastructure Investments Corporate integration – nov/11 Logistics and Technology investments Systems integration – feb/12 Budget: R$140 million People and logistic costs synergies New stores opening (20-30 stores) Constant sales growth Stores refurbishing (50-60 stores) 2 5 Integration Process – Maia’ stores Luizacred Corporate integration – 2Q12 Robust provisions for loan losses Systems integration – end of 3Q12 Maintenance of credit approval rate Complete management integration – 4Q12 Improvement in profitability during 2S12 (credit Brand transition – Salvador and João Pessoa portfolio’s maturation and expenses dilution) 3 6 Reduction of costs and expenses Results “Mais com Menos” (More with Less) project Sales increase (stores maturation. internet. Reduction in expenses in all departments market consolidation and Brazilian market Significant reduce in consulting and integration perspectives) expenses Sustainable results 4
  • 5. Highlights of 2011 and Expectations for 2012 Financial Performance Operational Performance 5
  • 6. Gross Revenue (R$ billions) Retail 54.7% 39.4% 33.6% 17.7% 33.6% 7.1 2.1 5.3 1.8 1.8 1.3 1.6 1.2 1.0 1.6 1Q10 2Q10 3Q10 4Q10 2010 1Q11 2Q11 3Q11 4Q11 2011 Consolidated 51.6% 38.2% 33.8% 19.6% 33.5% 7.6 5.7 2.3 1.9 1.9 1.4 1.7 1.3 1.1 1.7 1Q10 2Q10 3Q10 4Q10 2010 1Q11 2Q11 3Q11 4Q11 2011 % of growth over same period of 2010 6
  • 7. Gross Revenue – Maia and Internet (R$ millions) Lojas Maia 99.8% 63.9% 58.2% 14.0% 52.2% 992.1 257.8 651.8 243.6 226.2 154.0 237.4 144.9 253.2 126.7 1Q10 2Q10 3Q10 4Q10 2010 1Q11 2Q11 3Q11 4Q11 2011 Internet 58.2% 39.9% 48.0% 36.4% 44.4% 821.1 250.9 568.7 184.0 214.4 144.8 181.7 129.9 110.0 174.0 1Q10 2Q10 3Q10 4Q10 2010 1Q11 2Q11 3Q11 4Q11 2011 % of growth over same period of 2010 7
  • 8. Net Revenue and Gross Profit (R$ billion) Net Revenue - Consolidated 50.5% 37.3% 33.8% 20.8% 33.5% 6,4 4.8 1,9 1.6 1,6 1.2 1,5 1.1 0.9 1,4 1Q10 2Q10 3Q10 4Q10 2010 1Q11 2Q11 3Q11 4Q11 2011 Gross Profit - Consolidated 38.6% 31.0% 26.8% 28.2% 30.6% 2.1 1.6 0.7 0.5 0.5 0.4 0.5 0.4 0.3 0.5 1Q10 2Q10 3Q10 4Q10 2010 1Q11 2Q11 3Q11 4Q11 2011 36.0% 34.3% 34.5% 32.6% 34.1% 33.2% 32.8% 32.7% 34.7% 33.4% % of growth over same period of 2010 Gross Margin (%) 8
  • 9. Operating and Financial Expenses (R$ millions) Operating Expenses (R$ MM) Financial Expenses (R$ MM) 24.5% 25.8% 25.1% 25.3% 2.9% 2.1% 2.9% 2.6% 1,625.6 165.7 22% 141.5 1,209.0 21% 78% 79% 47.0 498.0 40.2 390.5 24% 26% 74% 76% 4Q10 4Q11 2010 2011 4Q10 4Q11 2010 2011 General and Administrative Sales % Net Revenue Financial Expenses % Net Revenue 9
  • 10. EBITDA and Net Income (R$ millions) EBITDA – Consolidated 38.8% 2.1% -2.0% -44.7% -6.0% 319.9 300.6 94.9 52.5 94.0 92.2 70.5 71.9 60.5 84.0 1Q10 2Q10 3Q10 4Q10 2010 1Q11 2Q11 3Q11 4Q11 2011 6.4% 6.6% 7.9% 5.9% 6.7% 5.9% 4.9% 5.8% 2.7% 4.7% Net Income - Consolidated 31.7% -71.2% -49.4% -182.4% -83.1% 68.8 20.5 23.1 15.9 11.7 16.9 11.7 4.6 9.3 12.3 1Q10 2Q10 3Q10 4Q10 2010 1Q11 2Q11 3Q11 4Q11 2011 1.0% 1.5% 1.9% 1.3% 1.4% 0.9% 0.3% 0.7% -0.9% 0.2% % of growth over same period of 2010 Margin EBITDA (%) Net Margin (%) 10
  • 11. Adjusted EBITDA and Net Income (R$ millions) Adjusted EBITDA 4Q11 4.7% 12M11 5.4% 346.3 2.7% 5.5% 0.0 32.6 78.3 107.0 16.1 300.6 38.3 52.5 Current Extraord. Extraord. Deferred Adjusted Current Extraord. Extraord. Deferred Adjusted Revenues Expenses Revenues EBITDA Revenues Expenses Revenues EBITDA Adjusted Net Income -0.9% 4Q11 1.4% 0.2% 12M11 0.9% 18.5 15.6 13.6 7.6 26.7 45.7 54.5 55.5 16.9 11.7 Net Income Extraordinary Taxes Tax credits Adjusted Net Income Extraordinary Taxes Tax credits Adjusted Result not recorded Income Result not recorded Income % of Net Revenue 11
  • 12. Highlights of 2011 and Expectations for 2012 Financial Performance Operational Performance 12
  • 13. Operational Performance – Stores Number of Stores (unit) Same Store Sales Growth (%) + 44 stores 42.7% 728 684 1 24.3% 1 103 20.4% 604 604 613 69 17.7% 1 1 1 67 67 69 10.1% 7.0% 4Q10 4Q11 614 624 536 536 543 39.1% 33.6% 29.0% 24.7% 16.5% 13.1% 4Q10 1Q11 2Q11 3Q11 4Q11 2010 2011 Site Virtual Stores Conventional Stores Same Stores Sale Growth - Physical Stores Same Store Sales Growth (includes e-commerce) Total Retail Growth 13
  • 14. Operational Performance – Luiza Card Financed Mix Sales (%) Luiza Card – Total Credit Card Base (MM) 34,6% 4.4 4.2 28% 29% 4.0 30% 36% 39% 3.5 3.3 11% 14% 0% 13% 4% 27% 18% 35% 33% 31% 38% 38% 24% 25% 27% Total 4T10 ML 4T11 Maia 4T11 Baú 4T11 Total 4T11 4T10 1T11 2T11 3T11 4T11 Third Party Cards Luiza Card Base Total de Cartões CDC Cash Sales/ Down Payment 14
  • 15. Luizacred Portfolio (R$ millions) Portfolio Overdue Dec 2011 Sep 2011 Jun 2011 Mar 2011 Dec 2010 Total Portfolio (R$ MM) 3,334.2 100.0% 3,011.7 100.0% 2,668.3 100.0% 2,424.2 100.0% 2,359.7 100.0% 000 to 014 days 2,773.8 83.2% 2,478.2 82.3% 2,155.4 80.8% 1,890.1 78.0% 1,901.7 80.6% 015 a 030 days 43.2 1.3% 34.2 1.1% 78.8 3.0% 96.6 4.0% 91.0 3.9% 031 a 060 days 39.5 1.2% 36.2 1.2% 51.9 1.9% 59.7 2.5% 64.8 2.7% 061 a 090 days 64.4 1.9% 52.7 1.8% 48.4 1.8% 63.7 2.6% 43.3 1.8% 091 a 120 days 53.2 1.6% 54.0 1.8% 45.3 1.7% 66.2 2.7% 36.2 1.5% 121 a 150 days 46.4 1.4% 48.8 1.6% 47.3 1.8% 51.6 2.1% 31.4 1.3% 151 a 180 days 41.9 1.3% 51.8 1.7% 51.2 1.9% 33.5 1.4% 29.1 1.2% 180 a 360 days 271.8 8.2% 255.7 8.5% 190.0 7.1% 162.8 6.7% 162.2 6.9% Overdue from 15-90 days 147.0 4.4% 123.2 4.1% 179.1 6.7% 219.9 9.1% 199.0 8.4% Overdue above 90 days 413.3 12.4% 410.3 13.6% 333.8 12.5% 314.2 13.0% 259.0 11.0% Total Overdue 560.4 16.8% 533.5 17.7% 512.9 19.2% 534.1 22.0% 458.0 19.4% Allowance for doubtful 469.5 14.1% 455.7 15.1% 372.9 14.0% 333.4 13.8% 309.4 13.1% accounts in IFRS Coverage (%) 114% 111% 112% 106% 119% 15
  • 16. Investor Relations ri@magazineluiza.com.br www.magazineluiza.com.br/ir Legal Disclaimer Any statement made in this presentation referring to the Company’s business outlook. projections and financial and operating goals represent beliefs. expectations about the future of the business. as well as assumptions of Magazine Luiza’s management and are solely based on information currently available to the Company. Future considerations are not a guarantee of performance. These involve risks. uncertainties and assumptions since they refer to forward-looking events and. therefore depend on circumstances that may not occur. These forward-looking statements depend substantially on the approvals and other necessary procedures for the projects. market conditions. and performance of the Brazilian economy. the sector and international markets and hence are subject to change without prior notice. Thus. it is important to understand that such changes in conditions. as well as other operating factors may affect the Company’s future results and lead to outcomes that may be materially different from those expressed in such future considerations. This presentation also includes accounting data and non-accounting data such as operating. pro forma financial data and projections based on the Management’s expectations. Non-accounting data has not been reviewed by the Company’s independent auditors. 16