The designer changed the text color from black to various shades of pink because black was not suitable for a pop magazine aimed at young girls, and darker colors are inappropriate. Using different pink shades allowed the designer to maintain their house style while distinguishing subheadings. Furthermore, a digital-looking font with hashtags supported the magazine's focus on social networking and coordinated with the masthead.

1. I made the
decisionto change
the text again
because black was
not a suitable
colour for a pop
magazine as it
appeals to young
girls and dark
colours are not
appropriate. The
use of different
shades of pink
allowed me to
keep to my house
style and show the
differencebetween
each subheading.
Furthermore
because my
unique selling point
is the social
networking aspect,
it worked to use a
digital looking font
with hashtags. This
also linked to the
masthead.