The document introduces the author as Anna and describes her job as a personal assistant to the managing director of a digital media agency. She performs various administrative tasks like managing newsletters, email blasts, social media, analytics, projects and events. She enjoys her job and finds it rewarding due to the supportive work family environment.

1. HELLO. I AM ANNA.HELLO. I AM ANNA.HELLO. I AM ANNA.HELLO. I AM ANNA.

2. -------- LONG GRANDMOTHER STORYLONG GRANDMOTHER STORYLONG GRANDMOTHER STORYLONG GRANDMOTHER STORY --------
EXACTLY 365 DAYS AGO, I STEPPED INTO A NEW CHAPTER
OF MY LIFE, AND THE WALLS WERE RED –
A LITTLE LIKE THESE WORDS (ALTHOUGH MY
COLLEAGUES, THE HARDCORE DESIGNERS & DEVELOPERS
WITH A KEEN EYE FOR CMYK/RGB COLOUR CODES
WOULD BEG TO DIFFER).
DURING MY VERY FIRST WEEK OF WORK, I ASKED MY BOSS
IF I SHOULD BEGIN AN EMAIL WITH ÂDEARÊ OR ÂHIÊ. I HAVE
DEFINITELY GROWN A LOT SINCE THEN, IN TERMS OF
WRITING EMAILS AND OTHER STUFF.
I HAVE LEARNED SO SO MUCH THIS YEAR, AND I OWE IT
TO ALL MY AMAZING COLLEAGUES WHO ARE ALWAYS SO
PATIENT AND WILLING TO TEACH.

3. SOSOSOSO⁄⁄⁄⁄ WHAT DO I DO?WHAT DO I DO?WHAT DO I DO?WHAT DO I DO?

4. PSYCHOLOGY GRADUATE
turned
COPYWRITER WANNABE
turned
PERSONAL ASSISTANT
But does not make coffee.
Nor give counselling to stressed-out AEs.

5. SOSOSOSO⁄⁄⁄⁄ WHAT DO IWHAT DO IWHAT DO IWHAT DO I ACTUALLYACTUALLYACTUALLYACTUALLY DO??!?!DO??!?!DO??!?!DO??!?!

6. WELL,WELL,WELL,WELL,
BEING THEBEING THEBEING THEBEING THE PAPAPAPA TO THETO THETO THETO THE MDMDMDMD
OF A THRIVINGOF A THRIVINGOF A THRIVINGOF A THRIVING DIGITAL MEDIADIGITAL MEDIADIGITAL MEDIADIGITAL MEDIA AGENCYAGENCYAGENCYAGENCY
MAKES THINGS A LITTLE MOREMAKES THINGS A LITTLE MOREMAKES THINGS A LITTLE MOREMAKES THINGS A LITTLE MORE⁄⁄⁄⁄
COMPLICATED.COMPLICATED.COMPLICATED.COMPLICATED.
I MEAN, EXCITING.I MEAN, EXCITING.I MEAN, EXCITING.I MEAN, EXCITING.

7. HEREHEREHEREHEREÊÊÊÊS WHAT I DO.S WHAT I DO.S WHAT I DO.S WHAT I DO.

8. BESIDES THEBESIDES THEBESIDES THEBESIDES THE
TYPICALTYPICALTYPICALTYPICAL
PA STUFFPA STUFFPA STUFFPA STUFF

9. I DO OURI DO OURI DO OURI DO OUR
NEWSLETTERNEWSLETTERNEWSLETTERNEWSLETTER

10. FORFORFORFOR
EMAILEMAILEMAILEMAIL
BLASTSBLASTSBLASTSBLASTS
&&&& SEOSEOSEOSEO
I DO SOMEI DO SOMEI DO SOMEI DO SOME
CLIENT SERVICINGCLIENT SERVICINGCLIENT SERVICINGCLIENT SERVICING

11. I DO SOMEI DO SOMEI DO SOMEI DO SOME
ADSADSADSADS
(they require some
amount of thinking)
(yes, those
annoying ads
which
Âenhance your
browsing
experienceÊ)

12. I DO SOMEI DO SOMEI DO SOMEI DO SOME
HRHRHRHR
Helping incoming staff feel welcome.
Helping outgoing staff feel Âfarewell-edÊ.
Resident plumber caller, electrician caller, door alarm
repairman caller, printer ink cartridge replacer caller,
lunch reservation caller, Internet installer caller, bank
caller, cake baker caller, hardware & software supplier
caller, automated answering machine caller.

13. I MANAGE OURI MANAGE OURI MANAGE OURI MANAGE OUR
SOCIAL MEDIASOCIAL MEDIASOCIAL MEDIASOCIAL MEDIA

14. I MANAGE OURI MANAGE OURI MANAGE OURI MANAGE OUR
GOOG ANAGOOG ANAGOOG ANAGOOG ANA
code-speak forGoogle Analytics!

15. I MANAGE OURI MANAGE OURI MANAGE OURI MANAGE OUR
FIREWALLFIREWALLFIREWALLFIREWALL
(well, sorta – i just
like this photo!)

16. I MANAGE OURI MANAGE OURI MANAGE OURI MANAGE OUR
INTERNAL PROJECTSINTERNAL PROJECTSINTERNAL PROJECTSINTERNAL PROJECTS

17. I COORDINATE OURI COORDINATE OURI COORDINATE OURI COORDINATE OUR
EVENTSEVENTSEVENTSEVENTS

18. AND 3 OTHER THINGSAND 3 OTHER THINGSAND 3 OTHER THINGSAND 3 OTHER THINGS⁄⁄⁄⁄
lemons are
good 4 u

19. RESEARCHRESEARCHRESEARCHRESEARCH
LOTSLOTSLOTSLOTS
ANDANDANDAND
LOTSLOTSLOTSLOTS
OFOFOFOF

20. A GREAT DEAL OFA GREAT DEAL OFA GREAT DEAL OFA GREAT DEAL OF
CHASINGCHASINGCHASINGCHASING
Please remember to ask
her to ask him to ask
them to do this, and
remind him to remind
her to do that⁄
Do ur
timesheet! Sudah ready
tak?

21. &&&&
SOMESOMESOMESOME
GOODGOODGOODGOOD
OLDOLDOLDOLD
WRITING
WRITING
WRITING
WRITING ;);););)

22. THERE. I QUITE LIKE MY JOB.THERE. I QUITE LIKE MY JOB.THERE. I QUITE LIKE MY JOB.THERE. I QUITE LIKE MY JOB.
☺☺☺☺

23. BUT ABOVE ALL, ITBUT ABOVE ALL, ITBUT ABOVE ALL, ITBUT ABOVE ALL, ITÊÊÊÊS THE FAMILYS THE FAMILYS THE FAMILYS THE FAMILY
THAT MAKES IT SO AWESOME.THAT MAKES IT SO AWESOME.THAT MAKES IT SO AWESOME.THAT MAKES IT SO AWESOME.

24. THERE. I QUITE LIKE MY JOB.THERE. I QUITE LIKE MY JOB.THERE. I QUITE LIKE MY JOB.THERE. I QUITE LIKE MY JOB.