360-degree video involves filming with cameras capable of capturing all angles at once, then stitching the footage together so viewers can drag their view around the immersive scene from a single video file. Virtual reality provides an immersive method for viewing 360-degree content through a VR headset. Creating 360 video requires purchasing or renting specialized cameras from £100-250 while VR headsets cost £100-250 to buy or £50-100 daily to rent.

2. WHAT IS THE DIFFERENCE?
360° VIDEO
• A THREE-HUNDRED-AND-SIXTY DEGREE VIDEO IS
ANY VIDEO WHICH IS FILMED WITH A CAMERA, OR
SET OF CAMERAS THAT IS CAPABLE OF FILMING
EVERY ANGLE, ALL AT ONCE.
• THE FOOTAGE IS THEN STITCHED INTO ONE AND THE
FINAL PRODUCT CAN BE UPLOADED TO YOUTUBE
AND THE USER CAN CLICK AND DRAG AROUND THE
VIDEO, LIKE USING GOOGLE STREET VIEW.
VIRTUAL REALITY (VR)
• VIRTUAL REALITY IS THE METHOD IN WHICH
360° CONTENT (VIDEO/GAMES) CAN BE VIEWED.
• THIS NORMALLY REQUIRES A VR HEADSET
WHICH ALLOWS THE USER TO ENTER AN
IMMERSIVE EXPERIENCE.

3. COSTS AND REQUIREMENTS
• COST TO BUY: £100-250
• COST TO RENT: £50-100 PER DAY / £150-200 PER WEEK
• ADDITIONAL SOFTWARE REQUIRED FOR STITCHING THE 360 VIDEO INTO ONE