The document summarizes M&A deals in the marketing and advertising industry in 2018. It lists numerous companies that were acquired, along with the acquiring companies and total deal values. The top three deals included Salesforce acquiring Datorama and Rebel, and Adobe acquiring Marketo. In total, there were 259 deals in 2018 with a total sales value of $22.38 billion, a significant increase compared to 2017.

1. MediaMonks
Datorama
Rebel
Acxiom Marketing Solutions
Cappuccino
Hurrah Productions
That Lot
ARC Public Relations
holding company
M&A league
2018
Marketo
#Deals Deals value
AdobeDENTSU
$$
Omnicom
Episerver
6
Digital Evolution Group
Shuttl
Namics
MSTF Partners
HelloWorld
259TOTAL DEALS TOTAL SALESVALUE
22,381mUS$
465TOTAL DEALS TOTAL SALESVALUE
32,620mUS$
NORTH AMERICA
74TOTAL DEALS TOTAL SALESVALUE
4,344 mUS$
APAC
123TOTAL DEALS TOTAL SALES VALUE
5,629 mUS$
EMEA
About R3
top three deals
1 2 3
Acquiring
128
www.rthree.com
1
Salesforce
Snow Companies
Credera
United Digital Group
(certain assets)
Brain Group
Levo Digital
#Deals Deals value
$$
IPG
Acxiom Marketing
Solutions
top three deals
1 2 3
Acquiring Acquiring Acquiring
11
pERFICIENT diGITAL
Screenvision Media
Kolle Rebbe
Mackevision
Kaplan
designaffairs
#Deals Deals value
S4 Capital
$$
Ocelot PartnersThe Miroma Group
Ocean Outdoor
Forrest Media
1
top three deals
1 2 3
Acquiring Acquiring Acquiring
ACCENTURE
42
Way to Blue
多元化的活动营销价值链
PrimeQ
Focus
Media
#Deals Deals value
ALIBABA
SUZHOU JINFU
NEW MATERIAL
$$
KKR
Trimantium
growthop
WPP
Asia Pacific
Digital (APD)
24
Global Sports
Commerce (GSC)
Shuttl
Septeni
Aaron Lloyd
Data Artist
Fractal Ink Design Studio
top three deals
1 2 3
Acquiring Acquiring Acquiring
181
Accenture
Guangzhou Yunshi
Advertising Co.
1
Madhouse
Autumn Worldwide
Wunderman (SEA & Taiwan)
The Glitch
DENTSU
1
Gong He Sheng Shi
wHOLE eASY
tECHNOLOGY
1
hdt Media
QMS Media
1
TLA Australia
GLOBAL
AcquiringAcquiring
HO Communication
1
Nantong Metalforming
Equipment Co.
1
Alibaba
FocusMedia
IPG
1
AT&T
AppNexus
Accenture
Kolle Rebbe
Meredith Xcelerated
Marketing (MXM)
Mackevision
New Content
Knowledgent
11 5
Insight Venture
Partners
2
Stone Temple
Consulting
Perficient Digital
1
Marketo
Adobe
1
AT&T
AppNexus
1
Episerver
1
Insight Venture
Partners
Salesforce
Datorama
Rebel
2
Stone Temple
Consulting
1
Accenture
Meredith Xcelerated
Marketing (MXM)
Knowledgent
Adaptly
Enaxis Consulting
4
Arby Partners
Omnicom
Snow Companies
Credera
2
Digital Evolution Group
HelloWorld
M8
Clear Labs
Character
Dentsu
9
KKR
1
Sellbytel
1
Namics
MSTF Partners
Videobeat
Red8 Group
Perform Group
Dentsu
9
Doing
June 21
Capgemini
3
Adaptive Lab
Xebla France
Soft Computing
Publicis Groupe
3
Kindered Group
Omnicom
United Digital Group
(certain assets)
Brain Group
2
WPP
6
Emark
Mash Strategy Studio
Map Project Office
BAR (Bomtempo, Anahory & Ralha)
Universal Design Studio
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