This document discusses millennial engagement in the workplace. It begins with an introduction of the author and her company. Several facts about millennials are then presented, such as their preference for social media, desire for work-life balance, and tendency to job hop. The rest of the document decodes the millennial mindset in terms of relationships, resources, and reputation at work. It also covers potential challenges in engaging millennials, such as differences in communication styles and work ethic perceptions. Finally, the document discusses elements of a millennial-oriented company culture and the value millennials provide in terms of technology skills, education levels, and brand promotion.

1. Millennial
Engagement in
the Workplace
• Durecia Moorer, ABCD & Co.
• March 31, 2016
RAFFA Learning Community
Thrive. Grow. Achieve.

2. Millennial Engagement in the Workplace

3. DESCRIPTION HERE
About Me
Managing Partner, Durecia Moorer
Sales, Marketing & Strategic Development
Born and raised in Cleveland, Ohio
Gates Millennial Scholar
Graduate of Howard University
Masters of Science in Management
Millennial Entrepreneur
1.855.400.ABCD

4. Connect with ABCD & Company. . .
1.855.400.ABCD

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Small Beginnings & Major Success
• MBE, EDWOSB
• Expanded our
clientele to over 13
states and 20 cities
• International brand
exposure
• Team of Millennials
1.855.400.ABCD

6. POLL
Thoughts & Emotions About Millennials
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7. 1.855.400.ABCD
Homeland Generation
2005-Present
Millennials
1980-2004
Generation X
1965-1980
Baby Boomers
1946-1964
Silent Generation
1928-1945
Generational Divide
Breakdown of Generations

8. 1.855.400.ABCD
• Less likely to engage companies that don’t use social
media
• Value jobs with social value over high salaries
• More likely to stay a job for less than 3 years
• 78% say they’re more productive when technology
needs are met
• 28% are dissatisfied with their current work-life
balance
Quick Facts
Millennials at a Glance

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DECODING THE
MILLENNIAL MINDSET
Relationships
Resources
Reputation
1.855.400.ABCD

11. Relationships
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I. Organic workplace structure
1. Collaboration
2. Information sharing leads to trust
II. Opportunities for networking
1. Millennial culture thrives on
connection

12. Resources
1.855.400.ABCD
I. Time (work-life balance)
I. Opportunity for advancement and
growth
1. Millennial job hopping
II. Pay and benefits
1. Student loan debt

13. Reputation
1.855.400.ABCD
I. Strong commitment to organizations
and causes that are visible, popular, and
well known
I. Reputation in society
I. Perception of other generations

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MILLENNIAL TALENT
PIPELINE
Potential Challenges
& Threats
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15. Holacracy vs. Hierarchy
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Decentralized
________________
Centralized

16. Communication Barriers
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I. Terminology
I. Formal vs. Informal
1. Email vs. Text
2. Social Media
3. Use of emojis, abbreviations, memes, gifs
II. Wardrobe

17. Lack of Work-Life Balance
1.855.400.ABCD
Perception of millennial work ethic

18. Talent Poaching
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Competitors provide more appealing job
opportunities

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KEY ELEMENTS OF
MILLENNIAL ORIENTED
COMPANY CULTURE
1.855.400.ABCD

20. Collaboration & Connectivity
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21. Innovation & Creativity
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22. Work-Life Balance
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23. Experiences | Promote Growth & Learning
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24. Non-traditional Recruitment Strategy
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VALUE PROPOSITION
OF MILLENNIALS
WITHIN THEIR
ORGANIZATION
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26. Buying Power & Brand Ambassadors
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27. Affinity for Technology
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28. Most Educated Generation to Date
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29. Industry Trendsetters & Disruptors
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30. Case Study #1
Yelp Millennial Incident
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A yelp employee writes a letter to the CEO with a
complaint about her low pay. A few hours later, she
was fired.
1. What is your initial perception of the scenario?
1. What alternative methods could the company
and the employee have used to handle the
situation?

31. Case Study #2
Donna’s Email Chain, Part 1
1.855.400.ABCD
Donna: I sent you a message saying you all must
have placed something about the conference on my
LinkedIn. I just realized that people are
congratulating me for my AEO 7 year anniversary not
AEO’s anniversary. Just when I thought you guys were
on it lol… just kidding. But it is my 7th anniversary at
AEO that they are responding to.

32. Case Study #2
Donna’s Email Chain, Part 2
1.855.400.ABCD
Millennial: Donna, do you know what shade is?
Because you are the shade Queen!! :) LOLOLOL

33. Case Study #2
Donna’s Email Chain, Part 3
1.855.400.ABCD
Donna: Oh I am so sorry you feel that way about me.
No one would has ever accused me of being fake.
Sorry if you thought my comment was disrespectful in
some way; I was trying to be funny. No offense meant.
1. What issue or barrier is at play in this scenario?
1. How can each party take steps to avoid
miscommunication?

34. Question
&
Response

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37. Page 21
Thank you!
Durecia Moorer,
ABCD & Co.