Flutlicht is a German communications agency that has provided PR services to technology companies since 2003. They aim to help clients gain awareness among target groups through strategic communications. The agency offers consultancy, content creation, media relations, social media management, and other services. Key aspects of their approach include ensuring senior consultants for each client, collaboration at an equal level with clients, and prioritizing long-term relationships over short-term gains.

1. "We define ourselves by the
quality of our consultancy service,
which is just one of the reasons
why we guarantee a senior
consultant in every client team."
ANDREA GANTIKOW
Our portfolio
Flutlicht is the German expression for ‘floodlight’, and since 2003 we aim to put
our clients in the right spotlight to get awareness amongst their target groups.
We offer our communications services to middle-sized and large B2B and B2C
technology companies. Initially focused on traditional public relations we´ve
been continuously extending our expertise and service portfolio according to
the evolving requirements on cross media corporate communications.
However we never have been changing our tech differentiation and are still
passionate about ICT, CE, mechatronics or automation. In this area we rely
on our long business experience and well-established contact networks over
more than a decade. Based on more than 10 years of professional practice in
m2m and embedded technologies, the internet of things and relevant vertical
solutions are core topics in the Flutlicht range.
We do plenty, but not everything
We provide premium strategic consultancy and high-quality operational support
and our service portfolio includes a wide spectrum of services to drive your
company, product, and brand communications – on- and offline. We develop
content strategies and implement content marketing tools. Social media and
influencer relations are part of our daily agenda as well as traditional media
relations. We offer customized personal coaching and executive profiling. We
advise you on how to deal with journalists and bloggers. If necessary, we also
navigate you through minor or major crises. In all of this we set ourselves the
highest standards in regards to our service quality.
"For us success means being
successful with and for our clients.
Our consultants are working
passionately towards this goal based
upon expertise in communications
and understanding technology."
OLIVER WOHLERS
Illuminate,
don´t bedazzle

2. "Our work revolves around providing
core consultancy services.
In terms of communications we
have a high responsibility toward
our customers and target groups.
Therefore we sometimes say
'No' – with firm belief."
STEFAN KOCH
"As an owner-managed agency, we
are able to set our own goals and
increasing revenues at all costs is not
one of them. Instead, we never want
to lose the enjoyment of our work,
especially regarding the daily contact
with our customers and the media."
Eva Föhlinger
Dedicated teamplayer
Our field of competence is comprehensive and we are always excited to
take on different and new tasks – but we are not performing outside our
expertise. That's why we work closely with selected specialists in designated
areas. Flutlicht customers benefit from these partnerships. One example is
the sector of online and social media marketing, where we maintain a close
partnership with schalk&friends, agency for digital media, located next door
to our Munich office.
Long-term relationships
We greatly value good, sustainable, and successful relationships with our
customers and partners as well as with the media. We don't jeopardize our
excellent contact network with the trade, lifestyle, financial, and daily press
or bloggers for the sake of campaigns that have not been thought-through.
Instead, we rely on continuity, reliability, trustworthiness, and unobtrusiveness
combined with well-prepared information and credible stories to generate
valuable and reliable multipliers for your company messages.
Partnership and collaboration at an equal level is the key
Alongside our aspiration to provide the highest quality of service, the Flutlicht
team also regards open, frank and honest cooperation with our customers as
one of the most important elements for success. If you agree that values like
trust and fairness are key factors in day-to-day dealings with your agencies
and that you are looking for a long-term partnership at the highest level, we
are the ideal partner for you!
Illuminate,
don´t bedazzle

3. Illuminate,
don´t bedazzle
Allersbergerstraße 185-G
90461 Nuremberg, Germany
+49 (0)911/47495-0
Lindwurmstraße 124
80337 Munich, Germany
+49 (0)89/7294903-0
info@flutlicht.biz
www.flutlicht.biz
www.flutlicht.biz/newsroom
Flutlicht – Communications Agency
Owner-managed PR agency for technology companies
Industry spectrum (selection): IT, telecommunications, consumer electronics, mechatronics, automation,
m2m/embedded/internet of things
Founded: 2003
Team: 20 employees (as of 04/2015)
Location: Nuremberg, Munich
Core markets: Germany, Austria, Switzerland
Founders: Eva Föhlinger, Andrea Gantikow, Stefan Koch, Oliver Wohlers
Among the top German PR agencies in the ICT ranking
Our aspiration
Top-quality service
Successful long-term relationships
Senior consultancy in every customer team
Collaboration at eye level
Our maxim
Illuminate, don’t bedazzle
Service portfolio
Consultancy, planning, coaching and training
Content strategy/marketing
Media relations
Social media management
Internal communications
Corporate publishing
Events
Monitoring
Clients and References
Actividentity, Arxes, Ascaron, Asus, Atrada, Avira, BenQ, Customed, D-Link, Dr. Neuhaus,
Exasol, Focal, Funkwerk, Intel, Interwise, Landesk Software, Naim, NCR, OKI Printing
Solutions, Siewert & Kau, Solidworks, TKI Automotive, Toshiba
Involvement
LPRS – Leipziger Public Relations Studenten
Reporters without frontiers