SlideShare a Scribd company logo
1
Startupbootcamp
(Frankfurt Mai 2013)
2
Thomas Alva Edison
1847 - 1931
Since the industrial revolution we love entrepreneurs ...
3
Model T
1908 - 1926
..., because they go where no one has gone before.
4
Every venture is an adventure
Curiosity
Setback
Failure
Passion
Sucess
..., because their journey to the top is an emotional rollercoaster.
5
Iron Man
1968 - 1996
In the end every entrepreneur follows the storyline of a hero.
6
Mind vs. Sense
Guessing
„Business Plan“
Repetition
„Copy Cat“
Our economy has build a rational framework to support this (ad)venture.
7
Pitch
Business Angel
Funding
VC
Sucess
... with a linked system of financial base camps.
8
Mind vs. Sense
Guessing
„Business Plan“
Repeating
„Copy Cat“
?
But can‘t emotions foster a startup as well?
9
Comic book reprint
$1,254,120 Funding
Another game console
$8,596,474 Funding
Your ratio wouldn‘t invest here, but what makes them a sucess anyway?
10
Mind vs. Sense
I♥Heros
It‘s an emotional investment in the story of an entrepreneur.
11
We tell inspirational stories about (ad)ventures and rule brakers.
12
Ideas worth spreading
• Established 2010
• 7 Events
• 50 TEDx Speaker
• over 2.500 attendees
• 2nd largest TEDx online
community in Germany
We share those „hero“ stories at our events.
13
„Das Ende des
eigenen Autos“
(Michael Hübl: founder of FLINC)
Stories about the future of mobility ...
14
„Von menschlichen
Wesen und Bankwesen“
(Georg Schürmann: CEO of Triodos Bank)
Stories about the future of finance ...
Stories about the future of transportation ...
15
„The direct Connection
to Space by Elevator“
(Markus Landgraf: European Space Agency)
16
We have built up an eco-system based on the TED mindset.
Cost Structure Revenue Stream
Value
Propositions
Customer
Segments
Key
Partnerships
Key Resources
Key Activities
Channels
Customer
Relationships
Media
Partner
TED
Global
Sponsors
Online
Marketing
Event Orga.
Content
Production
Ticket
Sales
Sponsors
A hub for
TED minded
people
Community
Building Content
Creation
Ideas
worth
spreading
Online
Community
Global
Sponsors
Local
Community
Local
Sponsors
Events
Internet
Media
Partner
Core Team Editorial
Team
17
Now we want to expand our universe, telling those stories 365 days a year.
18
We are looking for
longterm sponsors & partners.
We want to inspire people with those (ad)venture stories ...
19
Because every (ad)venture needs a stage.
HUB
... and connect the hero with like-minded people.

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TEDxRheinMain "Hub": Pitch @ StartupBootCamp